1. Impact of Social
Media Platforms
on Business
Adrian Young
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2. SOCIAL MEDIA
• Social media in today’s
business world is no longer
optional. It is a very necessary
means of reaching your
customers, gain very valuable
insights from your customers,
and assist you in growing your
brand. There are currently
more than 4.2 billion active
social media users across the
globe. Social media is also
one of the most inexpensive
ways to advertise.
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4. Facebook
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Facebook for business
can help you to promote
your company, connect
with your customers,
and help grow your
online pipeline.
Facebook offers various
marketing, advertising,
sales, and customer
strategies that you can
use to help you reach
your target audience.

5. Linked in
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Linked in is known for
helping professionals
connect all around the
world. A special feature
is Linked in is a feature
that allows you to create
a group that revolves
around a specific
interest. Many
organizations also use
Linked in to search for
potential hires.

6. TWITTER
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26% of people spend
more time viewing ads
on TWITTER than on any
other platform. 53% of
people on TWITTER are
more likely to be the
first to buy new
products. TWITTER is
the #1 platform for
discovery where
organizations advertise
their products.

7. YouTube
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Through the YouTube
platform you can create
your own channel to
attract viewers to your
product(s). You can also
advertise your
product(s) while at the
same time creating the
budget from which you
choose to advertise on
their platform.

8. TikTok
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TikTok is used to
create ads very easily
with ready-to-use
templates, video
editing tools, and
more. Organizations
also use this platform
also to build their
brand recognition.

9. Snapchat
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Snapchat gives you an
opportunity to reach
new audiences or
connect with your
current clients. It is
also a space to
advertise for your
business by creating
ads and managing
when they are
viewed.

10. •8 Tips to
Quickly Master
Social Media
for Businesses
and
Entrepreneurs
05/28/2023 Adrian Young