Affinion ABG vs. Membership contest

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Incentive Myths ,[object Object],[object Object],[object Object],[object Object]

The Affinion Approach ,[object Object],[object Object]

The Affinion Approach ,[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],Incentive Guidelines

[object Object],[object Object],[object Object],MARCH 2011 ABG 40.0% MEMBERSHIP 27.7%

March April Variance ABG 40.0% 38.2% -1.8 MEMBERSHIP 27.7% 29.0% +1.3 April Variance Penalty ABG 88.6% -1.4 -0.3 MEMBERSHIP 91.3% ---- ---- Ret. Var QA Penalty Total Variance ABG +1.8 -0.3 -2.1 MEMBERSHIP +1.3 ---- +1.3 FINAL RESULTS QUALITY PENALTY RETENTION

Generated Revenue $82,692.66 * *REVENUE IS CALCULATED OVER 12 MONTH PERIOD

[object Object],[object Object],[object Object],[object Object],[object Object],Conclusions

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Affinion ABG vs. Membership contest

1. Best Incentive Contest July 28, 2010

2. WESTERVILLE, OH

4. INCENTIVES

9. It all started with an email…

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13. Incentive Support

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15. March April Variance ABG 40.0% 38.2% -1.8 MEMBERSHIP 27.7% 29.0% +1.3 April Variance Penalty ABG 88.6% -1.4 -0.3 MEMBERSHIP 91.3% ---- ---- Ret. Var QA Penalty Total Variance ABG +1.8 -0.3 -2.1 MEMBERSHIP +1.3 ---- +1.3 FINAL RESULTS QUALITY PENALTY RETENTION

16. $0.03 per FTE Cost

17. Generated Revenue $82,692.66 * *REVENUE IS CALCULATED OVER 12 MONTH PERIOD

18. Return On Investment 5633:1 :

19. WINNERS Not-So-Much Winners

20. VISITORS

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