Full-day pre-conference workshop given at the IA Summit 2007. This is the slide deck we used during the workshop. See the "after" deck with participants' comments, discussions, work products, etc.

1. ASIS&T IA Summit Pre-conference Accelerator Workshops How Rapid Facilitation gets things done in days instead of weeks March 23, 2007 – Full Day Workshop Jess McMullin, Principal at nForm User Experience Yvonne Shek, Senior Consultant at nForm User Experience ASIS&T Contact Info: 1320 Fenwick Lane, Ste. 510 | Silver Spring, MD 20910 PH: 301-495-0900 | FAX: 301-495-0810 | Email: asis@asis.org

3. Introductions Ground Rules Session Expectations 0900 – 0905 Facilitated

6. Disclaimer

8. The FAQ Problems Tackled What is an Accelerator Workshop? What is Rapid Facilitation? How Accelerated? What about Agile? 0905 – 0920 Presentation + Discussion

9. Does any of this sound familiar?

11. The problems acceleration tackles Reference: “The Chaos Chronicles”, The Standish Group, 2003. 51% Challenged 34% On time On budget 15% Cancelled

12. What is an Accelerator Workshop? What is an Accelerator Workshop?

13. What is an Accelerator Workshop? Early workshop to get everyone on the same page to stop indecision later.

14. What is an Accelerator Workshop? Compressed, well-planned, and real-time sessions aimed at project alignment, focusing on having the “right” attendees to make critical upfront decisions – using preceding research or evidence as fuel.

15. What is an Accelerator Workshop? 5. Project Planning & Tracking 4. Benchmarking and Scenarios (which can be used for usability testing later on) 3. Personas, Stories, and Experience Mapping 2. Business Goal Setting based on Discover/Research findings 1. Project Alignment 5 Elements of the Accelerator Workshop: 5. How will we get there? 4. How is it better (and how will we measure that)? 3. Who will it affect and how will it affect them? 2. What impact will it have? 1. Why are we doing this? Answer 5 key questions for all projects:

16. So what makes it different?

17. So What Makes It Different? 01 Codesign with decision makers

18. So What Makes It Different? 02 Evidence = informed decisions

19. So What Makes It Different? 03 Agile workshop approach

20. So What Makes It Different? 04 Real-time capture and turnaround

21. So What Makes It Different? 01+02+03+04 = Rapid Facilitation

23. How Accelerated? So…just how accelerated?

26. What about Agile? 2 Benefits

27. What about Agile? Long-range leadership (beyond the 2 week iteration)

28. What about Agile? Can one agile ‘customer’ articulate everything, build buy-in for everything, and be clear up front about everything? No.

29. What about Agile? Can an accelerator workshop articulate everything, build buy-in for everything, and be clear up front about everything? No.

30. What about Agile? Can accelerator workshops produce better results because they involve the right people with solid tools to articulate? Yes.

33. What about Agile? The “Exec Site Producer” “ Executive Site Producer” Tries to channel Steve Jobs…and misses the mark. i.e., those who make decisions by channeling this guy ↑ Reference: googleimages

34. Other Questions? Other Questions?

35. Approach + Planning 0920 – 0930 Presentation + Discussion

40. Methods Overview 3 Demos + Practice 0930 – 1000 Presentation + Demo + Practice

42. Divergent + Convergent Thinking

44. Live Capture

52. Break 1000 – 1015

53. Case Study the aerojet experience 1015 – 1030 Presentation + Discussion

54. The aerojet experience

57. aerojet personas Winston Roberts Business Traveler 42 years old Auto Trader & Sales Megan O’Reilly Young stay at home mom 25 years old Has 3 month old baby Frank Kovarick Semi-retired energy consultant 67 years old Avid Golfer

58. Session 1: Project Alignment Why are we doing this? 1030 – 1045 Presentation 1045 – 1130 Breakout 1130 – 1200 Merge

59. Company Mission Statements “ To solve unsolved problems innovatively” “ To give unlimited opportunity to women” “ To preserve and improve human life” (1990): “Become a $125 billion company by the year 2000” Current: “To give ordinary folk the chance to buy the same thing as rich people” “ To make people happy” (early 1900's): “Will democratize the automobile” (early 1950's): “Become the company most known for changing the worldwide poor-quality image of Japanese products” (1950): “Become the dominant player in commercial aircraft and bring the world into the jet age” Reference: http://www.businessplans.org

60. Company Vision Statements “ To solve unsolved problems innovatively” “ To give unlimited opportunity to women” “ To preserve and improve human life” (1990): “Become a $125 billion company by the year 2000” Current: “To give ordinary folk the chance to buy the same thing as rich people” “ To make people happy” (early 1900's): “Will democratize the automobile” (early 1950's): “Become the company most known for changing the worldwide poor-quality image of Japanese products” (1950): “Become the dominant player in commercial aircraft and bring the world into the jet age” Reference: http://www.businessplans.org

65. Team Assignment Team A Team D Team B Team E Team C

66. 5 Why’s – Iterative Inquisitive

67. Backcasting

68. Backcasting with Aerojet Start here What has to happen? What has to happen before that? Assumptions Assumptions What has to happen before that? Assumptions Assumptions What has to happen before that? How are things right now?

71. Session 1 Merge – Mission Statement Team B: Team A: Team D: Team C: Votes: Votes: Votes: Votes:

73. Session 1 Merge – Vision Statement Team B: Team A: Team D: Team C: Votes: Votes: Votes: Votes:

75. Lunch 1200 – 1300

76. Session 2: Goal Setting Realizing Mission + Vision 1300 – 1315 Presentation 1315 – 1345 Breakout 1345 – 1415 Merge

78. Empathy Tools

80. Session 2 Merge – Goal Setting – Team A Customer experience Type High Example: Help Guests feel more relaxed during waiting periods in their travel experience, especially families with small children and business travelers. Priority High Level Goals

81. Session 2 Merge – Goal Setting – Team B Customer experience Type High Example: Help Guests feel more relaxed during waiting periods in their travel experience, especially families with small children and business travelers. Priority High Level Goals

82. Session 2 Merge – Goal Setting – Team C High Customer experience Example: Help Guests feel more relaxed during waiting periods in their travel experience, especially families with small children and business travelers. Type Priority High Level Goals

83. Session 2 Merge – Goal Setting – Team D High Customer experience Example: Help Guests feel more relaxed during waiting periods in their travel experience, especially families with small children and business travelers. Type Priority High Level Goals

84. Session 3: Scenarios + Stories Who will it affect and how will it affect them? 1415 – 1430 Presentation 1430 – 1515 Breakout 1515 – 1530 Break 1530 – 1600 Merge

86. Session 3: Scenarios & Stories Building Stories from Scenarios Reference: Wikipedia.org The Boyhood of Raleigh by Sir John Everett Millais, oil on canvas, 1870. A seafarer tells the young Sir Walter Raleigh and his brother the story of what happened out there at sea.

88. Aerojet Travel Model

90. Break 1515 – 1530

96. Wrap Up Turnaround Taking this back to your team QA + Feedback 1600 – 1700 Presentation + Discussion

98. Setting Expectations Reassure your attendees about the rollercoaster ride of the Accelerator Workshop experience

106. Thank you! For coming, participating, and being a fun group