Indians are food lovers and thus global plus domestic brands are coming forward to serve indians with variety of tastes and cultures. The quick service restaurants ( QSR ) is one segment that contains numerous scope to welcome different types of concepts, because people are getting familiar to global culture and they are not hesitating to taste the cultures of other lands. Starting a food franchise business in India, especially in tier 2 and 3 cities, is well-designed decision, if you are ready to serve with passion. franchise opportunities in food are pouring in like splash of water and so the chance is waiting to get wet in opportunities. Explore www.franchisezing.in to discover brands in food for you in India.

1. A LOOK AT FRANCHISE
IN INDIA
Franchise market is today’s
developing story and tomorrow's
success for entrepreneurs in India.

2. Contents
Why franchise is powerful?1
Top Industries in India2
Industry watch: Food3
Franchise Zing4

3. FRANCHISE IN INDIA
There are
presently 3000+
brands that are
using franchising
as a tool to
expand business
in the market.
Since the
government of
India has given
nod to FDI, many
international
brands are
waiting in the
wings to utilize
the chance.
Home brands, of
various sizes and
industries, too
participating in
franchising, and
creating
opportunities in
business.
India is considered a favourable destination for business
expansion due to intense population and altering lifestyles.

4. The market is getting big
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Title
The industry was
estimated to be
worth of
Rs 80, 400 crore
in 2012,
contributing 1.4%
of GDP
It is suggested
that the market
will grow in
fourfold by 2017,
accounting for
almost 4% of
Gross Domestic
Income.
The growth is
consequently
capable of
providing 11
million
employment
opportunities in
India.

5. WHY FRANCHISING
IS POWERFUL?
Franchise business allows business-skilled people to have their own
business without strains of huge investments. The concept minimizes
the risk of developing a business as the brand permits the investor to
employ its trademark, for business purpose, at any given location.
Further, franchising let the investor enjoys early returns, which is
otherwise uncertain if starting a whole new business.
For a country, at large, the concept helps in generating the possibilities
of promoting self-employment among people. Hence, overall growth will
affect country’s purchasing power.

6. Franchising Comes With A Great
Value For Starting Entrepreneurs.
The concept
encourages
entrepreneurs to
utilize their
creativity in
processing a
business, and
also prompts
them to work
hard as now
they are working
for themselves.
Training and
support of the
parent company
is offered to
franchisees to
run the
business, which
proves helpful
for an amateur
entrepreneur to
grow.
Opening a
franchise
business allows
investors to
secure their
share of profits
[ROI], which is
otherwise limited
if in the job.
Brands that offer
franchise have
already
established their
name in the
market, so
franchisees do
not need to
struggle hard to
build the
business from
the ground
Starting a
franchise
business usually
comes at a low
cost, if looking
at the
investments
needed in
starting a new
business, moreo
ver risk involved
is relatively low.
But that doesn’t mean an investor need not require a self-
satisfactory investigation over the franchise brand.

7. For Brands Get A Valuable
Growth In The Market
Brand
Development
via franchise
Investment will be no barrier for
expanding business.
Quick Market penetration
will be there
Customer footfalls will augment
through brand awareness.
Self-motivated
entrepreneurs will
operate the
business
Enhance the brand value
in market.
Better financial
condition will
leverage growth
of overall
business.

8. TOP INDUSTRIES IN FRANCHISE
BUSINESS
Food & Beverages
Retail
Health & fitness
Consumer services
Education
OTHER INDUSTRIES THAT ARE
GAINING LEVEL IN THE MARKET
Apparels
logistics
Cafeteria
s
Real
estate
footwear
Health
and
wellness
Beauty
salons
Kids’
toys and
clothing
Fashion
accessor-
ies and
jewels

9. Operating a
successful
franchise
business needs
right mechanism
A powerful
franchise model
Zeal and
hard work
of
franchisees
Thorough
support of
the
franchisor

10. FOOD & BEVERAGES INDUSTRY
OF INDIA
The organized sector
which currently
accumulates about 5%
of total retail market is
expected to leap to 15%
by 2025.
Indian customers have tasted the fondness of eating out since the coming of
giant brands such as McDonald’s, Pizza Hut, Domino’s Pizza, Subway and
Yo!China, in 1996. Since then, the food services market has been continuously
growing.
A report by National Restaurant Association of India (NRAI) and Technopak reveals
that the size of the food services market in India is estimated at $48 billion in 2013.
With urbanisation and technology, people are exposing to different types of
cuisines. This has driven major international brands to expand in India with
domestic players, taking franchising as main route.

11. FOOD & BEVERAGES INDUSTRY
OF INDIA
Higher disposable incomes, a greater population of younger people, the growth
of consumers in smaller towns, and the widening exposure to new cultures, are
some major triggers of growth of the industry.
The QSR (quick service restaurant) and casual dining formats together
account for 74 per cent of the chain market while cafes make up 12 per cent.
Major challenges such as high costs are gripping India F&B industry, as well as
health issues are making Indian food-lovers quality conscious. This competitive
force is driving the industry with more innovations today.

12. FRANCHISE ZING: BRIDGING GAP
FOR YOUR SUCCESS
We have come forward to offer you tailor-made services for your
business expansion in India. With best experience of the field, we let
our clients to discover potential franchise business, from around the
corner, by fitting accurate parts of business at potent location, to
retain the productivity of franchise market in India.
Brand
seeking
expansion
Investors
seeking
business
We
bridge
the gap
It’s whether you are planning to
extend your business reach, or
desiring to get started with your
own business, we are here for you
to guide you with best services
and practices.

13. Head office: 239, West End Marg
Near Saket Metro Station
MB Road, New Delhi 110030
Phone: +91-97178-99733
Branch office: D 217 D Vibhuti Khand
Gomti Nagar,
Lucknow- 226010
Uttar Pradesh, India
Visit us at -> www.franchisezing.in
Write us at -> info@franchisezing.com