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Why Virtualize Endpoints?
  (Answer: New Opportunities)




                  Etay Bogner

                  CTO, Co-Founder, Neocleus
So, what did you just see?




2
Endpoints Today
One Intertwined Environment




25/06/2008        Neocleus' Proprietary & Confidential   3
The Result
Huge Complexities
No One Magical Solution

      REQUIREMENTS              SOLUTIONS


     Performance
                          Desktop Virtualization
     Security
                           • Server Hosted
     Agility
                           • Client Hosted
     Flexibility
                          Application Virtualization
     Mobility
                          Application Streaming
     Remediation
                          Endpoint Management
     Management           Solutions
     Multiple Persona’s
Still Monolithic With Major Challenges


                       CONTEXT



                                   USER EXPERIENCE
   INTERDEPENDENCIES




   MANAGEMENT
Client Virtualization: Containers of Functionality

      “Virtual Software Appliances”
      • Full blown OSes as VSAs (!)
      • Special purpose VSAs




25/06/2008                Neocleus' Proprietary & Confidential   7
The Benefits of Client Virtualization

  MANAGE USE CASE                         SECURITY / IT
   NOT THE IMAGE                        OUTSIDE OF THE OS


     CORPORATE                              PREDICABLE
       IMAGE                               SECURITY/TRUS




                                            OPTIMAL IT
      PERSONAL
                                            CONTROL/
      PERSONA
                                           MANAGEMENT




       SPECIAL                                EASIER
     APPLICATIONS                           REMEDIATION
The Technological Question


      How to deliver a “High-Definition” User Experience
       (under virtualization)?
             – Performance
             – Flexibility
             – Yet, secure


      => A Type 1 hypervisor architecture helps us
             – Pass-through devices
             – Dynamic assignment and re-assignment of devices
             – Trusted Computing from the ground up


25/06/2008                   Neocleus' Proprietary & Confidential   9
A Type 1 Client Hypervisor Architecture




10
Random Thoughts

      • Addresses and/or complements any and all end-user
        use cases
         – VDI: Offline use case
      • Can utilize better local computing resources such as
        graphics, storage and CPU/RAM
         – Yet, fully dynamic
      • The Hypervisor is part of the “device”
         – A much smarter firmware than the BIOS
         – “BIOS” functionality should be implemented as a VSA
      • Eventually will be installed on all end-points



25/06/2008                  Neocleus' Proprietary & Confidential   11
New Opportunities

         ISVS                  OEMS           SERVICE PROVIDERS

 • Deliver new         • Improve value        • Offer enhanced
   solutions running       • Software as an     portfolio of
   outside of the            appliance          software as a
   “resource”              • Out of the box     service options to
                                                expand revenue
 • Complement VDI      • Simplify the value       • IT
    • Offline use        chain                    • Security
      cases                                       • Remote
    • Security                                      Access

 • Facilitate new IT
   paradigms

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XS Boston 2008 Client Virtualization

  • 1. Why Virtualize Endpoints? (Answer: New Opportunities) Etay Bogner CTO, Co-Founder, Neocleus
  • 2. So, what did you just see? 2
  • 3. Endpoints Today One Intertwined Environment 25/06/2008 Neocleus' Proprietary & Confidential 3
  • 5. No One Magical Solution REQUIREMENTS SOLUTIONS Performance Desktop Virtualization Security • Server Hosted Agility • Client Hosted Flexibility Application Virtualization Mobility Application Streaming Remediation Endpoint Management Management Solutions Multiple Persona’s
  • 6. Still Monolithic With Major Challenges CONTEXT USER EXPERIENCE INTERDEPENDENCIES MANAGEMENT
  • 7. Client Virtualization: Containers of Functionality “Virtual Software Appliances” • Full blown OSes as VSAs (!) • Special purpose VSAs 25/06/2008 Neocleus' Proprietary & Confidential 7
  • 8. The Benefits of Client Virtualization MANAGE USE CASE SECURITY / IT NOT THE IMAGE OUTSIDE OF THE OS CORPORATE PREDICABLE IMAGE SECURITY/TRUS OPTIMAL IT PERSONAL CONTROL/ PERSONA MANAGEMENT SPECIAL EASIER APPLICATIONS REMEDIATION
  • 9. The Technological Question How to deliver a “High-Definition” User Experience (under virtualization)? – Performance – Flexibility – Yet, secure => A Type 1 hypervisor architecture helps us – Pass-through devices – Dynamic assignment and re-assignment of devices – Trusted Computing from the ground up 25/06/2008 Neocleus' Proprietary & Confidential 9
  • 10. A Type 1 Client Hypervisor Architecture 10
  • 11. Random Thoughts • Addresses and/or complements any and all end-user use cases – VDI: Offline use case • Can utilize better local computing resources such as graphics, storage and CPU/RAM – Yet, fully dynamic • The Hypervisor is part of the “device” – A much smarter firmware than the BIOS – “BIOS” functionality should be implemented as a VSA • Eventually will be installed on all end-points 25/06/2008 Neocleus' Proprietary & Confidential 11
  • 12. New Opportunities ISVS OEMS SERVICE PROVIDERS • Deliver new • Improve value • Offer enhanced solutions running • Software as an portfolio of outside of the appliance software as a “resource” • Out of the box service options to expand revenue • Complement VDI • Simplify the value • IT • Offline use chain • Security cases • Remote • Security Access • Facilitate new IT paradigms