This document provides guidance for students creating presentations about management books for a class. It includes tips on layout, design, and slide content. For layout, it recommends a clean white background, sans serif fonts in a large readable size, and minimizing text and clutter per slide. For slide transitions, it suggests using a simple "fade through black." It also advises using progressive reveals of content to keep the audience focused, and letting the visuals drive the presentation rather than overloading slides with text. Finally, it shows examples of using PowerPoint's "SmartArt" diagrams and new 2007 features. The overall document aims to help students create effective, visually-driven presentations about management literature for their class.

2. Bill Clinton
Bill Gates
Bill Adams

3. Malaysian-American Commission on Educational Exchange

8. Tension in the curricula
of most M.P.A. programs
Academic Job
Education Training
(more theory) (more practice)

9. Organi-
zation
Theory Manage-
ment
Theory
Manage-
ment
Practice

10. Organi-
zation
Theory
International
Edition 7th:
Classic Readings in Organization Theory

11. Same organization &
management issues
for both sectors?
Public Public
Sector Sector
Public
Sector
Private
Sector Private
Private Sector
Sector
Virtually
identical Different but
(“generic substantial Radically
management overlap Different
tradition”)

13. Team
presentation
Class of highlights
Participation of a popular
mgt. book
10 one-page Short mid-
recaps of the term quiz
readings

14. 12+ High-Profile Books about Management
 Mostly worldwide best-
sellers and very influential!
 Mostly “pop,” but a couple
are more “academic.”
 Mostly tend to emphasize
practice over theory.

15. Selected Books Include…
 Early blockbuster:
In Pursuit of Excellence
 Two books each about
 overall management;
 managerial leadership;
 personal effectiveness;
 the tools of meetings and teams; and
 systems for ensuring quality performance.
 One book about the “new public management.”
 And one book about the Malaysian bureaucracy.

16. Book Presentation Goals
Make a 20 minute
presentation that…
 is lively and interesting (format optional),
 conveys book’s key points and its
most valuable practical advice, and
 evaluates its strengths & weaknesses.
Then lead a class discussion (and Q&A).
Distribute a one-page “executive summary.”

19. Book Presentations
Basic Layout Concepts

20. What
NOT
to do!

21. Clean white
background:
Less distracting
& easy printing
 Perhaps a little splash of color?

22. Or a pale
background

23. San Serif Fonts: Easier to Read
 Arial Trachtenberg  Gill Sans MT Trachtenb
 Candara Trachtenberg  Lucinda Sans Unicode
 Calibri Trachtenberg  MS Reference Sans S
 Castle Trachtenberg  Veranda Trachtenberg
 Century Gothic Tra  Tw Cen MT Trachtenb

24. Large Readable Font Size! 24+
32: The Trachtenberg School at GWU
28: The Trachtenberg School at GWU
24: The Trachtenberg School at GWU
20: The Trachtenberg School at GWU
16: The Trachtenberg School at GWU
12: The Trachtenberg School at GWU

25. Minimize
amount
of text! Avoid
clutter
at all
cost!

26. Minimize Text per Slide
Some PowerPoint gurus urge no more than…
 Seven words and seven lines per slide!
 Seven words and seven lines per slide!
 Seven words and seven lines per slide!
 Seven words and seven lines per slide!
 Seven words and seven lines per slide!
 Seven words and seven lines per slide?

27. For transitions between slides…
The “no transition”
option is too abrupt.
But other
options
are often
distracting.

28. For transitions between slides…
Usually use: “Fade Through Black”
When using the “Fade Smoothly”
same base for a
series of slides,
use:

29. A simple graphic element can add visual appeal

30. Embed your fonts for each PPT!

31. Book Presentation
Basic Layout Concepts
Talk/Slide Interactions

32. Don’t show everything at once!
 Visual trumps verbal.
You loose the audience!
 Use progressive reveals.
 Keep the reveal “animations” simple:
Fade keeps the focus on substance.
(Defaults to “medium,” “fast” better.)
 Set up a point, then show outcome.

33. Book Presentation
Basic Layout Concepts
Talk / Slide Interactions
New PPT 2007 Features

34. Consider PowerPoint 2007’s
“SmartArt” Diagram Options

35. PPT 2007 “SmartArt” Examples
Education
Poverty Salary
External
Statistical Validity
Conclusion
Internal Validity
Validity Crime Example
Measurement
Validity
If
unaffordable
to finance BA
If illegal to If
withhold or impractical
to force X to field test
MA
No True
Experiment
Possible
PhD

38. Class web site: http:/ bill-umkl.blogspot.com
/