Game Insight held Live Mobile! Congress in November 2013 in Moscow, Russia. This slideshow presentation are highlights of the findings from the event.

1. Massive Mobile Growth Revealed at
Live Mobile! Congress
Russia’s largest mobile conference reveals:
•Smartphone growth of 40%
•Tablet growth of 140%
•Mobile gaming growth of 71% by 2016

2. What is Live Mobile! Congress?
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Russia’s largest mobile conference & one of Europe’s largest mobile events
600+ attendees, 200+ international mobile companies, 50+ industry experts
Subject matter expert – Game Insight
Participants
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Google
Microsoft
Facebook
Samsung
Warner Bros. Entertainment
App Annie
Flurry
…and many more

3. Game Insight
Founded in 2010
Global developer &
publisher of free-to-play
mobile/social games
Platforms: iOS, Android,
Windows, Amazon, Web,
Facebook, Vkontakte
30+ games, multiple #1 topgrossing hits worldwide
#1 game on App Store
Russia at the moment: Tank
Domination

4. You May Know Game Insight From Such Games As…
The
Tribez
Mystery
Manor
Dragon
Eternity
Paradise
Island
Airport
City
Mirrors
of Albion
Sunshine
Bay

5. Key Insights from Live Mobile! 2013:
Russia Today:
•More than 50% of Russian tablet users consume mobile video daily
•More than 50% of Russian users access mobile internet daily
•More than 50% of Russian users play mobile games daily
•More than 50% of Russian users are not opposed to incentivized in-app ads
•More than 60% of Russian mobile users access social media via mobile

6. Past Twelve Months (2012-2013):
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Russian mobile internet growth: +2.6% iPad, +5.7%
iPhone & Android
Russia’s mobile internet penetration increased 55%
overall
Russian smartphone penetration increased from
12.3M to 17.4M (40% growth)
Russian tablet penetration increased from 2.5M to
6.0M (140% growth)
Russia has moved up over the past year to become
the #3 country in combined iOS and Google Play
game downloads

7. Past Three Years (2010-2013):
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Russian mobile video audiences grown 10x, from 2M to 20M
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USA audiences grown only 2.5x, from 30M to 80M
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Russian Java games have decreased in market share 3x
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…but Russian mobile games have increased by 20x!

8. Additional: Worldwide Mobile Usage
Among Young People:
18% of children 8-11 years of age use or have
access to a smartphone or a tablet computer
62% of children 12-15 years of age use or
have access to a smartphone
26% of children 12-15 years of age use or
have access to a tablet computer
42% of children 5-15 years of age user or have
access to a tablet; only 14% did in 2012

9. Live Mobile! Additional Resources
Video Archive:
http://www.pocketgamer.biz/r/PG.Biz/Live+Mobile!+European+Mobile+Congres
Press release with additional details available
Follow-up interview opportunities available

10. Press
Financial Times
SF Examiner
Pocket Gamer
Renatus
Gamezebo

11. Thanks for Joining Us!
Game Insight
Senior PR Manager - Alexis Valerio valerio@game-insight.us