SlideShare a Scribd company logo
1 of 9
SECRET SAUCE TO ONLINE
LEAD GENERATION
#1
You NEED a content strategy.
eGuides
Blog Posts
Social Media sites
Landing pages
#2
To generate leads, you can’t only post about
lead generation.
Consumers are tired of hearing
 the same messages.

#3
Have a goal or (call-to-action) for every post,
blog, etc.
“Like our page”
“Subscribe to our blog”
“Download our eGuide”
#4
Use images- photos give a higher response rate.
Nearly half the population are
visual learners.
#5
Experiment and test your ideas.
Try different tactics
Use A/B testing
See what works for your company and then
work with it.
#6
Measure your efforts-USE MARKETING
AUTOMATION.
#7
Keep your posts short.
You will pay attention and
Share your content.
THANK YOU
For more information about Lead
Generation, go to
iMDirectMarketing.com

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