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0821 什麼是商業開發

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ALPHA Camp Taiwan
ALPHA Camp Taiwan

Business Development （BD）是目前國外炙手可熱的商業人才 但你對 BD 這角色認識有多少？ 是 Sales？ 是 行銷？還是PR？ BD 對公司的價值又是什麼？ 特別請到前 YAHOO! 奇摩台灣區董事總經理陳建銘 Frank Chen 帶你接軌國際，瞭解什麼是 BD 成為國際頂尖人才。

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講師介紹 Frank I ! ! Yahoo!
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What is BD? 3 Business Development What is your business? How to develop it?
What is your business? 4 Business • What is your product/service?! • What is the problem you are solving?! • What is the user needs your are fulfilling or creating?
What is your business? 5 Business • Is it REAL?
What is your business? 6 Business • What is your solution to it?! ! • Is there other options?
What is your business? 7 Business • Why you?! ! • What is the core competence of your team?
How to develop it? 8 Development • What is the nature of the business?! ! • What does it take to kick off the business?
Nature of a Business 9 Supply Solution Demand
Nature of a Business 10 Airbnb Uber ASAP Yahoo Supply Solution Demand Groupon Gomaji Vpon
How about yours? 11 Supply Solution Demand
12 Business Supply Development Solution Demand • Define the problem / needs you are solving.! • Know the market you are stepping in.! • Got to be very strong at one of the three.! • Find partners that is strong at another one.! • When you have two in hand, the third one will come to you.
Who is the right partner? • Do you have common goals?! • Is the partnership mutually beneficial?! • Do they have sufficient resource?! • Do they care the partnership as you do?! • What is your cost? Explicit implicit! • What is the right structure of partnership?! • Terms?! • Do you need to talk to other partners?! • Is the partnership sustainable? 13
0821 什麼是商業開發

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0821 什麼是商業開發

  • 2. 講師介紹 Frank I ! ! Yahoo!
  • 4. What is BD? 3 Business Development What is your business? How to develop it?
  • 5. What is your business? 4 Business • What is your product/service?! • What is the problem you are solving?! • What is the user needs your are fulfilling or creating?
  • 6. What is your business? 5 Business • Is it REAL?
  • 7. What is your business? 6 Business • What is your solution to it?! ! • Is there other options?
  • 8. What is your business? 7 Business • Why you?! ! • What is the core competence of your team?
  • 9. How to develop it? 8 Development • What is the nature of the business?! ! • What does it take to kick off the business?
  • 10. Nature of a Business 9 Supply Solution Demand
  • 11. Nature of a Business 10 Airbnb Uber ASAP Yahoo Supply Solution Demand Groupon Gomaji Vpon
  • 12. How about yours? 11 Supply Solution Demand
  • 13. 12 Business Supply Development Solution Demand • Define the problem / needs you are solving.! • Know the market you are stepping in.! • Got to be very strong at one of the three.! • Find partners that is strong at another one.! • When you have two in hand, the third one will come to you.
  • 14. Who is the right partner? • Do you have common goals?! • Is the partnership mutually beneficial?! • Do they have sufficient resource?! • Do they care the partnership as you do?! • What is your cost? Explicit implicit! • What is the right structure of partnership?! • Terms?! • Do you need to talk to other partners?! • Is the partnership sustainable? 13