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Social
Media
Strategy –
Why It’s
Important
Zena Weist
CCNEK Marketing Director
zweist@catholiccharitiesks.org
@zenaweist
http://bit.ly/socmediavid
http://bit.ly/socmediavid
http://bit.ly/socmediavid
http://bit.ly/socmediavid
http://bit.ly/socmediavid
http://bit.ly/socmediavid
http://bit.ly/socmediavid
http://bit.ly/socmediavid
bit.ly/sjamarch
bit.ly/SMAschoolvid
bit.ly/stacanstruction14
Social Media
Strategy –
Why It’s
Important
Zena Weist
CCNEK Marketing Director
zweist@catholiccharitiesks.org
@zenaweist

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Social media ccnek board april 2015

Hinweis der Redaktion

  1. Explain the Why, Show the What, Discuss the How ACTIVE ENGAGEMENT
  2. FACEBOOK: 1.35 billion monthly active users. Google+: 343 Twitter: 284 LinkedIn: 347 Instagram: 300 FB: 1.12 billion mobile MAU Linkedin: 347 Million registered users
  3. Explain the why
  4. 39 Million Students and recent college grads make up LI’s fastest-growing demo
  5. Give them bite size content that shows all the different elements of your organization
  6. Have fun, stay on brand
  7. Student created video – they need to be part of the process
  8. Google juice – mirror content from FB Brand consistency on social
  9. Keep the connection going, be the glue – help them find jobs, internships – remind them to volunteer for you. Help first, ask second.