Wolfgang Senges

Berlin Area, Germany Germany

Business Consultant - Music, Media & Technology

Photography / Arts

I firmly believe that current challenges in music business can only be dealt with in a shared effort by all parties involved. Due to the disruptive change in technology, namely the internet, it is up to artists, labels, social media specialists, software architects, marketing strategists, consumers & fans and many others to work on a bottom-up approach. There's no one-size-fits-all business model. Your business has to be customised to fit your music, your service, your product. Not vice versa. Based on these principles, I strongly pay attention to only recommend and advise methods and guidelines that I support and apply myself. Therefore, top goal is to make each customer as well...