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long tail
business models
reflections for business
strategists!
a concept coined by
Chris Anderson in…
it’s about selling less of
more…
focusing on a small
           number of products
           with large volume!
sales




        number of products
focusing on a large
           number of products
           with low volume!
sales




        number of products
what does this
mean for
business models?   ?
example: music
business
focusing on a small
           number of products
           with large volume!
sales




        number of products
Long Tail Business Models
Long Tail Business Models
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Long Tail Business Models

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Reflections for strategists on long tail business models

Veröffentlicht in: Business, Technologie
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Long Tail Business Models

  1. long tail business models reflections for business strategists!
  2. a concept coined by Chris Anderson in…
  3. it’s about selling less of more…
  4. focusing on a small number of products with large volume! sales number of products
  5. focusing on a large number of products with low volume! sales number of products
  6. what does this mean for business models? ?
  7. example: music business
  8. focusing on a small number of products with large volume! sales number of products

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