The document provides information about Volkswagen's new electric microbus concept car, the Bulli, which was unveiled at the Geneva Motor Show. Some key details include: - The Bulli has an electric motor that provides 85 kW of power and 260 Nm of torque, allowing it to accelerate from 0-100 km/h in 11.5 seconds with a top speed of 130 km/h. - Its 40 kWh lithium-ion battery provides a range of up to 290 km and can be charged to 80% in less than an hour using a fast charger. - Inside, the Bulli features a removable iPad that serves as the touchscreen for vehicle functions like navigation and Bluetooth.

1. VIAVISION
VOLKSWAGEN GROUP • SHAPING THE FUTURE OF MOBILITY
NO 02
+++ SPECIAL: VOLKSWAGEN AT THE GENEVA MOTOR SHOW +++
Volts not Oil – The E-Car Approaches Mass Production 5
State of Affairs – Improved Conditions 6
The New E-Fleet – The Biggest Manufacturers’ Market-Ready Models 8
March 2011 Power from the Plug – Electricity as Fuel 10
Clean Technology? – It Depends on the Power 12
Imprint 12
ReadyGets Moving
to Go
The E-Drive
97 percent
of daily car journeys in Germany could
already be driven using an e-car.
Picture: DDP/Volker Hartmann; Montage: VIAVISION
An e-car produces
3o percent less CO2
compared to a diesel car
per one kilometer.

2. 02 March 2011 GENEVA SPECIAL EDITION
Return of the Feeling of Freedom
World Premiere of the Volkswagen Bulli in Geneva
Volkswagen breathes new life into
the classic van loved the world over.
The new electric engine micro
van concept car is as stylish and as
spacious as its predecessor,
This car represents the feeling of freedom like no other in this world:
yet kinder to the environment.
the VW Bus. It debuted in 1950 with its strikingly simple design. Its
internal code at Volkswagen: T1, Transporter 1.
The VW van stands for the spirit of freedom
like no other car.
The Germans called it the Bulli, the Americans the Microbus. It was
driven on all continents. Even today, the very first van has a worldwide
fan base. Now Volkswagen is interpreting the original compact design
of the automobile legend anew and catapulting it into the future – with
the Bulli concept car! Spacious, just like in 1950, brilliant as always and
clean like never before.

3. GENEVA SPECIAL EDITION VIAVISION
Zero emissions – 29o kilometers with one battery charge
Thanks to state-of-the-art engine technology, the Bulli debuting in
Geneva is a so-called zero-emissions vehicle because the study is
powered electrically and so is local emissions free. The van’s electric
engine generates 85 kilowatts and a superior 260 Newton meters of
torque. As is usual for this type of drive, maximum power is available
right from the start.
A 40 kilowatt hour lithium-ion battery supplies the silent
engine with energy. This electrifying combination allows
for a range of up to 290 kilometers. That’s an awful lot
for an electric car. The charging of the Bulli’s
battery at an “electric pump” specially designed
for electric cars takes less than one hour.
The Bulli accelerates from zero to one hundred
kilometers per hour in 11.5 seconds; a top speed
of 130 kilometers per hour is feasible. Its range
and performance commend the compact van
not just for short trips; it is perfect for the
majority of professional commuters and most
leisure activities, without any local emissions.
Design – the visual world of a masterpiece
Like the old Samba Bus, this Bulli sports a two tone color scheme –
silver and red in this case. The “V” on the engine hood is resplendent in
silver. Because, unlike the old Samba Bus, which
was powered by a boxer engine, the Bulli is
unsurprisingly propelled by a drive unit
located at the front axle. In this case, it
is a compact integral drive that is
equipped with an electric
engine, a high power motor
inverter and a 12 volt
DC/DC converter for the
vehicle electrical system.

4. 02 March 2011 GENEVA SPECIAL EDITION
Interior – fusion of car and iPad
Like the bodywork, the interior is characterized by a degree of clarity
that can only be found at Volkswagen. The passenger compartment –
flooded with light thanks to its panoramic roof – is full of surprises.
Attractive in its versatility: Like the old T1, the Bulli features a bench seat
in the front. The van offers room for three more passengers in the back.
The highlight in terms of infotainment and entertainment: In the center
console is a removable iPad
which serves as a multifunctio-
nal touchscreen. In addition to
the internet based iPad
applications and the media
center, it operates functions
such as the Bluetooth hands-
free set and navigation system.
The controls for the air
conditioning as well as the
centrally located hazard switch
are integrated into the iPad
mount.
Characteristics
Performance: 85 kilowatts, 260 Newton meters of torque
Range: Up to 290 kilometers
Top speed: 130 kilometers per hour
Acceleration: From 0 to 100 in 11.5 seconds
Battery: Lithium-ion, 40 kilowatt hours
Charging time: Less than one hour at an electric pump specially
designed for electric cars

5. 02 March 2011 GENEVA SPECIAL EDITION
Volts not Oil
The E-Car Approaches Mass Production
The electric engine is being celebrated as the drive of the future by its
fans. A little known fact: The e-car is not an invention of our time. It had
already been built five years before the first gasoline car. The top speed
frontier of 100 kilometers was first breached by an electric engine in
1889. The combustion engine became predominant in the 20th century
because oil became a particularly cheap and energy rich fuel. Today
circumstances are being reversed: Oil is getting scarcer and more
expensive; batteries are becoming cheaper and more powerful. This is
what gives the e-drive the chance to go into mass production after more
than 100 years.
 German government wants to see one million e-cars on the
The
streets of Germany by 2020. This would amount to 2.3 percent of the
estimated total number of cars. Today the proportion is 0.005
percent. Sources: McKinsey; German Federal Motor Transport Authority
Aiming high: By 2020, the proportion of cars that have an electric
engine is expected to be 6.1 percent in France, 5.5 percent in China
and 3.5 percent in Japan. Source: McKinsey
Average distance covered per day in Germany: A survey among 1,000 German drivers
(in percent) shows that more than 97 percent of
daily car journeys are shorter than 150
Average range
kilometers. Driving today’s e-cars, this
of an e-car
range could already be easily covered.
61.1 Source: TÜV Rheinland
29.6
6.6
1.9
0.8
50 kilometers 100 kilometers 150 kilometers 200 kilometers
5

6. GENEVA SPECIAL EDITION VIAVISION
State of Affairs
Improved Conditions
Compared to other nations, there is room for improvement in terms of
electric mobility in Germany. Although the German government wants
to see a significant increase in the number of e-cars on the streets, it lags
behind compared to other countries when it comes to tax benefits and
subsidies. However, promising developments in car battery technology
are providing positive incentives. Over 150 years the energy density of
batteries has improved by a factor of seven and is expected to further
increase.
Number of passenger cars in Germany by type of fuel:
Petrol: 30,505,178
Diesel: 11,266,644
Alternative engines: Hybrid: 37,256
Most of the 42,301,563 cars on
German streets are still fueled by
petrol. Liquid gas is in the lead in Natural gas: 71,519
terms of alternative fuels.
Source: Federal Motor Transport Authority Liquid gas: 418,659 Electric: 2,307
(as of January 2011)
6

7. 02 March 2011 GENEVA SPECIAL EDITION
E-mobility investments Premiums and tax benefits
in research/development: to e-car buyers:
(millions of euros) (percentage of new car list price)
22,260 USA 2
3,373 China 11
2,150 France 3
1,390 Spain 7
1,343 UK 9
Concerning research,
development and 615 Germany 1
infrastructure for
e-cars, the US is 273 South Korea 1
outspending all other
industrial countries by 241 Japan 15
far. Denmark,
however, is especially 5 Denmark 36
focusing on
purchasing incentives 1 Ireland 13
through tax benefits.
Source: McKinsey 0 Portugal 11
(Investments until 2015,
premiums and tax benefits
as of January 2011) 0 Italy 2
From lead to lithium-ion – the development of the battery’s energy density:
(watt hours per kilogram)
+ + + +
90-190 240-300
60-120 The energy density of batteries has
increased more than sevenfold
between the market entry of the lead
25 battery in 1859 and lithium-ion
technology. The second generation
I I I I of lithium-ion batteries is expected
to further increase it.
Sources: Pricewaterhouse Coopers;
Lead acid Nickel Lithium-ion Lithium-ion Fraunhofer Institute for Systems
nd
metal hydride 2 generation and Innovation Research
7

8. GENEVA SPECIAL EDITION VIAVISION
The New E-Fleet
The Biggest Manufacturers’ Market-Ready Models
E-drives have been around since the existence of cars. But, given today’s battery technology, its chances of
becoming a real alternative to combustion engines for everyday usage are increasing. Even though the e-car is
still the exception on the streets, a look at the lineup of the biggest car manufacturers by turnover illustrates
what the possibilities of e-mobility will be by 2013. All models drive using a lithium ion battery, some of them
are already on sale today.
NISSAN MERCEDES-BENZ
LEAF VITO E-CELL
Range: 160 km Range: 130 km
Top speed: 144 km/h Top speed: 80 km/h
Charging time: 7 to 8 hours Charging time: 10 to 12 hours
Price: Approx. 24,700 euros* Price: Not specified
CITROËN FORD
C-ZERO FOCUS ELECTRIC
Range: 150 km Range: 100 km
Top speed: 130 km/h Top speed: 136 km/h
Charging time: 6 hours Charging time: 3 to 4 hours
Price: Approx. 30,000 euros Price: Not specified
MITSUBISHI PEUGEOT RENAULT
I-MIEV ION KANGOO RAPID Z.E.
Range: 150 km Range: 150 km Range: 160 km
Top speed: 130 km/h Top speed: 130 km/h Top speed: 130 km/h
Charging time: 6 hours Charging time: 6 hours Charging time: 6 to 8 hours
Price: Approx. 35,000 euros Leasing price: Approx. 23,600 euros Price: Approx. 23,800 euros**
(mileage: 10,000 km/year)
2009 2010 2011
8

9. 02 March 2011 GENEVA SPECIAL EDITION
SAIC TOYOTA BMW
ROEWE E1 RAV EV MEGACITY VEHICLE
Range: Not specified Range: 160 km Range: Not specified
Top speed: Not specified Top speed: Not specified Top speed: Not specified
Charging time: Not specified Charging time: Not specified Charging time: Not specified
Price: Not specified Price: Not specified Price: Not specified
RENAULT TOYOTA MERCEDES-BENZ
FLUENCE Z.E. IQ-EV*** SLS AMG E-CELL
Range: 160 km Range: 80 km Range: 200 km
Top speed: 135 km/h Top speed: 100 km/h Top speed: 250 km/h
Charging time: 6 to 8 hours Charging time: 3 to 4 hours Charging time: Not specified
Price: Approx. 26,200 euros** Price: Approx. 22,000 euros Price: Not specified
FIAT RENAULT VOLKSWAGEN
500EV ZOE GOLF BLUE-E-MOTION
Range: Not specified Range: 160 km Range: 150 km
Top speed: Not specified Top speed: 140 km/h Top speed: 135 km/h
Charging time: Not specified Charging time: 6 to 8 hours Charging time: 6 hours
Price: Not specified Price: Not specified Price: Not specified
SMART RENAULT VOLKSWAGEN
FORTWO ELECTRIC DRIVE TWIZY UP! BLUE-E-MOTION
Range: 135 km Range: 100 km Range: 130 km
Top speed: 100 km/h Top speed: 75 km/h Top speed: 135 km/h
Charging time: 8 hours Charging time: 3.5 hours Charging time: 5 to 6 hours
Leasing price: Approx. 33,600 euros Price: Not specified Price: Not specified
(mileage: 60,000 km/year)
2012 2013
Sources: company data; this list does not claim to be exhaustive
* US market price ** not including battery leasing *** provisional data
9

10. GENEVA SPECIAL EDITION VIAVISION
Power from the Plug
Electricity as Fuel
Nothing works without electricity: making coffee, charging mobile
phones – and soon driving a car too? To make use of the electric drive in
everyday life comfortably, there has to be a comprehensive network of
electricity service stations. Even before thinking about the development
of such infrastructure, the question arises as to how the electricity
actually gets into the car. So far, there are different opinions about what
service station 2.0 should look like and which system will prevail.
Private access
Here, a garage is turned into a service station: The e-car is plugged into a
domestic socket and is charged like an MP3 player.
Picture: DDP/Sascha Schuermann
+ Comprehensive distribution: Everyone has got sockets at home.
– Long charging time: It takes approximately six to eight hours to
charge the battery from a standard 230 volt domestic power socket.
 majority of the 2,307 electric car drivers in Germany are
The
currently charging their car at home during the night and someti-
mes at work, too – that is whenever the car is stationary for a long
time. Sources: German Federal Motor Transport Authority; LEM net; Süddeutsche Zeitung
Battery exchange stations
The car is driven onto a platform. The empty battery is automatically
taken out from below and replaced with a charged one.
+ Virtually no waiting time: Exchanging the battery only takes about
a minute.
– High cost: Since different electric car models use different batteries,
every exchange station has to have a supply of all the different
batteries – an expensive system.
There are currently no public battery exchange stations. So far the
concept has been tested using a taxi fleet in Tokyo which employed
the battery exchange as the main means for charging. A similar field
test is planned for San Francisco. Source: Better Place
10

11. 02 March 2011 GENEVA SPECIAL EDITION
Public charging stations
Petrol stations, restaurants and shopping centers are setting up fuel
dispensers from which electricity can be extracted.
+ An option for quick charging: It takes about 30 to 60 minutes to
charge the car for a range of 100 kilometers – significantly less
compared to the domestic power socket because of the higher
voltage. However, it would then require a special adapter for use at
home.
– No standard for plugs: Not every e-car can be charged at every station
because there are so many different plugs and power sockets.
Picture: DDP/Jörg Koch
Today in Germany there are more than 900 public electricity service
stations and counting. About half of them are charging stations run by
large network providers like RWE or Vattenfall, a quarter belongs to
restaurants and other companies. The other quarter is operated by
private individuals. Sources: LEM net; Süddeutsche Zeitung
Electricity consumption in Germany
The current fleet of 2,307 e-cars can easily be powered by the German
power network. National power consumption would grow by 0.5 percent
should the fleet grow to one million, as planned by the German
government.
 otal gross power generation amounted to 620.8 terawatt hours in

T
Germany. 603 terawatt hours were consumed while the rest went
abroad. Using the exported 17 terawatt hours about eight million
e-cars could be powered. Source: Federal Ministry of Economics and Technology
One million e-cars would need two to three terawatt hours per year.
The additional demand would therefore amount to no more than 0.5
percent of the power currently produced – no problem for existing
power plants. Source: Fraunhofer Institute for Systems and Innovation Research
 further 70 to 90 terawatt hours of electricity would be needed if the
A
total German passenger car fleet would be powered by electric
engines. In this case new power sources would have to be developed.
The additional power demand approximately equals the amount of
electricity produced by eight large power plants. Source: Technology Review
11

12. GENEVA SPECIAL EDITION VIAVISION
Clean Technology?
It Depends on the Power
E-cars do not themselves emit CO2. This gives them a reputation of
being a clean means of transportation. How environmental friendly the
car really is though is actually determined by how the power it is
charged with was produced – the amount of carbon dioxide emitted
varies with different means of production.
CO2 emissions for different kinds of fuel:
(grams per kilometer)
Charged with the current
energy mix in Germany, an
e-car emits significantly less
carbon dioxide than a diesel
car. Most environmentally
friendly is the CO2 footprint
of the e-car charged with
electricity from renewable
energy sources. These values
describe the fuel’s
CO2 emissions from its
production to its combustion
(Well-to-Wheel).
Source: ADAC
Biodiesel* Petrol Diesel Liquid gas
up to 190 161 155 138
Natural gas Energy mix Energy from
122 Germany renewable sources
110 10
* The amount of CO2 emitted during combustion depends on the raw material the biodiesel is
produced from (like soy, rape or algae).
Imprint V.i.S.d.P. (Person responsible according
to the German press law)
Published by
Verlag Rommerskirchen GmbH & Co. KG
www.viavision.org.uk, www.viavision.org Stephan Grühsem, Leiter Konzern Mainzer Straße 16 -18, Rolandshof,
Kommunikation; Peter Thul, Leiter Kommuni- 53424 Remagen, Phone: 02228/931- 0
Edited by kation Marke & Produkt www.rommerskirchen.com
Volkswagen Aktiengesellschaft
Konzern Kommunikation Editorial staff Lena Höflich, Stefanie Huland, Printed by
Brieffach 1972, 38436 Wolfsburg Adrienne-Janine Marske, Kathi Preppner L.N. Schaffrath GmbH
Phone: 05361/9-77604, Fax: 05361/9-74629 Kontakt: redaktion@viavision.org Marktweg 42-50, 47608 Geldern
12