SlideShare a Scribd company logo
1 of 25
What’s our content
marketing strategy?
We’re going to
research
competitors
influencers
audience
the most
popular
topics
Will we receive from
this content traffic and
leads?
I have no idea,
but we’ll figure
out after we
spend our
budget!
1. Contact (experts, bloggers, niche relevant
websites)
2. Include (add a quote, reference to them,
make a small survey)
3. Publish and send
4. If a feedback is positive, ask them to referrer
to your article
bit.ly/alex-linkedin
@AlexTachalova
alextachalova@gmail.com
Alextachalova.com / DigitalOlympus.net
Thank you!

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