1. +

2. Key facts in a nutshell
founded 2009 in Berlin by Jens (CEO) & Philipp (CTO)
social games for Facebook & Mobile
50 million MAU
70%
of
users
are
Female
280 people // 40 nations // based in Europe’s Tech Capital Berlin

3. what do we do?

4. games!

5. 5

6. 6

7. games for everyone!

8. core human desire

9. 9

10. 10

11. 11

12. ...why casual games?

13. No entry barriers!
No installation
necessary
&
Free to play

14. Quick – „I only have a 10 min break“
3 min to understand the game
Appointment Gaming
3 min
4 hours
Short core game loop
23 hours
70 hours

15. Play anywhere, anytime!

16. Social games are disrupting the
traditional games industry Social
games
Modern
consoles
(Playsta>on,
XBOX)
Home
computers
(C64
/
Amiga)
Early
consoles
(Atari)
1970
1980
1990
2000
2010
2020
Old
world
New
world
Audience
Core
/
Heavy
Everyone
Development
Product
Service
Promo>on
Mass
adver>sing
Viral
Business
Model
One
>me
fee
Freemium

17. ...but how do we do
successful games for
everyone?

18. =
+
Wooga combines emotions with metrics

19. Brain Buddies
Bubble Island
Monster World
Happy Hospital
Diamond Dash
Magic Land

24. 1 year ago 15 Woogas worked on Mobile

25. today 150 Woogas work on Mobile!

26. Magic Land
Bubble Island
Monster World
Diamond Dash
Pocket Village
Pearl’s Peril

27. 50 million

28. =15x

29. 20 languages

30. ...and how do monsters
make money?

31. Magic Wands
~ 35 %!

32. Crafting with woogoo
~ 30 %!

33. Our office in Berlin

35. Small teams, huge impact
§ flexible project management
§ small teams of 10 - 15 people
§ interdisciplinary working environment (engineers, pm & game artists)
Diamond
Dash
DAU
1.200.000
1.000.000
800.000
600.000
400.000
200.000
0

36. Casual games, casual workplace
§ value personality & performance over rules, team fitting
§ no suits, open office space & flat hierarchies
§ awesome kitchen (cereals, sweets, softdrinks, milk, fresh fruits, beer)
here casual Friday
happens every day.

37. Tap into your full potential
how do we learn teambuilding
from each other? budgets for every
team to get the
§ brownbag lunches people stronger
§ daily standups
§ weekly open team connected to each
meetings other!
personal development:
§ budget of € 1.500 per employee / year
§ 2 paid days off for personal education

38. Woogas like cool party locations

39. Come and join our awesome team!
Check out our open job positions: http://www.wooga.com/jobs/students