Sales & Marketing Alignment_ How to Synergize for Success.pptx.pdf
There is one major individual written assignment a case analysis.docx
1. There is one major individual written assignment – a case analysis of
“Mastercar
There is one major individual written assignment – a case analysis of “Mastercard: Creating
a World beyond Cash” (in your case pack). It is due at the start of class 7 on February 24th.
You are required to submit your case analysis through Moodle. This is an individual
assignment and must be completed independently. It is not acceptable to submit text,
exhibits, and appendices that have been jointly prepared.The written assignment must
conform to the following specifications:• A separate title page that has your name and
student ID• A maximum of 1500 words (approximately six typed pages; indicate the
number of words at the end ofyour written assignment)• No more than three pages of
exhibits (tables, graphs, diagrams, etc.)• Use double-spaced text paragraphs and single-
spaced bullet point lists• Use 12-point Times New Roman or Arial font (250 words per
page)• Late submission penalties: Papers received after the due date will have the grade
reduced by 10%. Afterthat class, late assignments, if accepted, will have the grade reduced
by 10% for each calendar day late. The date of receipt is the date the instructor receives the
late paper.