Brief look at smartphone attitudes and numbers in key MENA markets of UAE, Saudi and Egypt

1. Smartphone research Focus UAE / KSA / EGY

2. 45% of MENA Internet users use mobile phones to access the Internet. (50% in UAE) Mobiles used for email (71%), social networking (34%), news & weather (29%), sports news (29%) and hobbies (25%) 85% of MENA mobile Internet users surveyed have downloaded apps 57% of MENA mobile Internet users plan to buy a tablet device

3. High demand for smartphones 70% of smartphone users are likely to upgrade within 12 months 54% of Non smartphone users plan to get one within 12 months 41% of respondents in GCC own 2 or more smartphones

4. Smartphone models

5. Mobile Browser stats UAE

6. Mobile Browser Stats KSA

7. Mobile Browser Stats EGY

8. A quick survey of 117 people revealed: 22% of people surveyed cannot confidently answer “What is 3G ?” 91% of people expressed a clear interest in learning more about the capabilities of phones 13% of people don’t know that smartphones have a chip 36% are not aware that chips affect phone performance 78% believe that the operator and network is responsible for speed and performance of phone

9. Do you know what a smartphone is?

10. Do you know what 3g means in the context of phones?

11. Do you feel you would like more information about phones so that you're not just picking based on price?

12. How do you decide which smartphone to buy?

13. Once you've purchased the phones do you continue to read the same recommendations as you did before getting the phone?

14. Once you've purchased the phone do you participate in recommendations and reviews about it to help others?

15. Are you aware that smartphones have a chip?

16. Are you aware the quality of the chip affects the performance of the phone?

17. Do you believe that the telco operator and the network is largely responsible for the performance of your phone?

18. If you have a work bb are you still interested in other smartphones?

19. References references

20. Survey sent out on smartphones via this link http://www.surveymonkey.com/s/ZY7TBTS N-118 Mobile Browser stats taken from http://gs.statcounter.com/ references