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For Great Tips To Accelerate Your Mobile Marketing Efforts, Check This Out ...
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Mobile Marketing For Realtors
A Very Powerful Venue In Your
Real Estate Business!

2. Mobile Marketing For Realtors…
Developing MMS Or SMS Campaigns
Mobile marketing can be a very powerful venue in your real estate business.
With the large number of mobile device users all over the world, every one
of these users is a potential customer, if you can find the right way to reach
out and attract their business.
One great way to do this is through the use of an effective text message
marketing campaign. We will discuss a few important tips which can help
any real estate agent develop their (short message service campaign) SMS
campaign.
MMS - Real Estate Mobile Marketing Kicked Up A Notch!
A new standard in mobile messaging is Multimedia Messaging Service
(MMS). Unlike SMS which only allows for text messages, MMS can include
sound, images and video as well as text. So, for example, an agent could
send pictures or videos of listings they are advertising to clients or
prospects.
If you want your MMS or SMS campaign to be an effective one, you first
need to fully develop it. Your plan needs to include things like:
 How you will attract users to the campaign?
 How often you will send out text messages?
 What type of messages you will incorporate into your plan?
Put this plan in writing and review it with a trusted mentor to get their
opinions. Revise the plan if necessary, and consider using a test market
before fully launching it. All of these things can be important steps that will
lead to an effective mobile marketing campaign.
What's Your Call To Action?
Once you launch your MMS or SMS campaign, you need to promote your
"call to action". What is your purpose in launching this mobile marketing
campaign? A broad purpose is certainly to increase business, but can you
narrow that a bit? Is there a certain listing you want to promote? Is there a
certain incentive strategy that you want to implement? Consider your

3. choices and then launch your marketing campaign around one of them, or
several of them, but make sure your purpose is clear and easy to
understand for anyone reading your text messages.
As part of your "call to action", you may want to implement some sort of a
reward or incentive for those customers who sign up to receive messages.
This can be in the form of a reward, free products, early release information
on listings, or any other innovative promotion that you might come up with.
Rewarding consumers draws them in, and keeps them coming back for
more. This is one sure fire strategy for achieving success with your mobile
marketing campaign.
Frequency Of Text Messaging
Valuable incentives will draw consumers in and keep them coming back for
more, but even the most dedicated consumer will tire if they receive too
many messages from you. This is why it is important to limit the number of
offers that you send. Once a month might be enough, or perhaps once a
week works for your clients. Even daily can work in some hot real estate
markets, but tread cautiously if you decide to send messages that
frequently. You will not see benefits from your campaign if consumers view
your information as spam, or see it as being bothersome instead of helpful.
Using the test market that we spoke of earlier can help you to establish the
perfect number of texts for your business and plan.
Another important step to keeping your MMS or SMS campaign successful is
to make sure that the service provider you hire is a reputable one. The last
thing you want to do is associate your brand with a service provider who will
steal customer's information, or bombard them with spam after they sign up
for your offers. Make sure to research your provider, check online reviews
that are offered for them, and get to know a little bit about their background
too. Remember that your customers are entrusting you with some valuable,
and even personal, information. Respect that information and your
reputation will remain strong.

4. Advertising Your SMS Mobile Marketing Campaign
Once you have a successful MMS or SMS mobile marketing campaign in
place, be sure to advertise it. Offer sign up options in your brick and mortar
offices and discuss them on your website as well. Consider television or radio
advertising if cost allows you to do so. The more opportunities you have to
get the word out, the more successful your campaign will be. Considering
the fact that you are investing time, money, and energy into this campaign,
you might as well see a high level of success coming out of it.
Use Word Of Mouth!
A final step to any great MMS or SMS campaign is to get your customers
talking about it. Encourage your customers to spread the message about
your SMS project through Facebook, Twitter, and even just word of mouth.
The more you get people talking, the more consumers you will see coming
your way. Getting people talking about your campaign online also might
have the added benefit of boosting your ratings within the search engines.
This could mean you get the extra benefit of search engine optimization via
your mobile marketing campaign.
Mobile marketing campaigns are effective and should be used by every
business. When done right, they will increase traffic to your real estate
websites, and help to sell your brand. Since mobile users are growing by the
thousands every day, not taking advantage of a great SMS campaign means
lost customers, and seeing your business get left behind. We have provided
some great tips which can help any mobile marketing campaign to see
success. Use them to boost your business today.
===============
For Great Tips To Accelerate Your Mobile Marketing Efforts, Check This Out ...
http://Blog.Marketing-Tools-For-Real-Estate.com/streettext
===============