2. Table of Contents
1
Dilemmas & Overcoming Barriers
2
What is Text Message Marketing
3
Text Marketing Benefits & Facts
4
How We Can Help
www.YourWebsiteAddress.com
3. About Me
Steve Mayer
949-689-0857
Professional Text Message Marketing Services
Specializing in Powerful Text Message
Strategies & Campaigns That Get Results!
(555)555-5555
www.yourwebsite.com
5. 4 IMPORTANT Focus Points for Businesses
NEW CUSTOMERS
REPEAT CUSTOMERS
Attracting new
customers is the life-line
for any business
Getting your satisfied
customers to keep coming
back is critical and less
expensive
CUSTOMERS REFER MORE
Getting your existing
customers to refer more
people to your business
creates effortless longevity
CUSTOMERS SPEND MORE
Getting your existing customers
to spend more money with
your company creates stronger
sales funnels
7. Traditional Marketing Costs
Are Some of the Expensive
Traditional Marketing Methods
Losing Their Effectiveness?
Yellow Page Books
Newspaper Ads
TV Commercials
Radio Ads
8. Your Competitors
Are Your Competitors Taking
Your Fair Share of the
Market?
More Local Attention
More Repeat Business
Better Marketing
9. Technology
Are You Having Trouble
Implementing New-Age Marketing
Strategies that Can Help Grow
Your Business?
Online Marketing
Mobile Marketing
Social Marketing
… and MORE
10. Overcoming Barriers
There IS Hope:
Put your business in front of your
target audience
Spend your marketing dollars
where they can yield the best
returns
Utilize the power of mobile
marketing to stay connected to
your local market
11. Overcoming Barriers
One Way to Accomplish This is by Using Text
Messages to Stay in Touch with Your Audience!
12. What is Text Message Marketing?
Permission-based communication with
customers and potential customers via
text messages sent to their mobile
devices…
Communication includes helpful
information, coupon offers, event
notification, and more.
13. Profitable Text Messaging Strategies
Discount
Coupons
Helpful
Tips
Loyalty
Club
Reason #1
STRATEG
Y
Reason #2
Appointmen
t
Reminders
Service
Reason #3
Reminders
Customer
Feedback
14. How Does it Work?
Customer
Sends Your
Keyword to
Shortcode
Customer
Receives Your
Future Text
Offers and/or
Reminders
Customer is
Added to Your
Mobile List
Customer
Receives
Confirmation
15. Sample Text Call-to-Action
To get new subscribers, a pizzeria could have a call
to action that reads, “Text ‘PIZZA NOW’ to 99999
for FREE Appetizer with purchase of Medium
Pizza.”
Once people subscribe, the pizzeria can start sending
them occasional offers right to their mobile phone
with a quick text message that reads something like,
“Get $5 Off Any Large Pizza – Offer Available
Today Only.”
17. Benefits of Text Message Marketing
Personalized, TARGETED Communication with
Customers
Permission-Based with High Delivery and Open
Rates
Cost-Effective, Easy to Use, and Easy to Track
Increases Exposure, Sales, and Revenue
18. Text Message Marketing Facts
More than 6 Billion Mobile Users
Worldwide
Approximately 90% of Consumers Read
Their Text Messages within MINUTES
Most Text Messages are Responded to
Within 90 Seconds…vs. 90 Minutes for
Emails
19. Text Message Marketing Facts
Most mobile users prefer to text over talk
Mobile Coupon Offers Get up to a 20%
Response Rate – 10 Times More Than
Traditional Methods
73% of Consumers WANT to Receive Special
Offers on Their Mobile Devices but are Not
Getting Them
20. Consequences
Pitfalls of Not Using Text Message Marketing:
You won’t capitalize on this powerful way
to stay in touch with your customers
You will miss out on the ability to generate
additional profits from customers
You won’t take advantage of the
opportunity to increase revenue by cutting
down on missed appointments
21. What Next?
Create a plan to implement text
messaging into your marketing
campaign
Get a mobile keyword and
shortcode for your business
Encourage your existing
customers AND potential
customers to opt-in
It’s TIME TO MOBILIZE!
Who?
What?
When?
Where?
How?
Help!
22. How We Can Help
Deeply Analyze the Wants and Needs of
Your Target Audience and Your Business
Perform a Thorough Competitor
Analysis
Help You Implement an Effective Text
Message Marketing Campaign
Provide Ongoing Maintenance and
Support
23. Our Special Offer
For a LIMITED-TIME, we can start your
text marketing campaign for just $397
(normally: $697)
On-going Maintenance for just $197/month
(normally: $297/month)
Offer Ends on (11-30-2013)
24. Client Testimonials
Thank You For Being
On the cutting
edge…Real B.
This really helps
slow days Steve B.
An open cash flow
machine…Karen B.