2. Toyota headquarters in Toyota City,
Japan
Head Office :
1 Toyota-Cho, Toyota City, Aichi
Prefecture 471-8571, Japan
Phone: (0565) 28-2121
1-4-18 Koraku,
Bunkyo-ku,
Tokyo 112-8701,Japan.
Nagoya Office at 4-7-1 Meieki,
Nakamura-ku, Nagoya City,
Aichi.
3. Industry: Automotive Robotics Financial services
Products: Automobile
Founded: August 28, 1937
Founder(s): Kiichiro Toyoda
Key people: Fujio Cho (Chairman), Akio Toyoda (President and CEO)
Headquarters: Toyota, Aichi, Japan
Employees: 324,747 (2012)
Subsidiaries: 522 (Toyota Group)
Toyota India
Hino Motors, Ltd.
Daihatsu Motor Co., Ltd.
Toyota Financial Services
4. History
• The company was founded in 1933 by
Kiichiro Toyoda as a spin off from his father's
company Toyota Industries to create
automobiles. It created its first product Type
an engine in 1934 and its first passenger car
in 1936.
5. Journey From The Past
1924
• Sakichi Toyoda invents Toyoda Model G Automatic Loom.
1929
• Automatic-loom patent is sold to a British company.
1930
• Kiichiro Toyoda begins research on small gasoline-powered engine.
1933
• Automobile Department is established at Toyoda Automatic Loom Works, Ltd.
1935
• The Toyoda precepts are compiled.
1936
• The AA Sedan is completed.
1937
• Toyota Motor Co., Ltd. is established.
1938
• Honsha Plant begins production
1950
• Toyota Motor Sales Co., Ltd. is established.
6. 1951
• Suggestion System begins.
1957
• The first prototypes of the Crown are exported to the United States; Toyota Motor
Sales U.S.A., Inc. is established.
1959
• Motomachi Plant begins production.
1962
• Joint Declaration of Labor and Management is signed.
1965
• Toyota wins the Deming Application Prize for quality control.
1966
• Business partnership with Hino Motors Ltd. begins.
1967
• Business partnership with Daihatsu Motor Co., Ltd. begins.
1974
• Toyota Foundation is established.
1975
• The prefabricated housing business begins.
7. 1982
• Toyota Motor Co., Ltd. and Toyota Motor Sales Co., Ltd. are merged into Toyota
Motor Corporation.
1984
• Joint venture with General Motors (New United Motor Manufacturing, Inc.) begins
production in the USA.
1988
• Toyota Motor Manufacturing, USA, Inc. (present TMMK) begins production.
1992
• Toyota Motor Manufacturing (United Kingdom) Ltd. begins production.
1997
• The Prius is launched as the world's first mass-produced hybrid car.
1999
• Cumulative domestic production reaches 100 million vehicles.
2000
• Sichuan Toyota Motor Co., Ltd. begins production in China.
2001
• Toyota Motor Manufacturing France S.A.S. begins production in France.
2002
• Toyota enters Formula One World Championship; Tianjin Toyota Motor Co., Ltd.
begins production in China.
8. 2004
• The Toyota Partner Robot is publicly unveiled.
2010
• Toyota and Tesla Motors agree on joint EV development.
9. Vision
• Toyota seeks to create a more prosperous society
through automotive manufacturing by involving all
stakeholders.
• Delight our customers through innovative products, by
utilising advanced technologies and services.
10. Mission
• Practice ethics and transparency in all our business
operations.
• Touch the heart of our customers by providing products
and services of superior quality at a competitive price.
• Cultivate a lean and flexible business model throughout the
value chain by continuous improvement.
• Lead the Toyota global operations for the emerging mass
market.
• Create a challenging workplace which promotes sense of
pride, ownership, mutual trust and teamwork.
• Create an eco-friendly company in harmony with nature
and society.
11. BOARD
President of Toyota Motor
Industries:
• Rizaburo Toyoda (1937–1941)
• Kiichiro Toyoda (1941–1950)
• Taizo Ishida (1950–1961)
• Fukio Nakagawa (1961–1967)
• Eiji Toyoda (1967–1981)
President of Toyota Motor
Corporation:
• Eiji Toyoda (1981)
• Shoichiro Toyoda (1982–1992)
CEO of Toyota Motor
Corporation:
• Dr. Tatsuro Toyoda (1992–
1995)
• Hiroshi Okuda (1995–1999)
• Fujio Cho (1999–2005)
• Katsuaki Watanabe (2005–
2009)
• Akio Toyoda (2009–present)
Chairman of Toyota Motor
Corporation:
• Shoichiro Toyoda (1992–1999)
• Hiroshi Okuda (1999–2006)
• Fujio Cho (2006–present)
12. Board of Directors
Chairman
Vice Chairman
President
Executive Vice Presidents
Senior Managing Directors
Directors
Tetsuro Toyoda
Kazunori Yoshida
Akira Onishi
Chiaki Yamaguchi Kazue Sasaki
Hirotaka Morishita
Shinya Furukawa Masaharu Suzuki
Norio Sasaki
Toshifumi Ogawa
Masafumi Kato Toshifumi Onishi
Takaki Ogawa Kan Otsuka Fujio Cho
13. Audit & Supervisory Board Members
Full-time Audit &
Supervisory Board
Members
Outside Audit &
Supervisory Board
Members
Shigetaka Yoshida
Kakuo Ishikawa
Katsuaki Watanabe
Toshio Mita
Hans-Juergen Marx
14. SWOT ANALYSIS
Location of Factor
TYPE OF FACTOR
Favorable
Internal
Strengths
Strong financial performance
Brand image
Strong performance in Asia region
Unfavorable
Weaknesses
Poor profitability of ‘financial services’
segment
Expenses related to post retirement benefits
for employees
Research and development activities
Toyota production system
External
Opportunities
Increasing demand for hybrid electric
vehicles
Opportunities in Asian market
New models
Threats
Economic slowdown
Competition in the global automotive market
Tightening emission standards
Appreciating Japanese Yen against US Dollar
16. Executives
Name
Title
Akio Toyoda
President and Director
Katsuyuki Kusakawa
Chief Financial Officer, Senior Vice President of Toyota
Motor Sales USA and Treasurer of Toyota Motor Sales
USA
James E. Lentz III
Senior Managing Officer, Chief Executive Officer of
North America Region, President of Toyota Motor
North America and Chief Operating Officer of Toyota
Motor North America
Osamu Nagata
Chief Executive Officer of Toyota Motor Engineering &
Manufacturing, North America, Inc. and President of
Toyota Motor Engineering & Manufacturing, North
America, Inc.
Kazuo Ohara
Chief Executive Officer of Toyota Motor Sales, U.S.A.,
Inc. and President of Toyota Motor Sales, U.S.A., Inc.
17. Financial Performance
Fiscal Year
Operating
income
return on
revenues
Pretax
return on
revenues
Pretax
return on
capital
Return on
assets
(R.O.A.)
Return on
equity
(R.O.E.)
Sharehold
ers' equity
ratio
FY2013
6.0%
6.4%
4.0%
2.9%
8.5%
34.2%
FY2012
1.9%
2.3%
1.4%
0.9%
2.7%
34.4%
FY2011
2.5%
3.0%
1.9%
1.4%
3.9%
34.7%
FY2010
0.8%
1.5%
1.0%
0.7%
2.1%
34.1%
FY2009
2.2%
2.7%
1.8%
1.4%
4.0%
34.6%
FY2008
8.6%
9.3%
7.5%
5.3%
14.5%
36.6%
FY2007
9.3%
9.9%
7.8%
5.4%
14.7%
36.3%
18. Awards
NDTV Car & Bike Awards 2011:
• Ista Green Award – Prius
• Sub-Compact Sedan of the year – Etios
Subros Car & Bike India Awards 2011:
• Engine of the year – Altis Diesel
• Green Technology of the year – Prius
Auto India:
• Best Brand Awards 2011 – Toyota
• Most Eco-friendly – Toyota
19. CSR Organization and Structures
CSR Promotion
• Toyota Motor Corporation (TMC) established
the CSR (Corporate Social Responsibility)
Committee as the body responsible for
promoting CSR and the CSR Department as
the organization for implementing CSR
activities. The collaboration of these two
entities provides for long-term, company-wide
CSR promotion and activities.
