MediaWave Product & Services

1. FIRST INDONESIAN SOCIAL MEDIA MONITORING AND ANALYTICS PLATFORM

2. EVERY
CUSTOMER
HAVE
SOMETHING
IMPORTANT
TO
SAY…
IT
IS
IMPORTANT
TO
YOU ?

3. Think about this…
We can’t We can’t We can’t
improve what measure analyze what
we can’t what we we can’t
measure can’t analyze monitor

4. 476,000 are Pay TV user (2007)
6,5 mio are Daily Newspaper user (2007)
15 mio are magazine & tabloid user (2007)
31 mio are Home Television user (2007)
30 mio are Internet user (2009)
27 mio are Facebook user (2010)
6 mio are Twitter user (2010)
125 mio are Mobile Phone user (2008)

5. Internet Growth

6. Social Media Age

7. Marketers Wants Two Ways Media
Source : Marketing & Media Ecosystem 2010 Survey

8. Media Wave Interactive is an Indonesian Company
which have collaboration with somemultinasional
company, from Singapore, Hongkong & Malaysia.
The trust that they give to us represent our highly
commitment to maintain quality and fulfill customer
satisfaction
Our field of service in digital area, which includes
advertising, marketing campaign and marketing
intelligence. We hope that we can be on stop solution
for your digital business needs
We have good quality in human resources that
spezialised in certain area. We have many expertise
with different background, so we do understand our
client business culture, core and value
We hope our technology can make business process
easily, measurable and profitable

9. VISION
• To be respectful and trustful integrated
digital marketing company
• Bring Indonesian company to become
world class company, with high technology
digital business tool
• Bring good solution for business needs
in digital era
MISSION
• Produce many creativity in digital area
• Help many company, including SME,
to utilize and maximize digital tools
• Research and develop tools for digital

10. DIGITAL MARKETING
• Social Media Monitoring & Analytics Platform
• Web 2.0 & Mobile Site Developer
• Search Engine Optimization (SEO)
• Social Media Campaign
PRODUCT • Mobile Application
AND • Augmented Reality
SERVICES
MOBILE ADVERTISING
• SMS Sniper
• SMS Sender ID
• SMS Express
• MMS Advertising
• WAP Banner

11. What People Trust In ?

12. DIGITAL
MARKETING

13. MediaWave is the first Social Media Monitoring & Analytics
Platform from Indonesia. Comes from our concern that the use of
Social Media Monitoring & Analytics Platform from abroad on
Indonesia digital campaign don’t provide optimal results. They
failed to identify the Indonesian language, so that the result
analysis is not appropriate and indeed dangerous when used as a
basis for decision making.
The most obvious weakness is on sentiment analysis. Until now,
Social Media Monitoring most Social Media Monitoring & Analytics Platform adopted two
methods to analyze sentiment, which is automatically and the
And Analytics Platform results is not relevant and would be misleading. The second is to
determine manually every conversation that emerged and this is
very inconvenient because the amounts can be tens of thousands
per day and would be risky to human error.
Through extensive research on existing various Social Media
Monitoring & Analytics Platform and based on the needs of our
clients, we develop MediaWave as a Social Media Monitoring &
Analytics Platform. MediaWave based on parameters that can be
customized for each campaign in the Indonesian language, and
even other languages. We present MediaWave, for the
advancement of the digital world in Indonesia and that we
shouldn’t always be forced to depend upon abroad software and
applications. All digital campaign and activities must always be
monitored and measured, so we will know the levels of success.

14. We provide a variety of features needed and
discard the unneeded. Some features of our
platform:
Millions of Internet Sources
Perform data mining and monitoring in real time
from millions of sources on the internet, such as
Twitter, Facebook, WordPress, Foursquare,
Social Media Monitoring Youtube, Flickr, Website, Forum and others. We
And Analytics Platform separate the conversation based on its source, so
you can determine what the most appropriate
Features media for your campaign. At present more than
80% was donated by a twitter conversation.
Relevant Keyword-Based
Analysis based on the keywords most relevant to
your brand. This method is the easiest and most
user friendly and has a result with high level of
relevance in capturing consumers' perception of
your brand

15. Geolocation
Analysis based on location, where we can map a
conversation about your brand based on the location
of the city. The result you can use to conduct
marketing activities on a regional basis, not
necessarily national.
Age & Gender
MediaWave filter conversation about your brand
based on age and gender of the users of social media.
Social Media Monitoring You can analyze whether your brand digital campaigns
are in accordance with the target market.
And Analytics Platform
Sentiment Analysis
Features MediaWave using different parameters for each
digital campaign in defining sentiment. Because things
like this can not be generalized. For example, word:
"banjir" is a negative sentiment, but when combined
with the word "tidak" would be "tidakbanjir 'and is a
positive sentiment. Not to mention the variety of
writing the word "tidak" like "gak", "ngga", "nggak"
and "tdk" and this is a common thing in the
Indonesian language and because twitter limited by
140 characters. The only way to get the correct result
is to do customization parameters for each campaign.

16. Competitor Monitoring
MediaWave allows you to monitor your brand
comparison with competitors. By measuring the level of
conversation and the resulting sentiment you can tell
your brand's position against competitors in the minds
of consumers.
Future Trend
MediaWave not only captures the current condition of
your brand, but also captures expectations, desires and
dreams of your product that consumers would expect in
Social Media Monitoring the future. Products developed based on insight from
And Analytics Platform customers will always get a position in the hearts of
consumers.
Features Find your Brand Evangelist / Influencers and Hater
MediaWave can identify user of social media that
spontaneously promote your brand. They voluntarily
recommending your brand to their social networks. You
can give award to them, and they will be more loyal and
vigorous promote you. On the other hand, MediaWave
can also identify the person who often speaks bad of
your Brand. By knowing this, you can interact and
respond to their complaints, so they will change the
view to your brand. MediaWave provide statistics of any
evangelist or bad influences your brand.

17. Integrated Social Media Measurement
- Facebook Application Statistics
MediaWave measuring the applications used to
support your campaign. Data such as number of
installers, demographics, uninstall it and others can
be measured precisely.
- FacebookFansPage Statistics
MediaWave measure all activity on your
Social Media Monitoring FacebookFansPage, such as Like and Share. So you
And Analytics Platform can measure the level of participation and
interaction from your Brand fans
Features
- Twitter Statistics
MediaWave measuring the activity on your Twitter
account, such as the retweet and Reply. You can
measure the success of your brand campaign
optimization through twitter.
- Foursquare Statistics
MediaWave capture data from Foursquare to find
out all the information relevant to your campaign
and your brand associated with locations.

18. Viral Video
MediaWave video viralitas measuring your campaigns
and the media in disseminating the most effective.
Image Viral
MediaWave measuring the distribution of the image
Social Media Monitoring on Flickr which is the primary medium for the image
at this time.
And Analytics Platform
Blogs& Forums Statistics
Features MediaWave perform data mining to post on blogs and
forums, including the comments that came in and
performed an analysis of these data
SEO Measurement
MediaWave integrated with Google Analytics, so it
can display and analyze data from Google Analytics.

19. Automatic Alert
MediaWave will automatically send alerts when
there are relevant keywords that appear to emails
which have been determined in a specific time
period, a chest of every hour, every day or every
week.
Automatic Saved
Social Media Monitoring MediaWave have the ability to save conversations
And Analytics Platform automatically and displays them in the form of
desired analysis. All data storage process can also be
done in the form of .csv and .xml
Features
Multi Users
With multi-user facility, enabling monitoring and
analysis work done by a team with a task clear
division
Web Based
Clients can do their own monitoring and analysis
through an online platform and our server.

20. Website is your company representative to the
world. In this digital decade, most people searching
information from internet. Good website give a
good impression for your company.
With Web 2.0 technology, we develop an interactive
and full engagement websiite . We give you a full
Website 2.0 And Mobile virtual office that can fulfill your customer needs.
We master the latest technology in website
Site Developer development, such as RIAs (Rich Internet
Application), so we can provide the creativity
without the limitations of browser technology
Today more and more people are accessing the
Internet from your mobile phone. Mobile Sites that
we develop not only the repetition and
simplification of information from the website. But
contains the functions and facilities that people
need when traveling, such as location information

21. The primary factor of business is location. Like in
offline store, your website should have a primary
location in internet. In Indonesia, 80% people
looking for information through Google
Search Engine So, it is a must that your website should be in
Google 1st page for your keyword search. It is not an
Optimization (SEO) easy effort, because the competition in internet is
very high. But with our analysist, strategist and
continuosly well planned and managed action , we
can guarantee that your website will be in Google 1st
page for relevant keyword with your business.

22. Millions of conversations take place in various social
media today. In Indonesia, the most popular social
media use are Facebook and Twitter. People got used to
express opinions and feelings through social media.
Conversations in social media, covering various aspects,
ranging from the serious, such as economics and
politics, until things personal. Of all the conversation, of
course, many also talk about products and services they
use everyday, that is YOUR BRAND. Satisfaction,
disappointment and hope they will pour in YOUR
BRAND status and posting on Facebook, Twitter, blogs
Social Media and in various online forums.
Campaign From a variety of recent research, show Social Media
increasingly gain a place in the hearts of consumers in
searching for information and reference. Some of our
past experience indicates a minimum of 80% comes
from a twitter conversation.
If you are wondering whether it's been a good time to
get into social media? The answer is very simple,
namely whether the consumers you are already on
Social Media, such as twitter and facebook.
You must be in the same area with your customers.
Hear and join in their conversations. There is no reason
to postpone join social media. If you do not join now,
your competitors are going to talk with your customers

23. We have dozens of social media, but we only use some of the
popular social media in Indonesia, namely:
Facebook
Your business should be located in crowded area. Facebook
have 500 Million member around the world and 27 Million
Social Media member in Indonesia. So, it is important and necessary to use
Facebook to optimize your business
Campaign
We will setup a comprehensive Facebook Fans Page with all
tools and aplications that suits for your business. We will
manage and host your Fans Page 24/7. Your fans page will be
a channel to make conversation with your customer and to
increase their loyalty
We can also create a facebook application that supports your
digital campaigns, such as games. Facebook application is a
feature with the highest level of interaction and engagement
between the brand and his fans, if properly planned and
communicated

24. Twitter
Twitter is a micro blogging Social Media that already have 106
million member all around the world and 6 Million member in
Indonesia. Twitter have a follow and follower system.
Information exchange work very fast and real time based
We will create and manage your twitter account 24/7. We will
increase your influence, popularity, engament and trust level
so your consumer will believe in your tweet. We will use Key
opinion Leader that can promoted you business to their
network.
Twitter is a social media conversations with the highest
Social Media frequencies and often becomes a liaison with other social
Campaign media. Planning and proper management twitter marketing is
needed in a digital campaign
Foursquare
Foursquare is a location based Social Media with 3 million
member only in 2 years. People give mark (check-in) to the
place theý visit, so the other people will update their social
activity and the place will be anounced to their network.
We can implement creative campaign with active
participation from your customer. We know exactly your
customer shopping frequency and behaviour. This is very
valuable information for your business.
We will utilize campaign with Foursquare to promote your
business place to another Foursquare, Twitter and Facebook
member. Because we can integrate these 3 social media

25. Youtube
Youtube is a place where people put the mainstream media and
exchange videos. Brand can participate by placing his campaign
videos on Youtube and do a viral campaign. With video you can
give comprehensive explanation to your customer
We know surely which media can be used to promote your brand
video campaign effectively. Use Youtube as your commercial
guerila and canal information
Social Media
Wikipedia
Campaign Wikipedia is a trusted and reliable information source in internet.
Everyone can contribute and become source in wikipedia. So, the
growth of wikipedia is very fast. Put information about your brand
in wikipedia and become related and trusted sources. Spread your
story here, make wikipedia as one of your canal information.
Blog
Blog is a fun and delicious way to write. Many internet user likes
to write story and experience about daily life in internet. They tell
the story and everyone give comment, so this is a conversation
beetwen your customer. Join their conversation and engage with
them.

26. Augmented Reality
Augmented reality is the newest and coolest way
to advertise. Augmented reality (the overlaying of
digital data on the real world) will bring life to
your digital campaign
Our own team can bring this technology to your
digital campaign. We will apply your campaign to
display in certain location, facebook, website and
mobile. From car, game, information, map and so
many other things. We will not allow any
restriction or constraint kill creativity. We will
provide idea, creative and production for you
Augmented Reality Campaign. Your brand will be
the lead generation brand.
We have a team of programmers and 3D itself,
doesn’t depend on foreign companies. So that we
can product faster and cheaper Augmented
Reality campaign

27. Mobile Application
There is a new way to deliver brand identity and
marketing purposes to customer. Mobile is a new
channel that brand prefer in term to reach their
customer anytime and anywhere. Many company
choose to build their own mobile application for
their campaign to increase their interaction and
engagement with customer
With mobile application we can create many
creativity, like location based advertising. We can
read user location data from GPS or BTS, so we
can track their activity around your POI and give
them ultimate offering.
We provide mobile application that can support
your digital marketing campaign . We have
qualification and experience team to built mobile
application in three popular platform in
Indonesia, Blackberry, Android and Java

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> SMS Sniper
Short Message Service (SMS) is high reach
communication and according to latest
research still have 90% audience reach. All
mobile phone can accept SMS
We combine the high reach of SMS and
Join FrenClub! SMS to One more click and targeted profile user. We have 1.5 Million
chat with new friends. you can start chatting user from all operator with 3 profiles, sex,
Reply YES now to with new friends with
signup. FrenClub! SMS. Reply location and age. So, we only sent your
> REG to signup. RM SMS campaign to effectively user suit with
your product. In this case, your promotion
can be an information for your target
consumen.

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> Calling…
SMS Sender ID
1800-390-4094
SMS Sender ID is a very popular method
to broadcast campainrigt now. Many
brand and institution use SMS Sneder ID
to inform their target consumer about
certain promotion programme.
Differentiate with another provider, we
Explore the rich of Candy combine SMS Sender ID with our
Mansion.
www.snickers.com.my to
database profile. So, the advertiser can
win prizes! T&C apply choose their target market segmented
> that suit with their campaign.

30. MMS Advertising
Multimedia Messaging (MMS) is a rich
content message method, that can deliver
text, image, audio and video through data
connection via mobile phone. Many mobile
phone already support MMS Service.
We provide MMS advertising for your
interactive digital advertising. Right now
operate in XL. You can put a lot of
interactive creativity through MMS
Advertising.

31. Click-to-Download
Ad: 4x4 Truck Madness
Games
WAP Banner Advertising
> WAP Banner Advertising is a very big
industry in most Country, like USA & UK.
It combine beetwen mobile and internet
advantage. In 2010, these technology had
entering Indonesia Market.
Click-to-Video
We provide WAP Banner Advertising with
our collaboration with International Ad
Network. We can put your advertise in
major WAP Sites in Indonesia, like
m.detik.com, m.vivanews.com &
> m.kaskus.us

32. SMS Express
SMS broadcast is done by web interface and that can
be used for public
Sender ID that can be used : INFO, PROMO, and
INVITATION
Sending a sms, can be used to the numbers of the
following operators, such as : Telkomsel, Indosat, XL,
Axis, 3
- For get the access, users need to register first.
1. Create an account and buy a token to send an sms
2. Prepared, text info, promo, and the phone number
of the list recipient's
3. Send your sms, directly to many numbers

33. Contact Headquarter :
Be Mall, UG Floor Suite C1-2
Jl. Naripan No 89
Bandung
Phone : +62 22 84467530
Fax : +62 22 84467530
Branch :
Graha Mustika Ratu, 5th Floor Suite 505
Jl. Jend. Gatot Subroto Kav. 74-75
Jakarta Selatan
Phone : +62 21 8306615
Fax : +62 21 83707143
w : www.mediawave.co.id
e : contact@mediawave.co.id
t : @mediawave_id
f : Media Wave

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Thank You