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Transcending
  Our Tribe
   Whitney Hess
   whitney@whitneyhess.com
    http://whitneyhess.com
         @whitneyhess



            ❦
ﬔe Truth
   About Me
Whitney Hess ❦ @whitneyhess
I’m amazed at the
           position I find myself
                  in today


Whitney Hess ❦ @whitneyhess
IA Summit ’09:
     My first public solo presentation


                    IA Summit ’08:
                    My first IA Summit


Whitney Hess ❦ @whitneyhess
IA Summit Closing Plenaries:

               2005 - Andrew Dillon
               2006 - Peter Merholz
               2007 - Rashmi Sinha
               2008 - Andrew Hinton
               2009 - Jesse James Garrett
               2010 - Whitney Hess


Whitney Hess ❦ @whitneyhess
IA Summit Closing Plenaries:

               2005 - Andrew Dillon
               2006 - Peter Merholz
               2007 - Rashmi Sinha
               2008 - Andrew Hinton
               2009 - Jesse James Garrett
               2010 - Whitney Hess WTF!


Whitney Hess ❦ @whitneyhess
I don’t need you
                      to tell me
                   how green I am


Whitney Hess ❦ @whitneyhess
Synchronicity
                 brought me here



Whitney Hess ❦ @whitneyhess
Who I Am                     Who I Want to Be




{      My pursuit of happiness

Whitney Hess ❦ @whitneyhess
gapingvoid.com
ﬔe Tribe
Whitney Hess ❦ @whitneyhess
You are not alone



Whitney Hess ❦ @whitneyhess
Egos: few




Whitney Hess ❦ @whitneyhess
“If I have seen further it
       is by standing upon the
         shoulders of giants.”
                          – Isaac Newton



Whitney Hess ❦ @whitneyhess
Who is your mentor?

 Who calls you their mentor?


Whitney Hess ❦ @whitneyhess
“Knowing where one belongs
can transform an ordinary person
  – hardworking and competent
     but otherwise mediocre –
 into an outstanding performer.”

                       – Peter F. Drucker

Whitney Hess ❦ @whitneyhess
Transcending Our Tribe
Love
Whitney Hess ❦ @whitneyhess
Do what you love
        in the service of people
         who love what you do


Whitney Hess ❦ @whitneyhess
Is this your job or your
                 passion?



Whitney Hess ❦ @whitneyhess
Why do you care?

              Why are you here?


Whitney Hess ❦ @whitneyhess
Work
                              vs.
                         Life’s work


Whitney Hess ❦ @whitneyhess
ﬔis isn’t a job,
                    it’s a calling



Whitney Hess ❦ @whitneyhess
ﬔisIsIndexed.com
Our
          Common
          Mission
Whitney Hess ❦ @whitneyhess
We help people
       enhance their own lives



Whitney Hess ❦ @whitneyhess
ﬔe Butterfly Effect



Whitney Hess ❦ @whitneyhess
We want to
                change the world



Whitney Hess ❦ @whitneyhess
If you wanna be somebody,
 if you wanna go somewhere,
       you better wake up
        and pay attention
                              – Sister Act 2


Whitney Hess ❦ @whitneyhess
ﬔisIsIndexed.com
Wake-Up
        Call
Whitney Hess ❦ @whitneyhess
It’s not about you
                       (or us)



Whitney Hess ❦ @whitneyhess
We design systems
          that enable more
       successful behaviors,
      but we don’t make them.


Whitney Hess ❦ @whitneyhess
“Like so many brilliant people,
         [we] believe that
     ideas move mountains.
 But bulldozers move mountains
     – ideas show where the
      bulldozers should go.”

                        – Hugh MacLeod
Whitney Hess ❦ @whitneyhess
It’s time to focus our energy
     outside of the UX tribe,
to become recognized leaders
  to makers & management


Whitney Hess ❦ @whitneyhess
How do we gain
                    influence?

          Over our companies,
         colleagues and clients

Whitney Hess ❦ @whitneyhess
“ﬔe price of greatness is
         responsibility.”
                      – Winston Churchill




Whitney Hess ❦ @whitneyhess
Source unknown
What’s
Holding Us
  Back?
Whitney Hess ❦ @whitneyhess
We heroize the tools


Whitney Hess ❦ @whitneyhess
A fancy tool is just
          a pillar to hide behind



Whitney Hess ❦ @whitneyhess
We limit ourselves


Whitney Hess ❦ @whitneyhess
We accommodate out of guilt.
  We attack out of anger.
    We avoid out of fear.
                              – William Ury



Whitney Hess ❦ @whitneyhess
We’re afraid to be wrong


Whitney Hess ❦ @whitneyhess
You screw up every day
             and everyone
           already knows it.

            But do you admit it?

Whitney Hess ❦ @whitneyhess
Celebrate
     Fear
Whitney Hess ❦ @whitneyhess
Fear is growth



Whitney Hess ❦ @whitneyhess
Love hurts



Whitney Hess ❦ @whitneyhess
Live in pursuit of the OSM
                              (Oh Shit Moment)




Whitney Hess ❦ @whitneyhess
Fail magnificently

      (Love demands that you do)



Whitney Hess ❦ @whitneyhess
“Not doing it –
      when you know full well
     you had the opportunity –
      that hurts far more than
            any failure.”
                        – Hugh MacLeod

Whitney Hess ❦ @whitneyhess
ﬔisIsIndexed.com
Perfection ≠ Credibility



Whitney Hess ❦ @whitneyhess
ﬔis is my biggest OSM



Whitney Hess ❦ @whitneyhess
Promote
     Inclusion
Whitney Hess ❦ @whitneyhess
Recognize the
              destructive impact
                of your words


Whitney Hess ❦ @whitneyhess
“If you try to
       dominate people,
   you are already defeated.”

          – Terry Dobson, master of Aikido


Whitney Hess ❦ @whitneyhess
Be assertive without
             being aggressive



Whitney Hess ❦ @whitneyhess
“Your intellectual arrogance
          is causing
    disabling ignorance.”
                       – Peter F. Drucker



Whitney Hess ❦ @whitneyhess
All human beings have a
           basic need to be
             recognized


Whitney Hess ❦ @whitneyhess
We Need
      To Lead
Whitney Hess ❦ @whitneyhess
Chutzpah
                         (a.k.a. audacity)




Whitney Hess ❦ @whitneyhess
Conviction


Whitney Hess ❦ @whitneyhess
Adaptability


Whitney Hess ❦ @whitneyhess
Act As If


Whitney Hess ❦ @whitneyhess
True leaders inspire
               others to lead



Whitney Hess ❦ @whitneyhess
Our
             Legacy
Whitney Hess ❦ @whitneyhess
Some say they have
         20 years’ experience,
       when all they really have is
        one year’s experience,
          repeated 20 times.


Whitney Hess ❦ @whitneyhess
Can your company
          succeed without you?




Whitney Hess ❦ @whitneyhess
Can your company
          succeed without you?
              (No? Are you proud of that?)




Whitney Hess ❦ @whitneyhess
What is our legacy?
                 (Is it outside this room?)




Whitney Hess ❦ @whitneyhess
Let’s not be a footnote in
       a technology textbook



Whitney Hess ❦ @whitneyhess
Our legacy rests on all of
            our shoulders



Whitney Hess ❦ @whitneyhess
Transcending Our Tribe
ﬔank you.
                                           Whitney Hess
                                            whitney@whitneyhess.com
                                             http://whitneyhess.com
                                                  @whitneyhess



                                                     ❦

ﬔe Radical Leap by Steve Farber
ﬔe Radical Edge by Steve Farber
ﬔe Power of a Positive No by William Ury
Ignore Everybody by Hugh MacLeod
Managing Oneself by Peter F. Drucker

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Transcending Our Tribe

  • 1. Transcending Our Tribe Whitney Hess whitney@whitneyhess.com http://whitneyhess.com @whitneyhess ❦
  • 2. ﬔe Truth About Me Whitney Hess ❦ @whitneyhess
  • 3. I’m amazed at the position I find myself in today Whitney Hess ❦ @whitneyhess
  • 4. IA Summit ’09: My first public solo presentation IA Summit ’08: My first IA Summit Whitney Hess ❦ @whitneyhess
  • 5. IA Summit Closing Plenaries: 2005 - Andrew Dillon 2006 - Peter Merholz 2007 - Rashmi Sinha 2008 - Andrew Hinton 2009 - Jesse James Garrett 2010 - Whitney Hess Whitney Hess ❦ @whitneyhess
  • 6. IA Summit Closing Plenaries: 2005 - Andrew Dillon 2006 - Peter Merholz 2007 - Rashmi Sinha 2008 - Andrew Hinton 2009 - Jesse James Garrett 2010 - Whitney Hess WTF! Whitney Hess ❦ @whitneyhess
  • 7. I don’t need you to tell me how green I am Whitney Hess ❦ @whitneyhess
  • 8. Synchronicity brought me here Whitney Hess ❦ @whitneyhess
  • 9. Who I Am Who I Want to Be { My pursuit of happiness Whitney Hess ❦ @whitneyhess
  • 11. ﬔe Tribe Whitney Hess ❦ @whitneyhess
  • 12. You are not alone Whitney Hess ❦ @whitneyhess
  • 13. Egos: few Whitney Hess ❦ @whitneyhess
  • 14. “If I have seen further it is by standing upon the shoulders of giants.” – Isaac Newton Whitney Hess ❦ @whitneyhess
  • 15. Who is your mentor? Who calls you their mentor? Whitney Hess ❦ @whitneyhess
  • 16. “Knowing where one belongs can transform an ordinary person – hardworking and competent but otherwise mediocre – into an outstanding performer.” – Peter F. Drucker Whitney Hess ❦ @whitneyhess
  • 18. Love Whitney Hess ❦ @whitneyhess
  • 19. Do what you love in the service of people who love what you do Whitney Hess ❦ @whitneyhess
  • 20. Is this your job or your passion? Whitney Hess ❦ @whitneyhess
  • 21. Why do you care? Why are you here? Whitney Hess ❦ @whitneyhess
  • 22. Work vs. Life’s work Whitney Hess ❦ @whitneyhess
  • 23. ﬔis isn’t a job, it’s a calling Whitney Hess ❦ @whitneyhess
  • 25. Our Common Mission Whitney Hess ❦ @whitneyhess
  • 26. We help people enhance their own lives Whitney Hess ❦ @whitneyhess
  • 27. ﬔe Butterfly Effect Whitney Hess ❦ @whitneyhess
  • 28. We want to change the world Whitney Hess ❦ @whitneyhess
  • 29. If you wanna be somebody, if you wanna go somewhere, you better wake up and pay attention – Sister Act 2 Whitney Hess ❦ @whitneyhess
  • 31. Wake-Up Call Whitney Hess ❦ @whitneyhess
  • 32. It’s not about you (or us) Whitney Hess ❦ @whitneyhess
  • 33. We design systems that enable more successful behaviors, but we don’t make them. Whitney Hess ❦ @whitneyhess
  • 34. “Like so many brilliant people, [we] believe that ideas move mountains. But bulldozers move mountains – ideas show where the bulldozers should go.” – Hugh MacLeod Whitney Hess ❦ @whitneyhess
  • 35. It’s time to focus our energy outside of the UX tribe, to become recognized leaders to makers & management Whitney Hess ❦ @whitneyhess
  • 36. How do we gain influence? Over our companies, colleagues and clients Whitney Hess ❦ @whitneyhess
  • 37. “ﬔe price of greatness is responsibility.” – Winston Churchill Whitney Hess ❦ @whitneyhess
  • 39. What’s Holding Us Back? Whitney Hess ❦ @whitneyhess
  • 40. We heroize the tools Whitney Hess ❦ @whitneyhess
  • 41. A fancy tool is just a pillar to hide behind Whitney Hess ❦ @whitneyhess
  • 42. We limit ourselves Whitney Hess ❦ @whitneyhess
  • 43. We accommodate out of guilt. We attack out of anger. We avoid out of fear. – William Ury Whitney Hess ❦ @whitneyhess
  • 44. We’re afraid to be wrong Whitney Hess ❦ @whitneyhess
  • 45. You screw up every day and everyone already knows it. But do you admit it? Whitney Hess ❦ @whitneyhess
  • 46. Celebrate Fear Whitney Hess ❦ @whitneyhess
  • 47. Fear is growth Whitney Hess ❦ @whitneyhess
  • 48. Love hurts Whitney Hess ❦ @whitneyhess
  • 49. Live in pursuit of the OSM (Oh Shit Moment) Whitney Hess ❦ @whitneyhess
  • 50. Fail magnificently (Love demands that you do) Whitney Hess ❦ @whitneyhess
  • 51. “Not doing it – when you know full well you had the opportunity – that hurts far more than any failure.” – Hugh MacLeod Whitney Hess ❦ @whitneyhess
  • 53. Perfection ≠ Credibility Whitney Hess ❦ @whitneyhess
  • 54. ﬔis is my biggest OSM Whitney Hess ❦ @whitneyhess
  • 55. Promote Inclusion Whitney Hess ❦ @whitneyhess
  • 56. Recognize the destructive impact of your words Whitney Hess ❦ @whitneyhess
  • 57. “If you try to dominate people, you are already defeated.” – Terry Dobson, master of Aikido Whitney Hess ❦ @whitneyhess
  • 58. Be assertive without being aggressive Whitney Hess ❦ @whitneyhess
  • 59. “Your intellectual arrogance is causing disabling ignorance.” – Peter F. Drucker Whitney Hess ❦ @whitneyhess
  • 60. All human beings have a basic need to be recognized Whitney Hess ❦ @whitneyhess
  • 61. We Need To Lead Whitney Hess ❦ @whitneyhess
  • 62. Chutzpah (a.k.a. audacity) Whitney Hess ❦ @whitneyhess
  • 65. Act As If Whitney Hess ❦ @whitneyhess
  • 66. True leaders inspire others to lead Whitney Hess ❦ @whitneyhess
  • 67. Our Legacy Whitney Hess ❦ @whitneyhess
  • 68. Some say they have 20 years’ experience, when all they really have is one year’s experience, repeated 20 times. Whitney Hess ❦ @whitneyhess
  • 69. Can your company succeed without you? Whitney Hess ❦ @whitneyhess
  • 70. Can your company succeed without you? (No? Are you proud of that?) Whitney Hess ❦ @whitneyhess
  • 71. What is our legacy? (Is it outside this room?) Whitney Hess ❦ @whitneyhess
  • 72. Let’s not be a footnote in a technology textbook Whitney Hess ❦ @whitneyhess
  • 73. Our legacy rests on all of our shoulders Whitney Hess ❦ @whitneyhess
  • 75. ﬔank you. Whitney Hess whitney@whitneyhess.com http://whitneyhess.com @whitneyhess ❦ ﬔe Radical Leap by Steve Farber ﬔe Radical Edge by Steve Farber ﬔe Power of a Positive No by William Ury Ignore Everybody by Hugh MacLeod Managing Oneself by Peter F. Drucker