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So c i a l M e d i a Te c h fa st




                                    2/10/2012
Social Media Explained




                         Source: http://www.threeshipsmedia.com/social-media-and-donuts/

         WHARTON COMPUTING                                              2/10/2012      2
The Reach of Social Media

• Over 100,000 “Likes” on
 Facebook
• Shared over 60,000 times on
 Facebook
• Tweeted over 10,000 times




                WHARTON COMPUTING   2/10/2012   3
Bank of America




                         Source: http://ti.me/DebitFees

         WHARTON COMPUTING                                2/10/2012   4
Komen Foundation




        WHARTON COMPUTING   2/10/2012   5
Arab Spring




                         Photo by Essam Sharaf

         WHARTON COMPUTING                       2/10/2012   6
Facebook IPO




                   Source: http://www.thetelecomblog.com/2012/02/02/facebooks-ipo-by-the-numbers/

         WHARTON COMPUTING                                                     2/10/2012      7
Panelists

• Rachel Kipp, Associate Editor, Knowledge@Wharton
• Rose Laden, Senior Associate Director of Virtual Services, Wharton
 Alumni Relations
• Alex Milne, Technical Director, Wharton Computing Student Support
• Chris Mustazza, Director, Student Technology and Social Sciences
 Computing, School of Arts & Sciences
• Ira Rubien, Executive Director of Marketing & Communications, Wharton
 School
• Maria T Sciarrino, IT Project Lead - User Experience, Wharton Research Data
 Services




                 WHARTON COMPUTING                                   2/10/2012   8
So c i a l M e d i a Te c h fa st


http://technology.wharton.upenn.edu/techfast

       techfast@wharton.upenn.edu

            @WhartonTechfast
                                               2/10/2012

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Social Media Techfast panel

  • 1. So c i a l M e d i a Te c h fa st 2/10/2012
  • 2. Social Media Explained Source: http://www.threeshipsmedia.com/social-media-and-donuts/ WHARTON COMPUTING 2/10/2012 2
  • 3. The Reach of Social Media • Over 100,000 “Likes” on Facebook • Shared over 60,000 times on Facebook • Tweeted over 10,000 times WHARTON COMPUTING 2/10/2012 3
  • 4. Bank of America Source: http://ti.me/DebitFees WHARTON COMPUTING 2/10/2012 4
  • 5. Komen Foundation WHARTON COMPUTING 2/10/2012 5
  • 6. Arab Spring Photo by Essam Sharaf WHARTON COMPUTING 2/10/2012 6
  • 7. Facebook IPO Source: http://www.thetelecomblog.com/2012/02/02/facebooks-ipo-by-the-numbers/ WHARTON COMPUTING 2/10/2012 7
  • 8. Panelists • Rachel Kipp, Associate Editor, Knowledge@Wharton • Rose Laden, Senior Associate Director of Virtual Services, Wharton Alumni Relations • Alex Milne, Technical Director, Wharton Computing Student Support • Chris Mustazza, Director, Student Technology and Social Sciences Computing, School of Arts & Sciences • Ira Rubien, Executive Director of Marketing & Communications, Wharton School • Maria T Sciarrino, IT Project Lead - User Experience, Wharton Research Data Services WHARTON COMPUTING 2/10/2012 8
  • 9. So c i a l M e d i a Te c h fa st http://technology.wharton.upenn.edu/techfast techfast@wharton.upenn.edu @WhartonTechfast 2/10/2012