The document provides an update on the Sun StorageTek 2500 Series Arrays. It summarizes that the ST2500 was heavily quoted in its first quarter and booked over 700 units. It then outlines the ST2500 product lineup, including the ST2540, ST2530 and upcoming ST2510 models. Key highlights are mentioned such as 512MB cache, SAS and SATA drive support. The document recommends focusing on strengths like being the only true redundant RAID array in its class and having one-third greater rack density than competitors.
Presentation sun storage tek™ 2500 series arrays update
1. Sun StorageTek™ 2500
Series Arrays Update
Ray Austin and Jerry Ledingham
2500 Product Management
Sun Microsystems, Inc.
2. What We Will Cover Today
• ST2500 Update
Sun Proprietary/Confidential: Internal Use Only Page 2
3. Strategy at Work: Q4 FY2007 Results
Thank You!!
• Modular disk highest ramping quarter ever!
> For ST6000 product line, booked almost 2000 units in Q4
> For ST2500, booked over 700 units in first quarter rollout
> ST2500 heavily quoted at CDPs..
• Leading into FY08....
> Potential big deals in the pipeline, on going training and
sales tools generation
> Continue to improve product surround, additional GTM
programs starting in Q2
> Will launch iSCSI array (ST2510) and SATA drive support
shortly Sun Proprietary/Confidential: Internal Use Only Page 3
4. Sun's Workgroup Strategy
• Complete the product portfolio
> Extend the ST2500 functionary to address the highest CAGR for external disk (Workgroup)
> Introduce a full line of JBOD products (later this year)
• Unify the Sale with Sun Servers
> Educate and leverage Sun's ISO Salesforce for selling Workgroup products
> Integrated ordering, quoting and service/support with Sun Servers
> Market strengths of a Solaris/ZFS solution (later this year)
• Develop a high volume, low touch distribution channel
> Simplify order, processing and support
> Leverage the new high volume distributors that added Sun because of the x64 opportunity
> Engage a new Sales and Marketing model that supports this distribution
Sun Proprietary/Confidential: Internal Use Only Page 4
5. Sun StorageTek 2500 Highlights
• Controller Tray ✔ 512MB cache (per controller)
> 2U Controller Tray ✔ SATA and SAS drive intermix
> 12 SAS or SATA disk drives • No FC drives
> FC, SAS or iSCSI Host Channels
✔ Customer Replaceable Units
> Single and Dual Controller Modules (CRUs)
✔ Common Array Manager
• Expansion Tray ✔ Premium Features
> 2U Expansion Tray • Data Domains
> 12 SAS or SATA disk drives • Data SnapShot
> 3Gb SAS Backend
✔ O/S and Servers
> 36 disk drives maximum per system
• Solaris, Windows, Linux
• Sparc and Opteron
✔ Pricing that starts at less than
$6K list up to $55K for fully
configured system (36 drives)
Sun Proprietary/Confidential: Internal Use Only Page 5
6. ST2500 Provides Multiple Ways to
Compete Shipping Shipping
Now
Avail. end
Now CY07
Dual controller specs ST2540 (FC) ST2530 (SAS) ST2510 (iSCSI) NEBS
Host ports 4 FC ports 6 SAS ports 4 GE ports
RAID 0, 1, 5, 10 (Single RAID, dual RAID)
Cache memory 1 GB
Drive trays 2U, 12-drive
Max. drives per system Up to 36 drives
Disk types SAS (73GB/146GB/300GB) / SATA (500GB/750GB)
SAS/SATA intermix Yes
Cache: ~ 100,000 IOPS, ~1,500 MB/s
Performance
Disk: ~ 20,000 IOPS, 900 MB/s
Data services Data Snapshot (up to 128), 2 domains included (up to 16)
Management (included) Common Array Manager (CAM)
O/S Solaris 9 (ST2540), 10, Windows, Linux, VMWare ESX (2540)
Ruggedization NEBs Level 3 Certification and DC Power Versions
Sun Proprietary/Confidential: Internal Use Only Page 6
7. ST2500 Product Line Family Summary
Segment RAID Host IF Drive IF Power
SAS
Dual
FC
AC
Dual
Entry
SAS*
(Hickory/LCA)
Single
SATA
DC
SAS
Price/Availability Connectivity iSCSI Reliability/ Power
Capacity
Available Today
Available for ordering on 10/9 (Presto), RR on 10/19 (500GB at release, 750GB
within 30 days)
Available starting mid Q2FY08 (limited release) * SAS MPxIO driver available in Nov.
Sun Proprietary/Confidential: Internal Use Only Page 7
8. Sun StorageTek 2500 Models
ST2540
SAS Backend – FC Host Channels
Directly Attached Storage (DAS) to SAN migration
New or existing FC SANs
Small server storage consolidation
ST2530
SAS Backend – SAS Host Channels
Shared external DAS connectivity
Consolidate server storage without a SAN
2-3 node clusters
Solution of choice for small SAN & External DAS environments
Sun Proprietary/Confidential: Internal Use Only Page 8
9. Sun StorageTek™ Modular Line-up
Streamlined management, flexibility and TCO
• ST6540
• Ideal for database-driven applications
• Leader in price/performance
• Excels in HPTC environments
•
• ST6140
• Lower priced enterprise-class data
protection
• Multi-tiered storage
• Replication target
•
• ST2500
• Affordable entry point
• Support for variety of host interfaces
Sun Proprietary/Confidential: Internal Use Only Page 9
10. The ST2500 + ST6140 + ST6540 =
• Common Management
> Ideal for enterprises looking for tier 2 storage for their modular
storage environment
> Cross family data protection (snapshot)
• Common Scripts/Training
> VARs/Customers can use the same scripts and training for all
products in the Modular family
• Common Remote Services
> Enables customers to reduce costs and downtime by using the
same dial-home infrastructure and service
Sun Proprietary/Confidential: Internal Use Only Page 10
11. Sell the Right Products into the Right
Environments Modular
Specialized Entry/Workgroup Mid-Range Enterprise
$70K
ST6140
SAN/Open Systems
$50K
ST3000 Several workloads
Ext. DAS and SAN Basic Consolidation
High port count
Single workloads ST2500 Business Continuity
Cost
Ext. DAS and
Task critical apps small SAN
(Mil-Spec, NEBs) 1-2 Workloads Common
Install base Management
Flexible connectivity
Value, low entry Cross-Family
price Data Protection
Multi-tiered
$5K Storage
Capabilities
Sun Proprietary/Confidential: Internal Use Only Page 11
12. ST2500 – Target Customers
• Mid Tier & SMB customers who
are struggling to keep pace with
their application’s data growth
• Enterprise customers looking for
secondary (Tier-2) storage
• Telco customers looking for
storage to address their
emerging Telco build-out
Sun Proprietary/Confidential: Internal Use Only Page 12
13. ST2500 Product Fit
Customer Needs ST2500 Delivers
> Simple Management > Simple Management
- As easy as provisioning your server - Server-oriented management (CAM)
- Ease application optimization - Application-oriented provisioning
- Common management with Modular - Common management with Modular
> Small Footprint > Small Footprint
- Maximum storage density (spindles/RU) - 6 drives per RU
- Multiple drive and connectivity options - FC, SAS, and iSCSI host options
- Mix SAS and SATA in the same tray
> Strong Performance < $10K > Strong Performance < $10K
- Keep application and business running - Maximum of over 100K IOPS and 1GB/s
- SPC results available from
www.storageperformance.org
> Reliable Data Protection < $10K
- Trusted solution with no points of failure > Reliable Data Protection < $10K
- Data protection software and services - Fully redundant RAID array
- Data snapshot capabilities
Sun Proprietary/Confidential: Internal Use Only Page 13
14. Focus on These Strengths
• Only true 1+1 redundant RAID array in
this market with Solaris server oriented
management
• 25% better price/performance then
competitors in its class
• Only product in its class with storage
profiles
• 1/3 greater rack density than most
competitors
• Lower TCO with Customer Replaceable
Units (CRUs)
Sun Proprietary/Confidential: Internal Use Only Page 14
15. Sun ST2500 Release Details
2QCY07 2HCY07 1H CY08
• ST2540, ST2530 • DC Power/NEBs (avail now) • RAID 6 support
Features
• Single/dual RAID 0,1,5,10 • iSCSI host support (w/trunking) • >2TB LUN
• 2U/12 form factor, 1GB cache • SATA drive support (early-Oct) • Additional
• SAS disks (73/146/300GB) • 400GB SAS drive support expansion
• AC, NEBs • SAS/SATA intermix (early-Oct)
• CRUs
• Solaris 10, Linux • Additional Sun servers • Additional Sun servers
• Windows, VMware • Additional O/S • Additional O/S
Platfor
• Sun x64, Entry Sparc, ATCA, • ST9900V
• SAS HBA support (PCI-X/E)
m
• CAM v 5.1.2 (CLI, GUI) • SAS MPXIO support.(early • Volume copy
• MS VDS/VSS, MPIO, Cluster Nov – patch update)
Softwar
• Snapshot • In-band mgt & Sun MC int
• up to 128 snaps/system • Veritas ASL
• 2 bundled domains included • ISCSI Solaris initiator (avail.
• support up to 16 now)
e
• SMI-S v1.1 + extensions • CAM 6.0.1
Forward Looking Data; Subject to Change
Sun Proprietary/Confidential: Internal Use Only Page 15
16. ST2500 GTM Programs
Programs ETA
SPA Rewards (STK Win-Win) NOW
Try and Buy NOW
Modular “On the Fly” NOW
E-Lamps Demo Program NOW
Project Blackbox NOW
Startup Essentials NOW
IBB NOW
“Sell the Hamburger...Include the Fries”
- ST2500/x64 “Bi-directional promo”
- Bundles: Web 2.0/My SQL, MS Exch/SQL
server, BIDW, HPC, Oracle, VMWare
Q2FY08
Sun Proprietary/Confidential: Internal Use Only Page 16
17. Sales Tools & Collatorals
Complete
Data Sheet Yes
Quick Reference Guide Yes
Beat Sheet Yes
At a Glance Yes
Modular Disk Porfolio Overview Yes
JTF Yes
Sales Presentation Yes
Technical Presentation Yes
SAS vs. SCSI White Paper Yes
Launch Kits Yes
FAQs Yes
Web Updates (External, Partner, OneStop) Yes
“Modular Loaded with” Programs Yes
SPC Benchmarks Collateral Piece Q1
Animation Interactive Tool Q2
Training “How to Sell” Video Q1
Customer Testimonials Ongoing
Sun Proprietary/Confidential: Internal Use Only Page 17
18. Resources to Help Make the Deal
Sales and Product Marketing Resources
•Product Management
> Jerry Lenningham, Product Mgr, Modular
Storage (Jerry.Ledingham@Sun.COM)
> Bill Leslie Product Mgr, Modular Storage
(william.leslie@sun.com)
> Nancy Hart, Group Mgr, Modular Storage
(nancy.hart@sun.com)
•Product Marketing
> Sonny Singh, Product Marketing Manager,
Modular Storage (sonny.singh@sun.com)
•Sales Support
> 1-800-ASK-4STK
Sun Proprietary/Confidential: Internal Use Only Page 18
19. Resources to Help Make the Deal
Collateral and Sales Tools
• MySales – http://mysales.central/storage
> product brochures, datasheets,etc.
• OneStop – http://onestop.central
> technical documentation for SE's coming soon!
• SunWin - http://sundoc.central
> Sales tools and collaterals
Please contact your sales/mkt contacts for more info
Sun Proprietary/Confidential: Internal Use Only Page 19