The document summarizes news from the Egyptian tourism industry. It discusses the signing of an eco-label cooperation agreement between the Ministries of Tourism and Environment. It also describes visits to Egypt by celebrities Angelina Jolie and Brad Pitt, and upcoming tennis and opera events in Sharm El Sheikh and Luxor. Restoration of historic sites like Saladin Citadel and Manesterly Palace are highlighted to promote cultural tourism.
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Newsletter of Egypt Tourism July 2012
1. Egyptian Tourism Promotion Authority
EGYPT THIS MONTH
June 2012 www.egypt.travel Issue 36
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THE RED SEA LIKE NEVER
BEFORE
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2. Egyptian Tourism Promotion Authority News letter Egyptian Tourism Promotion Authority News letter
Ministries of Tourism Accommodation:
and Environment sign a Of the luxurious hotels in Sahl Hasheesh, The Oberoi Sahl
Hasheesh definitely stands out. Awarded “The Most Exclusive
cooperation protocol with Hotel in the World” by The Most Exclusive Hotels in the World
CEDAR Tree Foundation for Guide Book 2001, among other awards, it occupies 48 acres
of an all-suite resort.
Eco Labels
Resembling a contemporary Arabian palace, all with the
In line with the constant effort of the Ministry of Tourism pristine marble spaces, domes, columns, arches, atriums, and
exerted in the field of ecology, H.E. Mr. Mounir Fakhry fountain pools, the resort is an architect’s heaven.
Abdel Nour, Minister of Tourism, signed a protocol of
cooperation in the field of Eco-Label with the Ministry
of Environment and the Euro-Arab Organization for Angelina Jolie and Brad Pitt’s
Environment, whose CEO is Dr. Nadia Makram Ebeid .
This agreement stresses on the importance in the Visit to Egypt
empowerment of Egyptian hotels to meet the chal-
lenges facing the tourism sector, as one of the main
requirements of the European tourism sector is to deal
with hotels bearing the Eco Labels.
This protocol will help raise awareness on environ-
mental requirements regarding waste management,
water and electricity rationalization, and most
importantly, will help change the concepts regard-
ing the importance of preserving the environmental
requirements.
It will apply international environmental standards in
the Egyptian hotels and encourage them to preserve
the environment by reducing carbon emissions, waste
treatment and energy saving.
Two other protocols of cooperation were signed
between Cedar Tree Foundation and the Egyptian The two movie stars Brad Pitt and Angelina Jolie vis-
Chamber of Tourism Establishments and CEDAR and ited Upper Egypt at the beginning of June where they
the travel agencies. arrived to Aswan Airport on a private jet and were
The implementation of such protocols will contribute received in the VIP lounge of the terminal. The couple
mainly to the development of sustainable tourism in stayed at Aswan’s Old Cataract Hotel.
Egypt as it would be a major factor in the develop- The trip entailed visiting Philae Temple, and the
You are walking along a shaded corridor of palatial grounds. Through the marble ment of green tourism, which is currently an important Nubian Museum and eating at the Nubian Beach
colonnade to your right, you can see the palms gently swaying against the sand-colored factor in attracting tourists, added Mr. Hisham Zaazou, restaurant. The following day they visited Kom Ombo
domed pavilions of your exquisite Arabian palace. On your left is your private pool, and First Deputy Minister of Tourism. and Edfu Temples, expressing their admiration of the
on your right, your helpers are preparing your sea view dining pavilion for the guests you Ancient Egyptian monuments.
are expecting tonight. As you approach the door, you are greeted with relaxing aromas Following the visit to Aswan, they went to Luxor
of exotic incense, and you can hear mystical oriental music. Inside, you take a moment to where they stayed at the Winter Palace Hotel and vis-
look around you. Your spacious, lavishly appointed suite succeeds to delight you as always. ited the Western and Eastern Banks of the Nile, Valley
A while later, you are soaking in your sunken marble bathtub, rose petals around you. of The Kings and Valley of The Queens, King Tut Ankh
Amun’s Tomb and Queen Hatshepsut’s Temple, in
Situated just 20 km south of Hurghada, Sahl Hasheesh is one of Egypt’s best-kept secrets. addition to Abu Simbel Temple.
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Live Colors Egypt
It is a luxurious Red Sea resort, embraced by the Red Sea and the Eastern Desert. If you It is worth mentioning that Angelina Jolie is preparing
have a desire to feed your visual, relax and be pampered; this is the place to be. It is a to star as Queen Cleopatra soon. She will be com-
great place for a honeymoon, a romantic get-away or a luxurious relaxing vacation. It’s ing to Egypt once more next August to visit the sites
also great if you have young children. This is one of a few places in Egypt where you can of Cleopatra and the Minister of Tourism, H.E. Mounir
get your own private pool. Fakhry Abdel Nour, promised all assistance and facili-
ties on her next visit.
Sahl Hasheesh, which encompasses an area of approximately 41 million square meters, She said of her visit, “I’m converted completely on
offers everything from a sunken city to an 18-hole golf course, not to mention a fabulous Egypt, this would be my hideaway place.”
white sandy beach. Angelina Jolie and Brad Pitt concluded their visit with
an invitation by the Minister of Tourism for dinner on a
The Sahl Hasheesh International Resort Community is located approximately 18 km south boat on Aswan’s Nile.
of Hurghada, and is set to become the largest fully integrated resort community on the
Red Sea.
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The Old Town of Sahl Hasheesh is a thriving locale with plenty Hilton Worldwide Sweeps the
to offer potential visitors. Situated perfectly next to the pristine Awards Board in Egypt
beach, the architecture conveys a sense of tasteful charm
that definitely catches the eye. Two shore-side access roads
provide plenty of room for pedestrians to stretch their legs near
the bay and sample world-class shopping. Some of the town’s
largest resorts and housing projects are also based here.
After you finish your visit to the old town, head to the
boardwalk known as the pier. It is filled with people that want
to catch a beautiful view of the sunset.
At the end of the day, pamper yourself with a treatment
at the spa run by Banyan Tree, located at the Oberoi Sahl
Hasheesh.
A record number of Hilton Worldwide properties in
Egypt were awarded TripAdvisor Awards of Excellence
The suites are all spacious and elegant, and have luxurious Other lodging options include Premier Le Reve, Old Palace in the latest round of honors announced by the world’s
bathrooms with separate shower stalls. Their sunken marble Resort, Tropitel Sahl Hasheesh and many more. Completion of Manesterly biggest online travel community website. A total of 13
baths overlook a private open-air walled garden. hotels, more than two thirds of the Hilton Worldwide
Pasha Palace restoration
Food hotel portfolio in Egypt, received the highly contested
and sought-after “Award of Excellence” accolade,
Peace, privacy, and luxury are the keywords here. The Most restaurants are located inside the hotels, while some with all Hilton Worldwide hotels rated four and above.
place itself is romantic, but if you need more inspiration, you can be found in the Old Town. Among the popular ones are The “Trip Advisor Awards of Excellence” list of honor
can dine at the honeymoon corner. Choose a night with a La Regina, located in the Old Palace and offers Italian lunch includes Hilton Luxor Resort & Spa, Hilton Taba and
full moon; sit at a table strewn with rose petals, on brown and and dinner, featuring Italian music in the background; Jaipur, Nelson Village, Hilton Pyramids Golf Resort, Hilton Sharm
beige striped, hand woven camel hair Bedouin rugs, on the located in Premier Romance and offers Indian cuisine and Dreams Resort, Ramses Hilton, Hilton Sharks Bay Resort,
silky sand. Enjoy your candlelit meal while your children sleep the Mexican Restaurant, located in Tropitel. Hilton Hurghada Plaza Resort, Hilton Nuweiba Coral
soundly with a babysitter from the hotel. Resort, Hilton Dahab, Conrad Cairo, Hilton Hurghada
Activities around the town Resort, Hilton Sharm El Sheikh Fayrouz Resort and Hilton
Alexandria Green Plaza.
“ Swimming Beyond Borders “ If you can get yourself to leave your suite, head first for the
Under the auspices of the Egyptian Ministry of Tourism beach. If you’ve been to the Red Sea before, then you know
& the Egyptian Tourist Authority, Taba resort has wit- that it’s a diver and snorkeler’s paradise. The reef close to the
nessed an important event on June 21st. shore is still alive and spectacular. Furthermore, you can book Launch of Cairo / Taba flights
The French quadruple amputee “Philippe Croizon” & a private boat for exploring farther reefs. The Manesterly Palace in El Rawda Island in Cairo
the able-bodied “Arnaud Chassery” crossed the Red underwent a complete facelift and is now ready to
to boost domestic tourism sec-
Sea from Taba (Egypt) to Aqaba (Jordan) to connect International Women Tennis receive visitors. The palace embraces the legendary tor in Taba and Nuweiba
the two continents - Africa & Asia. singer Um Kulthum’s museum with a collection of her
The two swimmers have joined forces to meet an Championship held in personal valuable belongings. It also holds festivals, H.E. Mr. Mounir Fakhry Abdel Nour, Minister of Tourism
incredible challenge and that is connecting 5 con- Sharm El Sheikh cultural and artistic activities. and H.E. Mr. Hussein Massoud, Minister of Civil Aviation,
tinents with 4 swims aiming to convey a genuine The project was initiated because of deteriorat- attended the signing ceremony for the launch of
message of peace & solidarity among the people of The Tennis Championship sponsored by the Egyptian ing conditions due to its proximity to the Nile water. regular flights between Cairo and Taba operated by
these five continents, regardless of origin or culture. Tourist Authority started on June 18th and will con- The restorations included all Rococo Ottoman style EGYPTAIR Express.
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Live Colors Egypt
They also plan to show that, in these days, there should tinue until July 7th, 2012. The games are played architectural and floral designs on the walls and ceil- This is part of the ongoing efforts to resolve the prob-
no longer be any difference between the able-bodied on the Maritime Jolie Ville Hotel tennis courts in this ings, which characterized Egypt’s buildings during the lems faced by tourism in Taba and Nuweiba, declared
& people with disabilities. lovely resort town, with the participation of 150 inter- Khedive Ismail’s reign. H.E. Abdel Nour, confirming the importance of domestic
The adventures of the two ambassadors of national players representing 25 countries including The palace dates back to 1851, under the rule of tourism. The Taba / Cairo route aims to offer competi-
“Handicap International” Organization started in Holland, Spain, Switzerland, Romania, Hungary, Russia, Khedive Abbas, and was home to Fouad Pasha Al tive prices on airline tickets and hotel accommodations
May 2012 by swimming between Papua New Guinea Germany, Croatia, Serbia, Hong Kong, India, Ukrania, Manesterly who served as interior minister at the time. to attract tourists to this region.
& Indonesia to connect Oceania-Asia & should end Armenia, France, Austria, Poland, Italy, Norway, It is an architectural masterpiece built on El Malek El Egyptair Express will operate twice a week on a
in August 2012 by swimming the Bering Strait between England, Bulgaria, Belgium, Japan and others. Saleh Street on an area of 1000 meters. It is notewor- 76-seat plane capacity for a period of two years starting
the USA & Russia connecting America with Asia. In July The championship is under the auspices of the thy to mention that it is the last of a group of buildings August 19th. In addition, Egyptair Express will be mar-
2012, the two adventurers should accomplish their third International Federation for Tennis and the Egyptian established by Hassan Fouad Manesterly Pasha in 1851 keting the tickets through the international reservation
swim, connecting Africa with Europe via the Strait of Federation for Tennis and is held three times a year AD, a native of Monastir - the State of Macedonia. systems, travel agencies, in addition to the company’s
Gibraltar. during the months of February, June and November. official website.
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4. Egyptian Tourism Promotion Authority News letter Egyptian Tourism Promotion Authority News letter
Saladin Citadel is now open to
visitors
Luxor Temple hosts the last
What to see: Restoration works at Saladin Citadel on Pharaoh’s
island in Taba South Sinai were completed.
opera by Mozart;
Coptic Monasteries of St. Anthony and St. Paul The work carried out included the renovation of
“The magic Flute” the external fortress walls to keep them from erosion
in October 2013 You would think the Eastern desert was totally empty, but and collapse due to strong waves, particularly in win-
these Coptic Christian monasteries, which are the oldest in ter. Signboards with detailed information have been
The idea for this project was conceived a few years Egypt, are well hidden in the cliffs. Built during the 4th century added. In addition, a secured for the visit of the fortress
ago after the publication of an important book by AD, they represent the beginning of the Christian monastic top, as well as, a complete lighting system was added.
the Dutch scholar Dr. Tjeu van den Berk, who wrote tradition. Although in a straight line, they are only 35 km from The lighting system will make of the island a beautiful
a very comprehensive study about The Magic Flute, each other, the rugged topography makes them 82 kms apart site at night, visible to the neighboring countries and
the last opera by Mozart, an Alchemical Allegory. by road. an inviting touristic and cultural site. The project also
While the music has moved thousands, the story has includes the establishment of a diving center.
divided many for a long time. Van den Berk gives, in This is a full-day excursion, and English-speaking monks He also discussed with the concerned Authorities
this study, a remarkable contribution to the unveiling personally conduct guided tours if desired. a comprehensive plan to secure the island and the
of the opera story. He also claims the story is set in an roads leading to, noting that the idea of linking the
imagined ancient Egypt. El Gouna island to the land of the Sinai Peninsula through a tubu-
Five musical events will be organized on this occa- lar will be considered, to facilitate the visit of the island.
sion. The first event is the original performance of the Mingle with the rich and the famous. Enjoy open-air Saladin Citadel in Taba is one of the most promi-
opera where there will be eight performances at the amphitheaters, golf courses, exquisite dining options nent archaeological treasures in the heart of the
Luxor Temple by the Dutch Combattimento Consort overlooking the marina and shopping malls. A half hour’s drive Aqaba Gulf that offers the visitors the opportunity to
Amsterdam, conducted by Jan Willem de Vriend. from Sahl Hasheesh. enjoy both architectural and archaeological beauty
The second event is the musical premiere of Mozart together with the blue Gulf waters, which hide some of
in Egypt which combines Mozart’s music and old Giftun Island the rarest aquatic treasures and Coral reefs around the
Egyptian music. This is a famous musical project island that made of this area one of the most renown
directed by Ahmed El Maghraby and will be held in Located north of the Oberoi hotel, Giftun Island is known diving ones.
Luxor Temple and in the open air area of the Cairo for its brilliant coral reefs and exotic marine life. Stops on the Saladin chose a strategic location in the Pharaoh’s
Opera House. reef for snorkelling followed by an oriental lunch on board the island and built his castle on a hill high above sea level
Over and above, an international conference will boat to return to mainland by sunset. If you’re trying to avoid on a a steep difficult climb, also water tanks are dug
be organized and scientists from around the world will crowds, this is not a good option for you. Many other hotels into the rock to ensure full means of protection and
Live Colors Egypt
Live Colors Egypt
be invited to attend and/or speak at the conference send excursions here. A visit to the island is a full-day excursion. sustenance, thus representing the best choice of the
which will take place in one of the Luxor hotels. past, present and future.
Workshops will also be arranged in New Hermopolis Desert Safari
Village in central Egypt. This Cultural Village is founded
at Tuna el-Gebel, not far from El Minia. For the adventurous, this is an experience out of this world.
Mozart lovers all over the world would like to attend Encounter the other extreme to the cooling colorful waters of
this event and the Dutch travel organization, Ghazala the Red Sea. Drive into the heart of the desert and its rough
Reizen, will organize a unique Mozart in Egypt Tour. terrain to the south of Hurghada to reach the Shaieb El Benot
Besides attending the two concerts, the tour partici- Mountain, standing 2182 m above sea level. A further drive
pants will visit some sites in Egypt related to ‘Mozart leads to a Bedouin settlement, where you are invited to tea in
in Egypt’. The highlight of this trip will be a visit to the a traditional tent. This is your chance to learn all about Bedouin
temple of Abydos. life. Enjoy a starlit barbeque while listening to their traditional
music and songs. A full-day excursion.
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5. Egyptian Tourism Promotion Authority News letter Egyptian Tourism Promotion Authority News letter
CALENDAR
Time: 9 pm 6th - Humanist Films Night starting at 5 pm
+++ Movie Monday +++
German with English Subtitles 17th 8th - Samurai Films starting at 6 pm
Live Uplifting House 9th - Ed McBain and Shakespeare starting at 6
Soopar Lox/DJ Ouzo pm
July 2012 10th - Hero Night Films starting at 6 pm
Cairo Jazz Club, 197, 26th July St. Agouza 11th - Films on Justice and Compassion start-
Tel: (02) 3346 1071 ing at 6 pm
Time: 10 pm 12th - Variety films starting at 6 pm
Art Works by: Hisham El Zeiny, Dina Fadel, Reem Seven artists, who are current students or recent 19th 13th & 14th - Samurai films starting at 5 pm
Hassan, Hany Rashed, Amr Fekry, Amr Khedr. graduates from Cairo universities, will come Vocal Deep House
1st - 13th The works will be on display on two floors and together for the semi-annual survey of emerging DJ Misty and Hafez Artistic Creativity Center, Cairo Opera Grounds
Artists Rania El Hakim and Wafaa Nashashibi can be seen by appointment. artists. They will present media including paint- Tel: (02) 2739 0132
When: July 2nd, 2012 at 6.30 pm
Wafaa’s oil paintings express the essence of ing, sound, video, performance, animation, pho- Cairo Jazz Club, 197, 26th July St. Agouza
Where: austrianculturalforum/cairo
mankind in spite of all the varied challenges, 4 D, El Gezira Street, 11211 Zamalek, Cairo tography and textiles. 1103 Corniche El Nil Tel: (02) 3346 1071 7th
(next to Shepheard Hotel) sponsored by
emotions and fulfillments that people individu- Tel.: +202 273 99 503/ 0122 6539 396 1st floor, Garden City Time: 9 pm Japanese Film Festival 2012
ally encounter. Rania is a long-time devotee to Townhouse Gallery of Contemporary Art, Literary Figures Night - Dostoyevsky and
art and art history and her paintings capture a 3rd - September 16th First Floor Gallery Ballet Akutagawa
melange of relationships and establishes a dia- “The Collective Exhibition 2012” 10 Nabrawy Street off Champollion Street,
logue between the static and dynamic, the visi- Sixty artists exhibiting their most recent paint- Downtown - Cairo 1st Sawy Cultural Wheel, end of 26 July St. Zamalek
ble and invisible and show their connections as a ings using different media, styles and tech- Tel: (0 2) 2576 8086 Adam Miller ft. Dawan Muhammad. Flamenco Time: Starting at 5 pm
reflection of the human soul. niques. Guest of honor is late artist Nerman Miller is an outstanding guitarist. He has played Inauguration of Opera Summer Festival (Spain)
Sadek, who is famous for her beautiful flowers Music an array of international and local festivals, 16th
The Gallery, 6 Salah El Din St. Zamalek. and landscapes. including the Montreal Jazz Festival and Austra- Main Hall, Cairo Opera House Austrian Film Screening
Tel: (02) 2736 5772 3rd lian Blues Festival. Tel: (02) 2739 0132 Animation Film Night. Seven Award winning films
Time: Opening hours 10.30 a, to 9 pm daily. Duroub Art Gallery, 4 Latin America Street, Rock Time: 8 pm which all tell different stories. English subtitles.
Closed Fridays Garden City. The Jailbirds Cairo Jazz Club, 197, 26th July St. Agouza
Tel: (02) 3346 1071 4th & 6th - 9th Austrian Cultural Forum, 1103 Corniche El Nil, (next
1st - end September 8th - August 1st Cairo Jazz Club, 197, 26th July St. Agouza Time: 8 pm Zorba and El Leila El Kebira to Shepheard Hotel). 1st floor, Apt. 7, Garden City.
“Summer Exhibition 2012“ “The Pick 5” Tel: (02) 3346 1071 10th One Act Performances Tel: (02) 3570 2975
Time: 8 pm Arabic Pop Rock Time: 7 pm
Mostafa Rahma, Duroub Art Gallery Mariam and Abou Main Hall, Cairo Opera House
4th Tel: (02) 2739 0132 17th - 18th
Jazz and Trip Hop Cairo Jazz Club, 197, 26th July St. Agouza Time: 8 pm Japanese Film Festival 2012
Hungarian artist Marge Tel: (02) 3346 1071 Literary Figures Night - Dostoyevsky and
Time: 8 pm Film Screening Akutagawa
El Sawy Cultural Wheel, end 26 July St. Zamalek
Tel: 2736 8881 13th 2nd Al Horreya Center for Creative Art
Time: 8 pm Music Festival Austrian Film Screening Alexandria
“The Unintentional Kidnapping of Mrs. Elfriede Tel: (03) 480 0138
5th Jesuits Cultural Center, Alexandria Ott.” A film by Andreas Prochaska. Film with
Jazz, Pop, Folk 298 Port Said St. Alexandria English subtitles Ethnic
Eve Fleishman sings with a soft, sultry voice that Tel: (03) 542 3553
harkens back to an earlier time. Her songs reflect Time: 8 pm Austrian Cultural Forum, 1103 Corniche El Nil, (next 14th
a mysterious mood and a sense of longing. to Shepheard Hotel). 1st floor, Apt. 7, Garden City. Modern Folkloric
13th Time: 6.30 pm Basheer Group
Cairo Jazz Club, 197, 26th July St. Agouza Rock Music Tel: (02) 3570 2975
Live Colors Egypt
Tel: (02) 3346 1071 Andromeda Band Cairo Jazz Club, 197, 26th July St. Agouza
Live Colors Egypt
Time: 8 pm 4th Tel: (02) 3346 1071
El Sawy Cultural Wheel, end 26 July St. Zamalek Austrian Film Screening Time: 10 pm
7th Tel: 2736 8881 “The Third Man”. A film by Carol Reed. Film in
World Music Time: 8.30 pm English with German subtitles Special Events
Malaleem ft. Ahmed Yassin, Adham Kafafy and 15th
Kareem Hossam Rhythmic Latin Jazz Austrian Cultural Forum, 1103 Corniche El Nil, (next 7th
Eleonora Lannotta. to Shepheard Hotel). 1st floor, Apt. 7, Garden City. International Nubian Day Festival
Cairo Jazz Club, 197, 26th July St. Agouza Italian vocalist Eleonora and her all star band Tel: (02) 3570 2975 Toushky Folkloric Art Ensemble
Tel: (02) 3346 1071 deliver another performance with their rhythmic Time: 7 pm
Time: 10 pm Latin jazz, samba and bosso nova arrangements. Main Hall, Cairo Opera House
5th - 14th Tel: (02) 2739 0132
8th Cairo Jazz Club, 197, 26th July St. Agouza Japanese Film Festival 2012 Time: 8 pm
Modern Fusion Jazz Tel: (02) 3346 1071 Kurosawa’s Masterpieces
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