Diese Präsentation wurde erfolgreich gemeldet.
Wir verwenden Ihre LinkedIn Profilangaben und Informationen zu Ihren Aktivitäten, um Anzeigen zu personalisieren und Ihnen relevantere Inhalte anzuzeigen. Sie können Ihre Anzeigeneinstellungen jederzeit ändern.

Introduction to gamification

6.812 Aufrufe

Veröffentlicht am

an introduction session for the Gamification Concept and basics of applying it through behavioral design

Veröffentlicht in: Design
  • Hey guys! Who wants to chat with me? More photos with me here 👉 http://www.bit.ly/katekoxx
       Antworten 
    Sind Sie sicher, dass Sie …  Ja  Nein
    Ihre Nachricht erscheint hier

Introduction to gamification

  1. 1. “The new buzzword in the business world is Gamification” - Kathryn Perry Oracle Director of Communications on Jan 24/2013 https://blogs.oracle.com/applications/entry/adding_gamification_into_the_oracle
  2. 2. Introduction to Gamification Ahmed Hossam
  3. 3. 3 Knowledge Levels Through the Day ? 1 Gamification 2 Why Gamification Lets Gamify 3 How is it used?
  4. 4. Introduction Hewlett Packard (HP) were able to achieve over $1 billion of revenue growth after investing in a new online portal that takes a gaming and rewards approach to selling. http://www.callcentre.co.uk/how-hpintel-made-1-billion-through-gamification/
  5. 5. 5 Level 1 1 Gamification
  6. 6. 6
  7. 7. 7 Participant’s profile Gamification Games User Experience User Engagement Sudden Survey Mission!
  8. 8. 8 Accuracy Collaboration Creative presentation How To Win
  9. 9. 9 Insights and positive feedback about the overall process Your feedback on the product Why did you feel it is a game? What are the game elements that we used? Debrief
  10. 10. 10 Time pressure Count down Points Collaboration Challenge Competitio n Teams Win state Innovation/ Creativity Knowledge sharing Game Elements Used
  11. 11. 11
  12. 12. 12 The use of game elements and game design thinking in non-game contexts to: Engage people Feedback Change behavior Motivate action Promote learning Solve problems User retention And yet more .. What Is Gamification?
  13. 13. 13 About Ahmed Hossam Gamification Consultant & Gamfed (International Gamification Confederation) Ambassador in Egypt. http://gamfed.com/who-we-are/ Earned the Gamification world Certification during the Gamification World Congress (GWC15) in Barcelona, Spain. Certified Expert Gamification Designer from Engagement Alliance. Ahmed is the 1st in the Middle East to be Certified Gamification Designer level 2 from Sententia Gamification Consortium.
  14. 14. 14 About Ahmed Hossam In January 2017, ranked 17th in the Global Gamification Guru Power 100. https://www.rise.global/gurus/r/2470935
  15. 15. 15 Level 1 Completed Gamification ? 25 %
  16. 16. 16 Level 2 1 Gamification ? 2 Why Gamification
  17. 17. 17 Why Gamification?
  18. 18. 18 The engagement crisis
  19. 19. 19 The engagement crisis http://research.microsoft.com/en-us/um/people/sdumais/sigir2010- dwelltimemodel.pdf Microsoft Research proof of the 10 seconds to leave a website
  20. 20. 20 The engagement crisis
  21. 21. 21 The engagement crisis
  22. 22. 22 The engagement crisis
  23. 23. 23 The engagement crisis Is there any industry who survived the engagement crises?!
  24. 24. 24 The Power of Games Games!
  25. 25. 25 Why Gamification? Gamification Serious Process Games Using Game Elements to Engage people in your process Game Elements
  26. 26. 26 Why Gamification?
  27. 27. 27 Why Gamification? Did you notice the game elements?
  28. 28. 28 The True Meaning of fun Jon Radoff 42 things that are fun
  29. 29. 30 The Power of Gamification Insights ?
  30. 30. 31 Level 2 Completed 50%
  31. 31. 32 Level 3 1 Gamification ? 2 Why Gamification 3 How is it used?
  32. 32. 33 The Power of Gamification How Microsoft uses Gamification?
  33. 33. 34 The Power of Gamification Windows 7 Language Quality Game
  34. 34. 35 The Power of Gamification Windows 7 Language Quality Game
  35. 35. 36 The Power of Gamification Microsoft Dynamics 365 – Gamification is LIVE!
  36. 36. 37 Microsoft Dynamics 365 - Gamification
  37. 37. 38 The Power of Gamification How Social Media uses Gamification?
  38. 38. 39 The Power of Gamification
  39. 39. 40 The Power of Gamification
  40. 40. 41 The Power of Gamification
  41. 41. 42 Gamification Examples Recognition Gamification in HP
  42. 42. 43 Gamification in HP Work Progress
  43. 43. 44 Growth Of Gamification
  44. 44. 45 The global market for gamification is expected to reach $5.5 billion in 2018 http://techinfographics.com/gamification-stats-and-facts-for-2015/ Gamification growth to reach $10.02 billion by 2020 http://www.researchandmarkets.com/research/z5v5zf/gamification In a 2015 survey, 87% of retailers said they plan to use gamification to engage customers within the next 5 years https://bostonretailpartners.com/2015-crm-survey-report/
  45. 45. 46 Gamification Psychology Gamification uses 75% psychology and 25% Technology
  46. 46. 47 Level 3 Completed 75%
  47. 47. 48 Level 4 ? 1 Gamification 2 Why Gamification Lets Gamify 3 How is it used?
  48. 48. 49 Let’s Gamify
  49. 49. 50 Level 4 Completed Gamification ? 100%
  50. 50. 51 Summary ? 1 Gamification 2 Why Gamification Lets Gamify 3 How is it used?
  51. 51. 52 • https://linkedin.com/in/ahmedhossam88 LinkedIn • @ahmed_hossam88 Twitter • https://www.facebook.com/ahossam88 Facebook • https://www.facebook.com/groups/GamificationEgypt/ Facebook Group

×