A Web survey of

1. Mobile Youth, Mobile News
Comparing Shanghai, Singapore, Hong Kong and Taipei

2. Areas for Comparative Studies
Consuming mobile news Customizing mobile news Following mobile news
via different platforms according to preferences/tastes via different channels

3. Cities in Comparison
Shanghai Hong Kong Taipei Singapore
Internet
65.1% 68.8% 77.1% 77.8%
Penetration
Mobile Phone
109.6% 160% 116% 143%
Penetration
Press Freedom Not free Partly free Free Not free
Political rights
Not free Partly free Free Partly free
Civil liberties
Communist Limited Multiparty Parliamentary
Government Type
state Democracy Democracy Republic

4. Survey Sample: University Students
Smart Phones Feature Phones Total
1200
1175
1027
900
841
718 723
600
571
444
300 304 310 334
274 261
0
Shanghai Singapore Hong Kong Taipei

5. Smart vs. Feature (%)
Smart Phone Users Feature Phone Users
80
70.4 70.1
60 61.8
54
45.5
40
38.2
29.6 27.8
20
0
Shanghai Singapore Hong Kong Taipei

6. Initial Findings: Descriptive

7. Consuming Mobile News
to read news via regular Web to listen to news
to read news via mobile Web to watch mobile TV news
to read news via news apps to read news via RSS

8. Reading Web News (%)
Shanghai Hong Kong Taipei Singapore
50
46.1
37.5
36.3
32.7 32
28.2 28.2 27.7
25 26.9
25 23.8
23 22.2
17.4
12.5 13.5
7.9 8.4
0
Never Seldom Sometimes Often

9. Reading Mobile Web News (%)
Shanghai Hong Kong Taipei Singapore
50
47
37.5
35.4 35.9
31.1 30.7 30.6
29.7
27.8
25 25.5 26.1
22.1 23.1 22
12.5 12.9
10.4
8.6
0
Never Seldom Sometimes Often

10. Reading Apps News (%)
Shanghai Hong Kong Taipei Singapore
60
50.9
45
40.8
30 30.7 31.4 30.2 29.7
25.4 24.5 25.4
23.9
18.8 19.4
15 16.2
14.4
9.1 8.1
0
Never Seldom Sometimes Often

11. Listening to News (%)
Shanghai Hong Kong Taipei Singapore
60
54.8
45 48.2
41.3
37.5
33.4
30 32
29.4 28.1
23.5
20.7
18.4
15
12.2
5.6 5.1 5
3.9
0
Never Seldom Sometimes Often

12. Watching TV News (%)
Shanghai Hong Kong Taipei Singapore
70
60.5 60.7
52.5 54.7
44.5
35
30.5
28.5
25.1 25
17.5 19
13.6
9 10.2
6.1 4.8
3.2 4
0
Never Seldom Sometimes Often

13. Reading News via RSS (%)
Shanghai Hong Kong Taipei Singapore
60
56.3
45 47.9
44.3
35.7
33.7
30
28.7 29.6
25.1
23.1
15 16.9 16.1
13.3
10.8
9.3
5.2
3.6
0
Never Seldom Sometimes Often

14. Consuming Mobile News: In Brief
Similarities Differences
less listening to news Shanghai & Singapore: more Web news
less watching news Shanghai: more mobile Web news
less reading news via RSS Shanghai & Singapore: more apps news

15. Customizing Mobile News
allow me to view news photos allow me to comment on news
allow me to customize what time to get news allow me to correct factual errors
allow me to customize how to get news allow me to share news online
allow me to customize what news to get allow me to rate news
allow me to listen to news allow me to watch news

16. Allow Me to Listen to News (%)
Shanghai Hong Kong Taipei Singapore
40
34.3
33.1
30 31.1 30.6
29.5 28.8
26.3
22.2 22.4 21.9
20
18.7 19.4
18.1
15.3
14.2
10
9.9
8.1
6.5
4.5 4.8
0
Not Important at all Less Important Somewhat Important Important Very Important

17. Allow Me to Watch News (%)
Shanghai Hong Kong Taipei Singapore
40
37.2
30 31.1 31.1
29.1 29.6
26
23.7
20 22.2 22 22.1
19.6 18.7 18.1
16.5
14.6
12.6
10
7.1 6.3 6.6
5.4
0
Not Important at all Less Important Somewhat Important Important Very Important

18. Allow Me to View Photos (%)
Shanghai Hong Kong Taipei Singapore
40
37.2
33.7
32.3
30 31.4
30.3
28.2
23.7 24.3
20 22.1 21.2
18.4
15.2
14.2
12.9 12.6
10 11.6 11.5
7 6.6
5.5
0
Not Important at all Less Important Somewhat Important Important Very Important

19. Allow Me to Choose What Time to Get News (%)
Shanghai Hong Kong Taipei Singapore
40
30 31.3 31
27.3 26.6
25.4 26.3
24 24.9
23.4
21.8 22.4
20 20.9
17.5
16.3 16.5
14.6
10
8.8
7.8
6.5 6.4
0
Not Important at all Less Important Somewhat Important Important Very Important

20. Allow Me to Choose How to Get News (%)
Shanghai Hong Kong Taipei Singapore
40
30 30.6
31.7
29.6
26.9
25.5
23.7 24.4 24.1
23.4 22.7
20 22.1 21.8
18.6
17.3
14.2 13.5
10
8.3
6.8 7.2 7.3
0
Not Important at all Less Important Somewhat Important Important Very Important

21. Allow Me to Choose What News to Get (%)
Shanghai Hong Kong Taipei Singapore
40
30 30.7
29.3 28.5
28 27.9
26.7
24.6 25.4
24.3
20 20.3
21.5
18.7
17.3 17.1
15.5
12.4
10
9.7
8.1
7 6.5
0
Not Important at all Less Important Somewhat Important Important Very Important

22. Allow Me to Comment on News (%)
Shanghai Hong Kong Taipei Singapore
40
38.6
35.4
30 30.4
29.9
28.4
27.4
26.4 25.6 26.3
24.1
20
19.5
18.2
14.2
12.3
10 10.1 10.8 9.9
3.9 4.2 3.9
0
Not Important at all Less Important Somewhat Important Important Very Important

23. Allow Me to Correct Factual Errors (%)
Shanghai Hong Kong Taipei Singapore
40
37.7
30 30.8
29.6 29.1 28.4
26.4 26
24.6 24.3 24.7
22.1 22.3
20
15.8
12.4
10 11 10.8 9.9
4.5 4.8 4.4
0
Not Important at all Less Important Somewhat Important Important Very Important

24. Allow Me to Rate News (%)
Shanghai Hong Kong Taipei Singapore
40
35.7
30 30.8
29.6 28.8
27.7 28.2 28.4
27.4
26.3
25.3
24
20
18.2
13.7
12.6
10 10.8 11
9.4
4.5 4
3.2
0
Not Important at all Less Important Somewhat Important Important Very Important

25. Allow Me to Share News Online (%)
Shanghai Hong Kong Taipei Singapore
40
34
30 31.7
30.3
29.8 28.9
26.7 26.4 26.9
25.8
24 23.3 23
20
16.3
12.6
10 10.9 10
8.7
4.4
3.2
0 2.2
Not Important at all Less Important Somewhat Important Important Very Important

26. Customizing Mobile News: In Brief
Similarities Differences
listening to news: not important Shanghai: more importance to watching news
choose when to get newt: slightly more important Shanghai & Singapore: more importance to news photos
choose what news to get: more important Shanghai: more importance to commenting on news
Rate news: slightly less important HK & Taipei: more importance to error correction
Shanghai: more importance to sharing news online

27. Following Mobile News
follow a news website follow a journalist follow a news blog
follow a news medium’s news follow a journalist’s news update
follow a news blogger
update on Twitter on Twitter

28. Following a News Website (%)
Shanghai Hong Kong Taipei Singapore
60
51.5
45
44
36.9
30 31.8 32.6 32 31.8
28.4
26.1 26.7
15 16.2
12 13.1
10.1
2.9 3.6
0
Never Seldom Sometimes Often

29. Following a Journalist (%)
Shanghai Hong Kong Taipei Singapore
60
55.1
49.8
45
40
33.3 33.7 34.6
30 32 30.8
25.2
19.8
15
14.6
11.7
9.5
5.7
0 1.9 2.1
Never Seldom Sometimes Often

30. Following a News Blog (%)
Shanghai Hong Kong Taipei Singapore
60
54.5 54.5
45
39.8
30 32.2 30.8
32.5
30
28.1
24.5
21.9
15
13.2 13.3
11.7
5.8
2.9 3.9
0
Never Seldom Sometimes Often

31. Following a News Blogger (%)
Shanghai Hong Kong Taipei Singapore
60
56.3 55.7
45
42.3
33.6 33.7
30 30.1
29.5 28.1
25.7
18.8
15
13.5
11.3 11.3
5.1
0 2.3 2.4
Never Seldom Sometimes Often

32. Following News Tweets by a News Medium (%)
Shanghai Hong Kong Taipei Singapore
70
59.2 60.8
52.5
44.1
35
33.6
28.6 27.8
24.9 25.7 24.5
17.5 19.4
11.7 13.3
10.8 10.4 10.8
0 3.3
Never Seldom Sometimes Often

33. Following News Tweets by a Journalist (%)
Shanghai Hong Kong Taipei Singapore
70
61.1
58.8
52.5
48.4
35
34.7
30.2 28.6 28.4
25.1
23
17.5
17.2
10.7 12.2
9.9
6.1
0 1.9 3.6
Never Seldom Sometimes Often

34. Following Mobile News: In Brief
Similarities Differences
Not active Shanghai & Singapore: more following news website
Shanghai: more following a journalist
Shanghai: more following a news blog
Shanghai: more following a news blogger
Shanghai: more following news tweets
Shanghai: more following a journalist’s news tweets

35. is king

36. Experiencing Mobile News
Reading Customizing Following
Sharing Producing Writing
Editing Filming Recording
Correcting Viewing Listening
Commenting Rating Reporting