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The berlin trade exhibition - Simmel
- 7. this is due to the impossibility of expressing each and individual trends and styles of the products gathered
- 9. a perfect balance of permanence and transiency in architecture was created for this exhibition to express its nature
- 11. there was no way to compete on usefulness or intrinsic properties
- 12. thus emerged the striving to achieve visual stimulation – to render the graceless, graceful to the consumers