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McDonald's 4 P's of Marketing

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This document discusses McDonald's use of the 4 P's of marketing - product, price, place, and promotion. It lists some of McDonald's core products like Big Macs and Happy Meals. It then outlines aspects of McDonald's pricing strategy like dollar menus and low prices. For promotion, it mentions logos, billboards, mascots, and packaging. Finally, it notes McDonald's global presence and locations along highways and throughout the US.

BildungBusinessNews & Politik
1 von 22
McDonald’s4 P’s of Marketing
McPRODUCT4 P’s of Marketing
McPRODUCT Big Mac
McPRODUCT Happy Meal
McPRODUCT McCafe
McPRODUCT French Fries
McPRICE4 P’s of Marketing
McPRICE Dollar Menu
McPRICE Low Prices
McPROMOTION4 P’s of Marketing
McPRICE Logos
McPRICE Billboards
McPRICE Mascot Figure
McPRICE Packaging
McPRICE For a Limited Time
McPRICE Updated Branding
McPLACE4 P’s of Marketing
McPLACE Around the World
McPLACE All over the US
McPLACE Right of the Highway
The End4 P’s of Marketing
Company/Brand Suggestions Microsoft Google Coca-Cola Adidas Pepsi Disney Taco Bell Prada Hallmark Toyota AT&T Southwest Airlines Kansas City Royals Walgreens Starbucks Ford Under Armor Nike Fed Ex UPS AT&T Target Apple

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McDonald's 4 P's of Marketing