1. Do You Have Friends Who Wanted to Be Here But Couldn’t Make It? Feel Free to Give them a Call and Let them Know That We’ll Be Broadcasting this Event Live All Over the World! They Can Go to: www.YourBrandLive.com/SocialMedia Powered By

2. Social Media Marketing How to Grow Your Business UsingFacebook, LinkedIn, Twitter and YouTube

3. “Who the Heck Are You?” Zeke Camusio Founder and CEO of

4. “What Are You Going to Try to Sell Me?”

5. “Where’s that Sexy Accent From?” Answer: Argentina Very Important Note: My wife told me I need to say I’m married

6. Raise Your Hand If…

7. What You Can Expect from this Event Doing Social Media Marketing the Smart Way Q&A Facebook Marketing Q&A Twitter Marketing Q&A Networking + Food and Drinks! LinkedIn Marketing Q&A YouTube Marketing Q&A

8. A Few Important Things PowerPoint presentation link: www.bit.ly/smm-presentation-zeke Video: www.bit.ly/smm-video-zeke LIVE Webcasting!: www.YourBrandLive.com/SocialMediaPowered by

9. So, What Is Social Media Marketing?

10. So, What Is Social Media Marketing? A way to use technology to connect with people. Not a numbers game. Not a marketplace.

11. How Do You Stand Out? Be Unique Be Generous

12. Why You Shouldn’t ObsessOver Social Media Metrics

13. Why You Need a Plan

14. To Sum It Up… Think QUALITY of connections, not quantity Be GENEROUS and UNIQUE Have a PLAN

15. Questions?

17. Tip #1: Get a Facebook Page Liking is easier No fans limit You can message all your fans at once! http://www.facebook.com/pages

18. Tip #2: Promote Events

19. Tip #3: Organize Contests Video / PhotoSong / Story

20. Tip #4: Integrate Facebook with Your Site

21. Tip #5: Use Reveal Tabs and Calls to Action

22. Some Companies Doinga Great Job on Facebook

23. Ben & Jerry’s

24. Pizza Hut

25. Starbucks

26. Red Bull

27. Jack In The Box

28. Having Fun in San Francisco

29. To Sum It Up… Get a PAGE Promote EVENTS Organize CONTESTS INTEGRATE Facebook with your site Use REVEAL TABS and calls to action ENGAGE with your fans and friends

30. Questions?

32. Tip #1: Formatting Matters

33. Tip #2: Get More Twitter Followers Organically: Your website, blog, newsletter, email signature, your content on other sites, business cards, etc. Follow Users So They Follow You Back: Search by location Search by keywords in tweets Search by keywords in profiles Follow users who follow the “movers and shakers”

34. Free or Fast?

35. Tip #3: Get Noticed by the Influencers in Your Industry

36. Tip #4: Monitor Key Words

37. Tip #5: Schedule Your Tweets

38. Tip #6: Integrate Twitter with Your Site ShareThis Just a Button! LifeStream

39. To Sum It Up… FORMAT your tweets right Get more FOLLOWERS MONITOR keywords SCHEDULE your tweets INTEGRATE Twitter with your site

40. Questions?

41. Networking Time!

43. Tip #1: Create an Attractive Profile

44. Tip #2: Get Recommendations

45. Tip #3: Reach Out to People

46. Tip #4: Join Groups

47. Tip #5: Start a Discussion

48. Tip #6: Add a Link!

49. Tip #7: Start Your Own Group

50. Tip #8: Answer Questions

51. Tip #9: Promote an Event

52. Tip #10: Link Your Blog and Your LinkedIn Profile Together

53. To Sum It Up… Create an attractive PROFILE Get RECOMMENDED REACH OUT to people Use the GROUPS (join, start discussions, share links, create your own) ANSWER questions Promote an EVENT Link your BLOG and your LinkedIn profile

54. Questions?

56. Tip #1: Anyone Can Do a Video Camtasia

57. Tip #2: Learn What Works on YouTube Funny Weird Useful

58. Tip #3: Customize Your Channel

59. Tip #4: Put Your URL in the Description

60. Tip #5: Put Your Keywords Everywhere

61. Tip #5: Put Your Keywords Everywhere https://adwords.google.com/select/KeywordToolExternal

62. Tip #6: “Steal” Keywordsfrom Successful Videos

63. Tip #7: Choose the Best Thumbnail My Account > My Videos > Edit

64. Tip #8: Use Video Responses

65. Tip #8: Use Video Responses

66. Tip #9: Create Playlists

67. Tip #10: Use Calls to Action

68. Tip #10: Use Calls to Action 2 3 1

69. Tip #11: Promote Your Videos Outside YouTube Email contacts, friends, co-workers Blog subscribers Twitter, Facebook and LinkedIn Embed them on your site / blog ASK PEOPLE TO SHARE!

70. To Sum It Up… CUSTOMIZE your channel Put your WEBSITE in the description Use KEYWORDS Pick your THUMBNAILS Use VIDEO RESPONSES and PLAYLISTS Don’t forget about the CALLS TO ACTION

71. Questions?

72. Get Invited to the Next Event www.bit.ly/zeke-pdx-seminars

73. Thank You! Zeke Camusio 503-367-7561 zeke@TheOutsourcingCompany.com www.TheOutsourcingCompany.com @ZekeCamusio LinkedIn.com/in/ZekeCamusio Facebook: Facebook.com/ZekeCamusio