Introductory thoughts for decision makers to rationalize and adapt business metrics to support changing communication landscape.

1. EVOLVING YOUR BUSINESS MODEL WITH SOCIAL MEDIA PRESENTED BY BARRY HURD 123SOCIALMEDIA.COM

2. WHY ASK WHY?

3. THINGS ARE CHANGING

4. IT IS GLOBAL. WE ARE NOT THE LEADER.

5. DECISION MAKERS NEED TO THINK AHEAD

6. YOU NEED TO BE WHERE THE AUDIENCE WANTS YOU TO BE

7. What is it? Social Media includes dozens of communication channels revolving around your brand message. Independent sources may be viewed as singular items or strategically tied together to enforce a comprehensive message.

8. Why is it? SIMPLE: THERE IS A MEDIA NICHE FOR EVERYONE, OLD OR YOUNG.

9. WHEN IS IT ?

11. WHO IS IT? IT IS A WHOLE LOT OF EVERYONE…

12. HOW DO THEY USE IT?

13. Do you put your best foot forward? Are your awards, testimonials, services, and expert articles easy for your audience to find?