SlideShare a Scribd company logo
1 of 11
Top 5 Social Media Tips http://www.wikimotive.net
http://www.wikimotive.net Does your dealership have a Facebook profile or a fan page?  Dealer's must have Fan Pages! Profiles are a VIOLATION of Facebook's TOS (terms of service)! If they catch you, they will delete your profile and you will lose all your fans.  You can't market to your friends as well as you can to fans! Wikimotive can do this for you or train you to do it yourself!
http://www.wikimotive.net TIP :  Dealer Principal's should have profiles and those profiles should be the admin of the dealer  fan page.  BONUS:  Have multiple admin's to ensure survival of your fan page against accidental or purposeful account deletion!
http://www.wikimotive.net Does your dealership post specials on your fan page's wall?  This is a very common mistake. Facebook users consider this spam and will unlike or hide your posts  if you post specials on the page wall. Those posts interrupt their news feed and your fans want things that are interesting in their news feeds, not advertisements.  Instead market by DISPLAYING specials on a specials tab on your fan page! Wikimotive can do this for you or train you to do it yourself!  TIP :  Display monthly specials. If they change frequently, fans have a reason to go back and look for that "next best deal".
http://www.wikimotive.net Does your fan page have tens of thousands of fans?  Marketing on Facebook is about your "Circle of Influence". The average Facebook user has 130 friends. Every time they "Like" something all their friends see it.  So if your page has 100 fans and they all like something, you reach 13,000 people. But they won't all like something every time you post. Which is why you need thousands of fans! 10,000 fans = 1.3 Million people in your circle of influence. Now you will be reaching thousands of people in every post every day! THAT IS BRAND AWARENESS! Wikimotive can get you thousands of fans!
http://www.wikimotive.net TIP :  Run a marketing campaign for your social  presence! Let the world know you are there and  incentivize your already existing clients to join up!  ……………… . Potential Reach 39000 people ……………… . 1 2 100 ……… . 39,000 ……………… . Potential Reach 39000 people ……………… . 1 2 100 130
http://www.wikimotive.net Does your website display your Social presence?  Social media icons on your dealers website will let your consumers know that you are interested in engaging with them and that you value their feed back. More importantly, you are training them to be marketed to without realizing that they are receiving  a marketing message. This is powerful! But it must  be tied together strategically! Wikimotive can help!  This is powerful! But it must be tied together strategically! Wikimotive can help!
http://www.wikimotive.net TIP :  Incorporate your Social Icon's (Info) in all media: Print, TV, Radio, Websites, Newsletters, Mailers, e-mail signatures. BONUS:  Incentivize your customers to join these social sites with extra incentive specials and coupons ONLY available to "Fans", "Likes" and "Followers".
Does your dealership have a "Social Plan"?  http://www.wikimotive.net The Buzz is out there! "Get on Facebook!" "Start Tweeting!" But why? Social Media is not magical. It is just another form of marketing.  You must have a plan if you want to make it work for you! Wikimotive can help!
http://www.wikimotive.net TIP :  Think about a goal in an "opportunity/ solution" scenario:  BONUS:  Don't know where to start? It's really easy! All you need is a Website, YouTube Channel, Facebook, Twitter and a Blog! With just those items utilized in a good marketing strategy, you can DOMINATE the Social space!  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Contact Timothy Martell Under Timothy Martell's leadership Marlboro Nissan's website drives more than 30,000 visitors per month. Timothy Martell executes a cutting edge online marketing strategy consisting of Social Media platforms like Facebook, Twitter, SEO, Microsites, Local Search, Consumer Rating Websites, Online Tools etc which have made Marlboro Nissan to become one of the volume leaders in the whole of New England. Marlboro Nissan website has had huge steady increases for almost the entire year (2009). In August 2009 of this year traffic was just shy of 40,000 visits, 1,500 phone calls (online only) and almost 1,000 leads.  About Timothy Email

More Related Content

Viewers also liked

Viewers also liked (7)

Natural Histry Musuem
Natural Histry MusuemNatural Histry Musuem
Natural Histry Musuem
 
9 Social Media Guidelines For Auto Dealers
9 Social Media Guidelines For Auto Dealers9 Social Media Guidelines For Auto Dealers
9 Social Media Guidelines For Auto Dealers
 
The Biggest Mistake Marketing Professionals Make With Social Media Marketing
The Biggest Mistake Marketing Professionals Make With Social Media MarketingThe Biggest Mistake Marketing Professionals Make With Social Media Marketing
The Biggest Mistake Marketing Professionals Make With Social Media Marketing
 
Supplier Development Mexico
Supplier Development MexicoSupplier Development Mexico
Supplier Development Mexico
 
Music Magazine Evaluation
Music Magazine EvaluationMusic Magazine Evaluation
Music Magazine Evaluation
 
Top 8 Uses of Blogs
Top 8 Uses of BlogsTop 8 Uses of Blogs
Top 8 Uses of Blogs
 
Training Needs Assessment Nordic 2009
Training Needs Assessment Nordic 2009Training Needs Assessment Nordic 2009
Training Needs Assessment Nordic 2009
 

More from Wikimotive - A Digital Marketing Company

Wikimotive President, Timothy Martell – Featured Speaker at Digital Marketing...
Wikimotive President, Timothy Martell – Featured Speaker at Digital Marketing...Wikimotive President, Timothy Martell – Featured Speaker at Digital Marketing...
Wikimotive President, Timothy Martell – Featured Speaker at Digital Marketing...Wikimotive - A Digital Marketing Company
 
Timothy Martell Founder of Wikimotive To Speak At The 2012 Digital Marketing ...
Timothy Martell Founder of Wikimotive To Speak At The 2012 Digital Marketing ...Timothy Martell Founder of Wikimotive To Speak At The 2012 Digital Marketing ...
Timothy Martell Founder of Wikimotive To Speak At The 2012 Digital Marketing ...Wikimotive - A Digital Marketing Company
 

More from Wikimotive - A Digital Marketing Company (12)

The Impact Of Social Media Marketing On Automotive SEO
The Impact Of Social Media Marketing On Automotive SEOThe Impact Of Social Media Marketing On Automotive SEO
The Impact Of Social Media Marketing On Automotive SEO
 
Where Should You Spend Your Search Engine Marketing Budget?
Where Should You Spend Your Search Engine Marketing Budget?Where Should You Spend Your Search Engine Marketing Budget?
Where Should You Spend Your Search Engine Marketing Budget?
 
14 Great Facebook Timeline Business Pages
14 Great Facebook Timeline Business Pages14 Great Facebook Timeline Business Pages
14 Great Facebook Timeline Business Pages
 
Wikimotive President, Timothy Martell – Featured Speaker at Digital Marketing...
Wikimotive President, Timothy Martell – Featured Speaker at Digital Marketing...Wikimotive President, Timothy Martell – Featured Speaker at Digital Marketing...
Wikimotive President, Timothy Martell – Featured Speaker at Digital Marketing...
 
Timothy Martell Founder of Wikimotive To Speak At The 2012 Digital Marketing ...
Timothy Martell Founder of Wikimotive To Speak At The 2012 Digital Marketing ...Timothy Martell Founder of Wikimotive To Speak At The 2012 Digital Marketing ...
Timothy Martell Founder of Wikimotive To Speak At The 2012 Digital Marketing ...
 
Car Dealer SEO for 2012
Car Dealer SEO for 2012Car Dealer SEO for 2012
Car Dealer SEO for 2012
 
7 must-have Social Media Apps for Business
7 must-have Social Media Apps for Business7 must-have Social Media Apps for Business
7 must-have Social Media Apps for Business
 
Twitter for Personal and Business Goals
Twitter for Personal and Business Goals Twitter for Personal and Business Goals
Twitter for Personal and Business Goals
 
Nissan to place QR Codes on Window Stickers - Wikimotive
Nissan to place QR Codes on Window Stickers - WikimotiveNissan to place QR Codes on Window Stickers - Wikimotive
Nissan to place QR Codes on Window Stickers - Wikimotive
 
3 Reasons Car Dealers Fail At Facebook Marketing
3 Reasons Car Dealers Fail At Facebook Marketing 3 Reasons Car Dealers Fail At Facebook Marketing
3 Reasons Car Dealers Fail At Facebook Marketing
 
Benefits of Online Press Release
Benefits of Online Press Release Benefits of Online Press Release
Benefits of Online Press Release
 
Understanding Quality Score Optimization
Understanding Quality Score OptimizationUnderstanding Quality Score Optimization
Understanding Quality Score Optimization
 

Recently uploaded

Scaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organizationScaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organizationRadu Cotescu
 
GenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day PresentationGenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day PresentationMichael W. Hawkins
 
Understanding Discord NSFW Servers A Guide for Responsible Users.pdf
Understanding Discord NSFW Servers A Guide for Responsible Users.pdfUnderstanding Discord NSFW Servers A Guide for Responsible Users.pdf
Understanding Discord NSFW Servers A Guide for Responsible Users.pdfUK Journal
 
Data Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt RobisonData Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt RobisonAnna Loughnan Colquhoun
 
2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...Martijn de Jong
 
GenAI Risks & Security Meetup 01052024.pdf
GenAI Risks & Security Meetup 01052024.pdfGenAI Risks & Security Meetup 01052024.pdf
GenAI Risks & Security Meetup 01052024.pdflior mazor
 
Partners Life - Insurer Innovation Award 2024
Partners Life - Insurer Innovation Award 2024Partners Life - Insurer Innovation Award 2024
Partners Life - Insurer Innovation Award 2024The Digital Insurer
 
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdfThe Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdfEnterprise Knowledge
 
How to convert PDF to text with Nanonets
How to convert PDF to text with NanonetsHow to convert PDF to text with Nanonets
How to convert PDF to text with Nanonetsnaman860154
 
Handwritten Text Recognition for manuscripts and early printed texts
Handwritten Text Recognition for manuscripts and early printed textsHandwritten Text Recognition for manuscripts and early printed texts
Handwritten Text Recognition for manuscripts and early printed textsMaria Levchenko
 
Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024The Digital Insurer
 
Strategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a FresherStrategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a FresherRemote DBA Services
 
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking MenDelhi Call girls
 
Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdfBoost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdfsudhanshuwaghmare1
 
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...apidays
 
The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024Rafal Los
 
Automating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps ScriptAutomating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps Scriptwesley chun
 
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...Miguel Araújo
 
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemkeProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemkeProduct Anonymous
 
Boost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivityBoost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivityPrincipled Technologies
 

Recently uploaded (20)

Scaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organizationScaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organization
 
GenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day PresentationGenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day Presentation
 
Understanding Discord NSFW Servers A Guide for Responsible Users.pdf
Understanding Discord NSFW Servers A Guide for Responsible Users.pdfUnderstanding Discord NSFW Servers A Guide for Responsible Users.pdf
Understanding Discord NSFW Servers A Guide for Responsible Users.pdf
 
Data Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt RobisonData Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt Robison
 
2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...
 
GenAI Risks & Security Meetup 01052024.pdf
GenAI Risks & Security Meetup 01052024.pdfGenAI Risks & Security Meetup 01052024.pdf
GenAI Risks & Security Meetup 01052024.pdf
 
Partners Life - Insurer Innovation Award 2024
Partners Life - Insurer Innovation Award 2024Partners Life - Insurer Innovation Award 2024
Partners Life - Insurer Innovation Award 2024
 
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdfThe Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
 
How to convert PDF to text with Nanonets
How to convert PDF to text with NanonetsHow to convert PDF to text with Nanonets
How to convert PDF to text with Nanonets
 
Handwritten Text Recognition for manuscripts and early printed texts
Handwritten Text Recognition for manuscripts and early printed textsHandwritten Text Recognition for manuscripts and early printed texts
Handwritten Text Recognition for manuscripts and early printed texts
 
Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024
 
Strategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a FresherStrategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a Fresher
 
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
 
Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdfBoost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdf
 
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
 
The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024
 
Automating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps ScriptAutomating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps Script
 
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
 
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemkeProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
 
Boost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivityBoost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivity
 

Timothy Martell, CEO of WikiMotive launches "TOP 5 SOCIAL MEDIA TIPS" microsite to help auto dealers to succeed online

  • 1. Top 5 Social Media Tips http://www.wikimotive.net
  • 2. http://www.wikimotive.net Does your dealership have a Facebook profile or a fan page? Dealer's must have Fan Pages! Profiles are a VIOLATION of Facebook's TOS (terms of service)! If they catch you, they will delete your profile and you will lose all your fans. You can't market to your friends as well as you can to fans! Wikimotive can do this for you or train you to do it yourself!
  • 3. http://www.wikimotive.net TIP : Dealer Principal's should have profiles and those profiles should be the admin of the dealer fan page. BONUS: Have multiple admin's to ensure survival of your fan page against accidental or purposeful account deletion!
  • 4. http://www.wikimotive.net Does your dealership post specials on your fan page's wall? This is a very common mistake. Facebook users consider this spam and will unlike or hide your posts if you post specials on the page wall. Those posts interrupt their news feed and your fans want things that are interesting in their news feeds, not advertisements. Instead market by DISPLAYING specials on a specials tab on your fan page! Wikimotive can do this for you or train you to do it yourself! TIP : Display monthly specials. If they change frequently, fans have a reason to go back and look for that "next best deal".
  • 5. http://www.wikimotive.net Does your fan page have tens of thousands of fans? Marketing on Facebook is about your "Circle of Influence". The average Facebook user has 130 friends. Every time they "Like" something all their friends see it. So if your page has 100 fans and they all like something, you reach 13,000 people. But they won't all like something every time you post. Which is why you need thousands of fans! 10,000 fans = 1.3 Million people in your circle of influence. Now you will be reaching thousands of people in every post every day! THAT IS BRAND AWARENESS! Wikimotive can get you thousands of fans!
  • 6. http://www.wikimotive.net TIP : Run a marketing campaign for your social presence! Let the world know you are there and incentivize your already existing clients to join up! ……………… . Potential Reach 39000 people ……………… . 1 2 100 ……… . 39,000 ……………… . Potential Reach 39000 people ……………… . 1 2 100 130
  • 7. http://www.wikimotive.net Does your website display your Social presence? Social media icons on your dealers website will let your consumers know that you are interested in engaging with them and that you value their feed back. More importantly, you are training them to be marketed to without realizing that they are receiving a marketing message. This is powerful! But it must be tied together strategically! Wikimotive can help! This is powerful! But it must be tied together strategically! Wikimotive can help!
  • 8. http://www.wikimotive.net TIP : Incorporate your Social Icon's (Info) in all media: Print, TV, Radio, Websites, Newsletters, Mailers, e-mail signatures. BONUS: Incentivize your customers to join these social sites with extra incentive specials and coupons ONLY available to "Fans", "Likes" and "Followers".
  • 9. Does your dealership have a "Social Plan"? http://www.wikimotive.net The Buzz is out there! "Get on Facebook!" "Start Tweeting!" But why? Social Media is not magical. It is just another form of marketing. You must have a plan if you want to make it work for you! Wikimotive can help!
  • 10.
  • 11. Contact Timothy Martell Under Timothy Martell's leadership Marlboro Nissan's website drives more than 30,000 visitors per month. Timothy Martell executes a cutting edge online marketing strategy consisting of Social Media platforms like Facebook, Twitter, SEO, Microsites, Local Search, Consumer Rating Websites, Online Tools etc which have made Marlboro Nissan to become one of the volume leaders in the whole of New England. Marlboro Nissan website has had huge steady increases for almost the entire year (2009). In August 2009 of this year traffic was just shy of 40,000 visits, 1,500 phone calls (online only) and almost 1,000 leads. About Timothy Email