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Thailand Nutrition and Labelling Claims_2015

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Thailand Nutrition and Labelling Claims_2015

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Updates on Nutrition Labeling and Claims Regulations in Thailand by Tipvon Parinyasiri, Director of Bureau of Food, Thai Food and Drug Administration.
Presented at the 9th Seminar on Nutrition Labeling, Claims and Communication Strategies, August 4 ~ 5 August, Manila, Philippines.

Updates on Nutrition Labeling and Claims Regulations in Thailand by Tipvon Parinyasiri, Director of Bureau of Food, Thai Food and Drug Administration.
Presented at the 9th Seminar on Nutrition Labeling, Claims and Communication Strategies, August 4 ~ 5 August, Manila, Philippines.

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Thailand Nutrition and Labelling Claims_2015

  1. 1. Dr. Tipvon Parinyasiri Director of Bureau of Food Thai Food and Drug Administration in au d ti Dr. Tipvon Parin Director of Bureau Thai Food and Administrati Updates on Nutrition Labeling and Claims Regulations in Thailand 9th Seminar on Nutrition Labeling, Claims and Communication, 4-5 August 2015
  2. 2. 2. Pre-Marketing Control 1. Legislate Notifications 3. Post -Marketing Control 4. Surveillance 5. Support & Cooperate Technical Knowledge 6. Disseminate Knowledge & Develop Consumer Behavior Responsibility of Thai FDA 2
  3. 3. Thai Health Promotion Foundation Strategies / Measures Nutrition labeling Promotion of Healthy foods Knowledge Movement Network Management Total Balance Diet Exercise Packaged Food Meal/Dessert Education Involved Agencies Dept. Disease Control Dept. Health Thai FDA Academics Universities Foundation for Consumers Healthy people Other NuNutrition 3
  4. 4. Claim Regulation & Nutrition labeling 1 2 Nutrition Regulation Health Claims Regulation • Nutrition and Health Claims • Nutrition labeling • GDA labeling • Next step 3 Future Plan 4
  5. 5. HealthHealth Conscious Mind Health Literacy Health Policyy of Ministry of Public Health Department ofDepartment of Medical Service Department of HealthDepartment of Health Service Support Department ofDepartment of Disease Control Department ofDepartment of Mental Health Department for Development ofDepartment for Development of Thai Traditional and AlternativeTraditional and Alte Medicine Department of medicalrtment of me sciences Department of Health Office of Permanent Secretary Food and DrugFood and Drug Administration Objective û Life Expectancy at Birth Thailand : Not less than 80 years û Life Expectancy of Healthy : Not less than 72 years School age (5-14 years) :Obesity no more than 15% : Intelligence Quotient less than 100% 5
  6. 6. Strategic Management on Nutritionn (WHO) Database Labeling Education & PR ReformulationStrategic Management (Reduce Sugar Fat and Salt) (Based on Thai RDI) (Promote with FBDGs) Education & 6
  7. 7. The Concept of Balance Diet Healthy / Balanced diet Healthier Logo KnowledgeConceptConcept Nutrition Labeling GDA Reformulation : Reduce Sugar Fat and Salt Tool 7
  8. 8. Nutrition Labeling Notification of Ministry of Public Health (No.182) B.E.2541 (1998) Voluntary NotNot 1 Tools (Nutrition labeling Based on Thai RDI) Snack Foods Labeling Notification of Ministry of Public Health (No.305) B.E.2550 (2007) Mandatory NotNot 2 GDA Labeling of Snack Foods (No.2) Notification of Ministry of Public Health B.E.2554 (2011) Mandatory GDGD3 ary g Base ory ) nd 8 GDA LabelingGD1 Multi Traffic LightMu3Healthier LogoHeHe2 Next Step option : Voluntary
  9. 9. Nutrition Labeling Regulation Notification of Ministry of Public Health (No.182) B.E.2541 (1998) 1. Food products with nutrition claims 2. Food products defining consumer groups 3. Food products utilizing food value in sale promotion 4. Other foods to be notified by FDA Nutrition information is difficult to use Survey : Using and Understanding of nutrition labeling for Thai people (2009) survey: 2,000 people Mandatory su Know Use information Understanding 89% 62.8% 54.4% Result Conclusion Including 5 stratum that are Bangkok, North, South, North-eastern, and Central informatio Objective : To know the situation of using nutrition labeling in Thai. 1 9
  10. 10. “Consume in small amount and exercise more for healthy condition” ˛ 5 priority types of Snack Foods Snack Foods Labeling Regulation Notification of Ministry of Public Health (No.305) B.E.2550 (2007) 2 Calories Fat Sugar Sodium Carbohydrate Protein • Fried or baked potato chips • Fried or baked corn chips/popcorns • Rice crisps or Extruded snack • Crackers or Biscuits • Filling wafer s popcorns• • ˛ Recommended statement ˛ Obligatory Nutritional labeling Compulsory 10
  11. 11. q Fried or baked potato chips q Fried or baked corn chips q Rice crisps or Extruded snack q Crackers or Biscuits q Filling Wafer Front-of-pack Ministerial Notification (2011) B.E. 2554 Re: Labeling Requirement of Snack Foods (No.2) GDA Labeling (Guideline Daily Amounts) Regulation Producer affected about 100 companies 5 priority types of Snack Foods 3 11
  12. 12. Laboratory analyst Producer Academy sector Consumer Public awareness Monitoring /Monitoring / Evaluation Educational Materials Rolling on GDA in Thailand Training GDA Regulation (Thai FDA) EducateAnalysis consult 12
  13. 13. GDA Label for Networks Using Nutrition Association of Thailand Thai Dietetic Association Institute of Nutrition, Mahidol University 13 Fatless Belly Thais Network ˛ Nephropathy ˛ Hypertension ˛ Non-Communicable Diseases (NCDs) Sweet enough Network ˛ Diabetes mellitus ˛ Overweight and Obesity Low salt Network ˛ Heart disease ˛ Cardiovascular disease
  14. 14. Laboratory analyst Producer Academy sector Consumer Public awareness Monitoring /Monitoring / Evaluation Educational Materials Rolling on GDA in Thailand Training GDA Regulation (Thai FDA) EducateAnalysis consult 14 2015
  15. 15. N=481 N=1,149 20122011 (Feb 2012)(Feb 2011) N=1,746 2013 (Feb 2013) Mandatory GDA Labeling (5 Types of Snacks ) Results: Start Number of GDA labeling compliance increased significantly 10.4 % 45.1 % 81.7 % 85.4% n =n = 518 n = 50 n = 1,427 N=2,109 2014 (Feb 2014) n =1,801 15 Monitoring /Monitoring / Evaluation 1
  16. 16. Voluntary GDA Labelingy (Other food products) N=1,559 N=2,075 20122011 (Feb 2012)(Feb 2011) N=4,107 2013 (Feb 2013) Product name List : Daily product/ Tea & Coffee/ Cereal Beverage/ Breakfast Cereal / Chocolate product/ Ready to eat (soup) Results: N= Start Other food products’ labels have shown GDA labeling on Front of Pack (FOP). Results: 5.9 % 6.7 % 12.5 % 13.6% n = 92 n = 140 n = 514 n = 751 N=5,498 2014 (Feb 2014) 16 Monitoring /Monitoring / Evaluation 2
  17. 17. Survey on consumers’ utilization of GDA Labeling Objective 1) To know the situation of using GDA labeling in Thai. 2) To adjust the consumer education campaigns In the future Survey : 2,000 people (June - July 2012 and 2013) including 5 regions that are Bangkok, North, South, North-eastern, and Central Result GDA Labeling are Easy to UnderstandingConclusion; g 57 % 54 % 64 % Know Understanding Use information 2012 - 2013 2014 52 % 51 % 62 % 17 Monitoring /Monitoring / Evaluation 3
  18. 18. Claim Regulation & Nutrition labeling 1 2 Nutrition Regulation Health Claims Regulation • Nutrition and Health Claims • Nutrition labeling • GDA labeling • Next step 3 Future Plan 18
  19. 19. Nutrition Labeling Notification of Ministry of Public Health (No.182) B.E.2541 (1998) Voluntary NotNot 1 Tools (Nutrition labeling Based on Thai RDI) Snack Foods Labeling Notification of Ministry of Public Health (No.305) B.E.2550 (2007) Mandatory NotNot 2 GDA Labeling of Snack Foods (No.2) Notification of Ministry of Public Health B.E.2554 (2011) Mandatory GDGD3 ary g Base ory ) nd 19 GDA LabelingGD1 Multi-Traffic LightMuMu3Healthier LogoHeHe2 Next Step options : Voluntary
  20. 20. 18 Reduce • educeedu • Sugar • SugarSugarSuSuSu ••• Fat • FatFaFa • Salt Policy :PoliPoli Next step : GDA labeling ß All types of snack food ß Chilled and frozen ready-to- eat meals ß Instant food ß Nutrition Survey Simply Nutrition Information Improve nutrition labeling All types of food declare nutrition labeling Improvement of Nutrition Labeling Extension of Nutrition and GDA Labeling Healthy Population Phase 2 Phase 3 Phase 1 20 1
  21. 21. Goal • Industry : Reformulation • Consumer : Change behavior Outcome Healthy Population Stakeholder Actuation Executive Committeeee : (Board) • Nutrient Profile • Simplified Logo Consumer Education • Guidelines for Healthier Logo Scientific Experts Standard setting / Certificationn Function • Consumer education and public awareness • High – income cooperation • Driven -simplified logo to consumer • Inspection and certification, Monitor and law enforcement F Simplified logo Policy : Reduce Sugar Fat and Salt 21 Next step : Healthier Logo2
  22. 22. 22 Next step : Healthier Logo Informative Healthier logo Presumptive Goal : to prevent obesity & dietet-et-related NCDs 1. To encourage industry to reformulate for healthier products 2. To help consumer easily identify and select healthier food products . Healthier People Step of Obtaining Healthier Logo 1. Select Food groups 2. Set up criteria 3. Certify 4. Monitor and Evaluate 5. Educate consumers • Main dish • Milk and milk product • Beverage • Instant food product • Rice • Cooking oil • Salty condiment • Snack products ÿ Criteria : • cut of score system • based on 100 Kcal ÿNutrient : Protein, Total fat, Saturated fat, Fiber, Sodium, Sugar, Calcium, Iron 2 Food Groups
  23. 23. 23 Next step : Healthier Logo Mechanism and Activities 2
  24. 24. 24 Next step : Multit -ti-Traffic Light Labeling International Health Policy Program Thailand Thai FDA Another option: Multi-traffic light Quick survey on consumers’ perception of FOP conducted by IHPP and Thai FDA Waiting for result Be implemented instead of GDA monochrome ??? 3
  25. 25. 25 Activity related to reduction of Obesity and NCDs : “Reduce sugar consumption” 25
  26. 26. Reduce Sugar Fat and Salt Reduction of package size Reformulation Measures-driven project on determination of the appropriate size of a sugar sachet 26 Sugar TAX Concept Reduce sugar consumption
  27. 27. 2. WHO recommended intake free sugar less than 6 teaspoon(24 gm) Sugar from snack/dessert less than teaspoon(4 gm) Why sugar sachet containing 4 gm ? 1. The statistics sugar consumption in Thai people increased steadily over the last 10 years. This seems to cause non-communicable diseases (NCDs)(Non- communicable diseases; NCDs) 3. Sugar consumption in Thailand = 25 teaspoon/day or 100 gm Thai Health Promotion Foundation, 2012 To reduce size of a sugar sachet into an appropriate size Reduce sugar consumption Goal 4. The behavioural survey of adding sugar during taking a break showed that the average amount of sugar consumed equals to the amount of sugar filled in the sachet. Measures-driven project on determination of the appropriate size of a sugar sachet,, 2014 27 Reduce sugar consumptionn
  28. 28. Supply pull Manufacturers: Be encouraged to produce 4 gm of sugar/sachet and label net content on the packet Demand push • Government and Business: Be encouraged to use 4 gm of sugar/ sachet • Consumer: Public Relation Board of Thai Health Promotion Foundation has proposed this issue to the cabinet for approval to reduce sugar to four grams/sachet. 28 Food and Drug Administration Department of Health Reduce sugar consumptionn
  29. 29. 29
  30. 30. Claim Regulation & Nutrition labeling 1 2 Nutrition Regulation Health Claims Regulation • Nutrition and Health Claims • Nutrition labeling • GDA labeling • Next step 3 Future Plan 30
  31. 31. Nutrition Claims List 4 : Criteria for Nutrition Claims in Food Labeling Nutrient content claim Comparative claim Nutrient function claim 29 Nutrients conte 1 arative 2 ctio 3 Nutrition Claims in Food Labeling Notification of Ministry of Public Health No.182 (1998) “Nutrition Labeling” the level of nutrient or energy in food compares of nutrientcompares of nutrient contents or energy “Less than of Fewer” “More than” “reduced” “Source of Calcium” “High in Fiber” “Low Fat” 31
  32. 32. (Draft) Guidelines for Use of Health Claims ß Must be safe and complied with the Notification of the Ministry of Pubic Health ß Novel Food also having passed safety assessment ß Must display nutrition labeling as designated in MoPH No.182(1998) “ Nutrition labeling” Other function claims Reduction of disease risk claims Scientific Substantiation • Systematic review, Meta-analysis or • Scientific opinion of department organization or expert scientific bodies or • Well-designed human intervention study(full version) Nutrient function claims • Well-designed human intervention study and at least one of the following documents must be submitted : (1) Systematic review, Meta-analysis or (2) Scientific opinion of department organization or expert scientific bodies s Refer : Guidelines for Use of Nutrition and Health Claims , CODEX (23-1997) Update, 2015 32 Scientific Substantiation (Other than 29 claims)
  33. 33. Approval Process of Health Claims Apply check the completion of evidences experts consider and comment on the quality of evidence Conclusion Considered and endorsed by sub-committee Approved Permitted Not approved Thai FDA 33 Rejected Expected Duration : 1 1 2 years
  34. 34. Claim Regulation & Nutrition labeling 1 2 Nutrition Regulation Health Claims Regulation • Nutrition and Health Claims • Nutrition labeling • GDA labeling • Next step 3 Future Plan 34
  35. 35. Future Plan Nutrition Labeling • Extension of positive nutrient function claim – Initiated & proposed with supportive documents by industry – Considered and approved by Thai FDA • Revised Notification of MOPH No. 182 – Update Thai RDI of Sodium to 2,000 mg – Update serving size reference regarding Thai consumption behavior • Trans fat – Set up trans fatty acid intake less than 1% Energy (FAO, 2010) – Cooperate with industry and academia to find out other modified technology – Educate consumers GDA Labeling • Extension of GDA labeling All snack food and Meals 35 1 2 Mandatory ???
  36. 36. Future Plan Healthier Logo û Setting criteria û Setting Inspection and Monitoring system û Public Awareness û Educate consumer Health Claims û Establish Notification of Ministry of Public Health 36 3 5 Multi-Traffic Light 4 Voluntary
  37. 37. THANK YOU Thai Food and Drug Administration httptp:////wwww. g w.fda g da. g a.mophh.h.googo.o.th

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