Social media: Evaluating the strategic value of students’ favourite technology in the university setting
1. DEPARTMENT FOR CONTINUING EDUCATION
TECHNOLOGY-ASSISTED LIFELONG LEARNING
Social media: Evaluating the strategic
value of students’ favourite technology in
the university setting
David White Lawrie Phipps
@daveowhite @Lawrie
University of Oxford JISC
30th January 2013
10. Convenience, Connection, Authority, Relevance Distraction
ease of use, sharing with legitimacy
accessibility others
Create Reliability
Searching Collaborate Speed
Fun, Quantity
enjoyment
Visitors and Residents
11. ‘Perfect thing, I think it would
be that all the useful,
accurate, reliable information
would like glow a different
colour or something so I could
tell without wasting my time
going through all of them’
(UKS2)
17. …the Facebook group is
extremely active also, if not
for just complaining about an
assignment or trying to find a
particular reading, but also
sharing current news articles
with each other. UKG2
19. Thanks
David White - @daveowhite
Lawrie Phipps - @Lawrie
20. Visitors and Residents project team
A partnership between:
University of Oxford, OCLC, University of North Carolina Charlotte
Lynn Silipigni Connaway, Ph.D. Alison LeCornu, Ph. D.
Senior Research Scientist, OCLC Academic Lead (Flexible Learning),
The Higher Education Academy
Donna Lanclos, Ph. D.
Erin Hood
Associate Professor for Anthropological Research,
Research Support Specialist, OCLC
University of North Carolina, Charlotte
David White
Co-manager, Technology Assisted Lifelong
Learning, University of Oxford
Social media = presence i.e. the ‘Social’ in social media. Not all presence ‘visible’ (with audience) Facebook = much of it private. Finding people as well as info – finding people as a source of info.
Social media = presence i.e. the ‘Social’ in social media. Not all presence ‘visible’ (with audience) Facebook = much of it private. Finding people as well as info – finding people as a source of info.
Social media = presence i.e. the ‘Social’ in social media. Not all presence ‘visible’ (with audience) Facebook = much of it private. Finding people as well as info – finding people as a source of info.
Context MOOC? ‘ University Setting’? – Credibility? Google – so favourite that it’s become normalised? – Google it!
Social media isn’t there favourite technology. VLE = not social Facebook
For who?
Facebook as an address book. Facebook is convenient because everyone is already there. Presence.
Mention the tension between this and ‘learning’
Staff perspective
Staff perspective – modes of engagement.
Wrt Value
Lawrie – presence – Twitter.
Identity and practice come together. Legitimate participant in the field. Etc. Is this a University Context.