real_world_low_risk_high_reward_link-rebecca_kelley.ppt

Link Building: The Red-Headed Stepchild of SEO Rebecca Kelley

Traditional Link Building Sucks ,[object Object],[object Object],[object Object],[object Object]

But...We All Need Links ,[object Object],[object Object],[object Object],[object Object],[object Object]

Strategy #1: Find Brand Mentions, Ask for a Link

Strategy #2: Identify Broken Inbound Links ,[object Object],[object Object]

Strategy #3: Take Advantage of Broken Links to Your Competitors ,[object Object],[object Object],[object Object]

Strategy #4: Find Out Who's Linking to Your Competitors Yahoo Hubfinder

Strategy #5: Take Advantage of Confirmation Emails ,[object Object],[object Object],[object Object]

Strategy #6: Embed Links in Widgets, Badges, Banners ,[object Object],[object Object],[object Object]

Strategy #7: Create Some Link Bait (My Favorite Strategy)‏ ,[object Object],[object Object],[object Object]

Identify Link Bait Opportunities ,[object Object],[object Object],[object Object]

Don't Neglect Your Own Industry ,[object Object],[object Object],[object Object]

Handy Resources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Handy Resources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Handy Resources ,[object Object],[object Object],[object Object],[object Object]

Thank You! Rebecca Kelley [email_address]

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