What I Would Use to Build a Real Estate Business
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In this presentation, Aaron Stelle with WEST, a Williston Financial Group Company will walk you through an 8 step process on how he would set up his real estate business. Whether you are new, or have been in the business for years, he will show you the tools and strategies to create a sustainable business in 2021.
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What I Would Use to Build a Real Estate Business
- 1. What I Would Use: A guide to the tools and resources I find most effective Aaron Stelle, VP- Regional Marketing Technology Director astelle@poweredbywest.com | poweredbywest.com
- 2. Why do we need a plan? WHO AM I? www.HowToBeSteller.com
- 3. Step 1 – Branding & Messaging
- 6. Brand Elements west I N T RO The Hero Brand Archetype embodies strength, skill, and mental fortitude. The Hero seeks continual self-improvement.You fight for the people who can’t stand up for themselves.You protect people. You motivate others to strive harder and to do better for themselves. The Hero Brand Archetype is bold, courageous, and disciplined. Overcoming adversity and challenges requires great effort, and the Hero is up to the task. C O L O R T Y PO G RA PH Y # supe rhe ro stre ngth guardian la w so n S te e lfis h Casl on Gr aphi que Ja ilhe a rt Liberator Keep in mind… these are far from the ONLY ways to show up as a Hero Brand Archetype. These are inspiration to get you thinking about how your decisions connect to your message. KA Y E PU T N A M .C O M
- 9. Step 2: Marketing Strategy
- 11. Step 3: The Hub
- 13. Why Custom? west • Control look and feel to stay on brand • Custom pages for listing • Pre-defined search pages • Hub for all multimedia
- 16. Step 4: Creating Templates
- 19. Step 5: The Spokes / Distribution
- 21. Social west
- 22. Video west
- 24. Step 6: Client Interaction
- 27. Step 7: Business Tools
- 34. Step 8: Content Strategy
- 37. Top Lists west
- 39. Thank you!
Editor's Notes
- Tell my story, who I am and what I do Bring up Oregon Credit Hours
- Focus on Customer Pain Points
- Use this class as an example. Give the class, slide share, youtube, email, etc
- Use this class as an example. Give the class, slide share, youtube, email, etc
- Use this class as an example. Give the class, slide share, youtube, email, etc
- Receive a detailed reference manual, a resource guide, and lunch
- Focus on Customer Pain Points
- Use this class as an example. Give the class, slide share, youtube, email, etc