It is the description of Chr. Hansen company including the detailed analysis of their products, strategy, sustainability, and supply chain. It was regarded as the most sustainable company in the world by corporate knights.
1. “Our purpose is to deliver natural innovative solutions that address global challenges
by advancing food, health and productivity
2. Introduction
• Founded by Christian D. A. Hansen in Denmark in 1874 as a joint venture with Pharmacist H.P. Maden.
• Develops beverages, nutritional, pharmaceutical and agricultural industries.
• Supplier of food cultures, probiotics, enzymes and natural colours.
• Centres are in Denmark, US, France and Germany
• Research facilities in Denmark and France
• International presence in 30 countries with 3150 employees.
Microbes
Microbes are living organisms
- such as bacteria and fungi.
These are industrially produced via
fermentation.
Enzymes are proteins
- often industrially produced from
microbes.
Enzymes catalyze specific
biochemical reactions.
Enzymes
1 billion
More than 1 billion people consume products containing
the company’s natural ingredients every day
50%
Every second cheese in the world contains at
least one of theirs natural ingredients.
30,000
The have the world’s largest commercial
collections of bacteria, numbering almost
30,000 strains
5. Sustainability
82%82% of Chr. Hansen’s revenue
contributes to the UN Global Goals
- validated by PWC
Reduce global
yogurt waste by
1.2m ton
(2022)
Launch 6 new products
with a documented
health effect
(2022)
Better farming Less wasteGood health
We help feed the
growing population by
promoting sustainable
agriculture
We help customers
reduce food waste
and improve yield
and productivity
We improve global
health through
healthier, safer and
more products
Expand reach of
natural plant protection by
25m hectares
(2025)
6. Activities
Drive penetration
Of new innovation
• Continue to prioritize core daily
business
• Drive Bio protection lighthouse
to EUR 200m by 2025
• Drive new products for Human
Health and Animal Health
• Invest in Plant Health platform to
unlock of EUR 100m by 2025
• Expand FruitMax® range of colouring
food stuff
Reinforce position in
growth markets
• Further strengthen global
presence
• Human Health: Expansion into
emerging markets and growth
segments
• Drive US conversation and secure
APAC growth
Generate fuel for growth • Drive scalability in supply chain • Reinvest in future growth • Continue drive to restore profitability
Products are used in cheese production, fermented milk, meat, food service, beverages, wine, fruit preparation, ice cream and desserts, confectionery, cereals, spreads, bakery products, snacks, dietary supplements, pharmaceuticals and agriculture products.
As, it was ranked as the most sustainable company in the world by Corporate knights 15th annual Global 100 Most Sustainable Corporations in the World where more than 7500 companies have been analysed. It scored 100% on the “clean revenue” indicator.
How sustainability activities reflect the vision and goals of the firm?
The Nature’s number 1 strategy encompasses the core business area which are Health and Nutrition, Food Cultures and Enzymes and Natural Colors as well as identifying 3 light houses which are bioprotection, plant protection and human microbiome.
These 3 lighthouses are aligned with US sustainable development goals. 82% of revenue has direct positive impact on these goals.
Details on what the company is doing in terms of sustainability
As world is facing high levels of food waste, heavy use of pesticides and resistance to antibiotics. Sustainability is the core part of the company. They emphasize some of the global challenges and mega trends within food production. If bio protection is used in all yogurt in Europe alone, it could reduce the waste up to 30%. Another strategic light house is plant protection, the good bacteria can strengthen and protect plants from pest and disease and can be use as natural alternative to conventional pesticides. The good bacteria called probiotics can help to reduce the usage of anti-biotics for human for gut diseases.
Where the emphasis lies in its sustainability activities – environmental, social, economic
This company emphasis on environment sustainability by reducing waste and less use of pesticides. As well as, good health of customers by producing healthier food and protecting the health of animals as well as plants. Uses nature’s own resources to create solutions that make a positive impact on our world.
How it presents/markets its sustainability activities to the world?
As, it was ranked as the most sustainable company in the world by Corporate knights 15th annual Global 100 Most Sustainable Corporations in the World where more than 7500 companies have been analysed. It scored 100% on the “clean revenue” indicator.
It markets its sustainability activities by presenting reports and presentations on its website. The website shows the data from 2009/2010 to 2019/2019.
Whether you think the firm is doing enough to manage its operations in a sustainable manner.
It 82% revenue contributes to UN sustainable goals. Their operations are highly sustainable in R&D and production.
How important sustainability considerations are to the firm’s strategy and competitive position
It is the core of the company and it also gives a competitive advantage.
How good the firm is in managing its reputation and public image concerning sustainability
The company is the best in managing its reputation because of its efforts towards UN sustainable goals and its public image by spending 82% of its revenue in these efforts.
The success of Chr. Hansen’s meat starter cultures is based on the demand for uniform food products and a high level of food safety. Our cultures will eliminate the influence of the uncontrollable native flora and provide the requested food quality—from batch to batch.
Competitors (owler):
Chr. Hansen: $1.4B annual revenue, 3150 Employees and CEO Approval rating is 80/100.
Kalsec: $24M annual revenue, 162 Employees and 78/100 CEO approval
Sethness: $120M, 47, 79/100
DDW: $17.2M, 148, 68/100
Your own critical assessment of the firm’s approach to sustainability e.g. is there areas in which it needs to improve in the coming years?
The company needs to add more UN sustainability goals in their strategies. Apart from this, they need to expand their business to the under developing countries where people are dying because of dirty or unavailable food.