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Sameer Mathur
Sameer Mathur

scope of marketing

Education
1 of 26
scope of
Social human
turns Social needs
As defined:
What is marketed?
goods
events
experiences
persons
places
properties
organizations
information
ideas
Who markets?
Marketers are sellers and buyers asthere isa mutual exchange
Market:group of buyers and sellers.
Types of Market: 1.consumer market 2.business market 3.global market 4.govrnment and non profit.
Complementary products and services spread over diverseindustries. MOHAN SAWHNEY Physical & digital markets.

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Presentation2 on scope of marketing