SlideShare a Scribd company logo
1 of 55
Strategies for Blogging & Social Network Marketing: A Case Study December 2008
Teach a Man To Fish… ,[object Object]
Teach a Man To Fish… ,[object Object]
Teach a Man To Fish… ,[object Object]
Even the critics… ,[object Object],[object Object],[object Object]
Agenda ,[object Object],[object Object],[object Object],[object Object]
What is a Social Network? ,[object Object],[object Object],[object Object],[object Object],[object Object]
What is a Social Network? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is a Social Network? ,[object Object],[object Object],[object Object],[object Object],[object Object]
What is a Social Network?
Why Social Networks Matter ,[object Object],[object Object]
Why Social Networks Matter ,[object Object],[object Object]
Why Social Networks Matter ,[object Object],[object Object],[object Object],--BrandWeek
Why Social Networks Matter CGM - Consumer Generated Media
Why Social Networks Matter Shopping networks Wikipedia YouTube Product review sites
Why Social Networks Matter
Why Social Networks Matter
Why Social Networks Matter ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Alexa, May 2008
Shizuka New York ,[object Object],[object Object],[object Object]
Shizuka New York ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
With a Compelling Hook ,[object Object]
The Right Channels ,[object Object],[object Object],[object Object],[object Object]
And Goals ,[object Object],[object Object],[object Object]
SEO Press Release
SEO Press Release
SEO Press Release
SEO Press Release ,[object Object]
Blogger Outreach ,[object Object],[object Object],[object Object],[object Object],[object Object]
Blogger Outreach ,[object Object],[object Object],[object Object],[object Object],[object Object]
Blogger Outreach
Blogger Outreach
Blogger Outreach ,[object Object]
Blogger Outreach ,[object Object]
Blogger Outreach ,[object Object],[object Object],[object Object],[object Object]
Video ,[object Object],[object Object],[object Object],[object Object]
Video
Video ,[object Object]
Social Networks ,[object Object],[object Object],[object Object],[object Object],[object Object]
Social Networks
Social Networks ,[object Object],Source Pages/Visit % New Visits stumbleupon.com 1.17 98% prweb.com 3.15 81% newyork.citysearch.com 3.88 90% beauty.ivillage.com 2.11 98% spafinder.com 3.49 79% cnbc.com 1.51 21% elvacilon.lamusica.com 2.21 94% mizfitonline.com 1.04 100% mixx.com 1.05 93%
Social Networks ,[object Object]
Other Results ,[object Object],[object Object],[object Object]
Site Traffic ,[object Object],[object Object],[object Object]
Top Content ,[object Object]
Web Results Ice Rocket web results were at 3,960 at the beginning of May and are now up to 20,700
Your Buzz
Alterra Group
Americalist
American Greetings
AmTrust
Third Federal
Kroll Direct Marketing
Summary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Get Social Today ,[object Object],[object Object],[object Object],[object Object],[object Object]
Questions & Comments Bill Balderaz [email_address] www.webbedmarketing.com Twitter:  @bbalderaz

More Related Content

More from Webbed Marketing

Evolution of Social Media Powerpoint
Evolution of Social Media PowerpointEvolution of Social Media Powerpoint
Evolution of Social Media PowerpointWebbed Marketing
 
Five Things to Change in Your Social Media Strategy
Five Things to Change in Your Social Media StrategyFive Things to Change in Your Social Media Strategy
Five Things to Change in Your Social Media StrategyWebbed Marketing
 
Growing Up Digital - Cyberbullying in Schools
Growing Up Digital - Cyberbullying in SchoolsGrowing Up Digital - Cyberbullying in Schools
Growing Up Digital - Cyberbullying in SchoolsWebbed Marketing
 
Ohio Rural Electric Cooperatives - Social Media
Ohio Rural Electric Cooperatives - Social MediaOhio Rural Electric Cooperatives - Social Media
Ohio Rural Electric Cooperatives - Social MediaWebbed Marketing
 
11th SHRM Vermont State Annual Conference
11th SHRM Vermont State Annual Conference11th SHRM Vermont State Annual Conference
11th SHRM Vermont State Annual ConferenceWebbed Marketing
 
11th SHRM Vermont State Annual Conference
11th SHRM Vermont State Annual Conference11th SHRM Vermont State Annual Conference
11th SHRM Vermont State Annual ConferenceWebbed Marketing
 
Social Media for Community Service Organizations
Social Media for Community Service OrganizationsSocial Media for Community Service Organizations
Social Media for Community Service OrganizationsWebbed Marketing
 
Social Media and Search - Coming Together
Social Media and Search - Coming TogetherSocial Media and Search - Coming Together
Social Media and Search - Coming TogetherWebbed Marketing
 
Webbed Marketing August Webinar: what's new in online advertising
Webbed Marketing August Webinar: what's new in online advertisingWebbed Marketing August Webinar: what's new in online advertising
Webbed Marketing August Webinar: what's new in online advertisingWebbed Marketing
 
Social Media in 15 Minutes at Netsmart Connections 2010
Social Media in 15 Minutes at Netsmart Connections 2010Social Media in 15 Minutes at Netsmart Connections 2010
Social Media in 15 Minutes at Netsmart Connections 2010Webbed Marketing
 
Measuring Social Media Presence
Measuring Social Media PresenceMeasuring Social Media Presence
Measuring Social Media PresenceWebbed Marketing
 
You've Created a Social Media Campaign-Now What?
You've Created a Social Media Campaign-Now What?You've Created a Social Media Campaign-Now What?
You've Created a Social Media Campaign-Now What?Webbed Marketing
 
Introduction to Social Media: Using Social Media in your Marketing Plan
Introduction to Social Media: Using Social Media in your Marketing PlanIntroduction to Social Media: Using Social Media in your Marketing Plan
Introduction to Social Media: Using Social Media in your Marketing PlanWebbed Marketing
 
Bowling Green Internet Marketing Class Lecture
Bowling Green Internet Marketing Class LectureBowling Green Internet Marketing Class Lecture
Bowling Green Internet Marketing Class LectureWebbed Marketing
 
How Can I Responsibly Utilize Social Media Today?
How Can I Responsibly Utilize Social Media Today?How Can I Responsibly Utilize Social Media Today?
How Can I Responsibly Utilize Social Media Today?Webbed Marketing
 
How to Influence Viral Marketing and Word of Mouth Communications
How to Influence Viral Marketing and Word of Mouth CommunicationsHow to Influence Viral Marketing and Word of Mouth Communications
How to Influence Viral Marketing and Word of Mouth CommunicationsWebbed Marketing
 

More from Webbed Marketing (20)

Evolution of Social Media Powerpoint
Evolution of Social Media PowerpointEvolution of Social Media Powerpoint
Evolution of Social Media Powerpoint
 
ROI of Social Media
ROI of Social MediaROI of Social Media
ROI of Social Media
 
Five Things to Change in Your Social Media Strategy
Five Things to Change in Your Social Media StrategyFive Things to Change in Your Social Media Strategy
Five Things to Change in Your Social Media Strategy
 
Growing Up Digital - Cyberbullying in Schools
Growing Up Digital - Cyberbullying in SchoolsGrowing Up Digital - Cyberbullying in Schools
Growing Up Digital - Cyberbullying in Schools
 
SEO Audit
SEO Audit SEO Audit
SEO Audit
 
Ohio Rural Electric Cooperatives - Social Media
Ohio Rural Electric Cooperatives - Social MediaOhio Rural Electric Cooperatives - Social Media
Ohio Rural Electric Cooperatives - Social Media
 
Netsmart TIER Conference
Netsmart TIER ConferenceNetsmart TIER Conference
Netsmart TIER Conference
 
11th SHRM Vermont State Annual Conference
11th SHRM Vermont State Annual Conference11th SHRM Vermont State Annual Conference
11th SHRM Vermont State Annual Conference
 
11th SHRM Vermont State Annual Conference
11th SHRM Vermont State Annual Conference11th SHRM Vermont State Annual Conference
11th SHRM Vermont State Annual Conference
 
Social Media for Community Service Organizations
Social Media for Community Service OrganizationsSocial Media for Community Service Organizations
Social Media for Community Service Organizations
 
Deciphering Google+
Deciphering Google+  Deciphering Google+
Deciphering Google+
 
Social Media and Search - Coming Together
Social Media and Search - Coming TogetherSocial Media and Search - Coming Together
Social Media and Search - Coming Together
 
Webbed Marketing August Webinar: what's new in online advertising
Webbed Marketing August Webinar: what's new in online advertisingWebbed Marketing August Webinar: what's new in online advertising
Webbed Marketing August Webinar: what's new in online advertising
 
Social Media in 15 Minutes at Netsmart Connections 2010
Social Media in 15 Minutes at Netsmart Connections 2010Social Media in 15 Minutes at Netsmart Connections 2010
Social Media in 15 Minutes at Netsmart Connections 2010
 
Measuring Social Media Presence
Measuring Social Media PresenceMeasuring Social Media Presence
Measuring Social Media Presence
 
You've Created a Social Media Campaign-Now What?
You've Created a Social Media Campaign-Now What?You've Created a Social Media Campaign-Now What?
You've Created a Social Media Campaign-Now What?
 
Introduction to Social Media: Using Social Media in your Marketing Plan
Introduction to Social Media: Using Social Media in your Marketing PlanIntroduction to Social Media: Using Social Media in your Marketing Plan
Introduction to Social Media: Using Social Media in your Marketing Plan
 
Bowling Green Internet Marketing Class Lecture
Bowling Green Internet Marketing Class LectureBowling Green Internet Marketing Class Lecture
Bowling Green Internet Marketing Class Lecture
 
How Can I Responsibly Utilize Social Media Today?
How Can I Responsibly Utilize Social Media Today?How Can I Responsibly Utilize Social Media Today?
How Can I Responsibly Utilize Social Media Today?
 
How to Influence Viral Marketing and Word of Mouth Communications
How to Influence Viral Marketing and Word of Mouth CommunicationsHow to Influence Viral Marketing and Word of Mouth Communications
How to Influence Viral Marketing and Word of Mouth Communications
 

Recently uploaded

GUWAHATI 💋 Call Girl 9827461493 Call Girls in Escort service book now
GUWAHATI 💋 Call Girl 9827461493 Call Girls in  Escort service book nowGUWAHATI 💋 Call Girl 9827461493 Call Girls in  Escort service book now
GUWAHATI 💋 Call Girl 9827461493 Call Girls in Escort service book nowkapoorjyoti4444
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with CultureSeta Wicaksana
 
Ooty Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Avail...
Ooty Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Avail...Ooty Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Avail...
Ooty Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Avail...pujan9679
 
Lucknow Housewife Escorts by Sexy Bhabhi Service 8250092165
Lucknow Housewife Escorts  by Sexy Bhabhi Service 8250092165Lucknow Housewife Escorts  by Sexy Bhabhi Service 8250092165
Lucknow Housewife Escorts by Sexy Bhabhi Service 8250092165meghakumariji156
 
Falcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business GrowthFalcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business GrowthFalcon investment
 
Putting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptxPutting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptxCynthia Clay
 
PARK STREET 💋 Call Girl 9827461493 Call Girls in Escort service book now
PARK STREET 💋 Call Girl 9827461493 Call Girls in  Escort service book nowPARK STREET 💋 Call Girl 9827461493 Call Girls in  Escort service book now
PARK STREET 💋 Call Girl 9827461493 Call Girls in Escort service book nowkapoorjyoti4444
 
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwait
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai KuwaitThe Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwait
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwaitdaisycvs
 
Call 7737669865 Vadodara Call Girls Service at your Door Step Available All Time
Call 7737669865 Vadodara Call Girls Service at your Door Step Available All TimeCall 7737669865 Vadodara Call Girls Service at your Door Step Available All Time
Call 7737669865 Vadodara Call Girls Service at your Door Step Available All Timegargpaaro
 
QSM Chap 10 Service Culture in Tourism and Hospitality Industry.pptx
QSM Chap 10 Service Culture in Tourism and Hospitality Industry.pptxQSM Chap 10 Service Culture in Tourism and Hospitality Industry.pptx
QSM Chap 10 Service Culture in Tourism and Hospitality Industry.pptxDitasDelaCruz
 
Mckinsey foundation level Handbook for Viewing
Mckinsey foundation level Handbook for ViewingMckinsey foundation level Handbook for Viewing
Mckinsey foundation level Handbook for ViewingNauman Safdar
 
Berhampur 70918*19311 CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Berhampur 70918*19311 CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDINGBerhampur 70918*19311 CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Berhampur 70918*19311 CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDINGpr788182
 
Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024Marel
 
Jual Obat Aborsi ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan Cytotec
Jual Obat Aborsi ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan CytotecJual Obat Aborsi ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan Cytotec
Jual Obat Aborsi ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan CytotecZurliaSoop
 
Nashik Call Girl Just Call 7091819311 Top Class Call Girl Service Available
Nashik Call Girl Just Call 7091819311 Top Class Call Girl Service AvailableNashik Call Girl Just Call 7091819311 Top Class Call Girl Service Available
Nashik Call Girl Just Call 7091819311 Top Class Call Girl Service Availablepr788182
 
Uneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration PresentationUneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration Presentationuneakwhite
 
Challenges and Opportunities: A Qualitative Study on Tax Compliance in Pakistan
Challenges and Opportunities: A Qualitative Study on Tax Compliance in PakistanChallenges and Opportunities: A Qualitative Study on Tax Compliance in Pakistan
Challenges and Opportunities: A Qualitative Study on Tax Compliance in Pakistanvineshkumarsajnani12
 
Paradip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Paradip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDINGParadip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Paradip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDINGpr788182
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityEric T. Tung
 

Recently uploaded (20)

GUWAHATI 💋 Call Girl 9827461493 Call Girls in Escort service book now
GUWAHATI 💋 Call Girl 9827461493 Call Girls in  Escort service book nowGUWAHATI 💋 Call Girl 9827461493 Call Girls in  Escort service book now
GUWAHATI 💋 Call Girl 9827461493 Call Girls in Escort service book now
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with Culture
 
WheelTug Short Pitch Deck 2024 | Byond Insights
WheelTug Short Pitch Deck 2024 | Byond InsightsWheelTug Short Pitch Deck 2024 | Byond Insights
WheelTug Short Pitch Deck 2024 | Byond Insights
 
Ooty Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Avail...
Ooty Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Avail...Ooty Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Avail...
Ooty Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Avail...
 
Lucknow Housewife Escorts by Sexy Bhabhi Service 8250092165
Lucknow Housewife Escorts  by Sexy Bhabhi Service 8250092165Lucknow Housewife Escorts  by Sexy Bhabhi Service 8250092165
Lucknow Housewife Escorts by Sexy Bhabhi Service 8250092165
 
Falcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business GrowthFalcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business Growth
 
Putting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptxPutting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptx
 
PARK STREET 💋 Call Girl 9827461493 Call Girls in Escort service book now
PARK STREET 💋 Call Girl 9827461493 Call Girls in  Escort service book nowPARK STREET 💋 Call Girl 9827461493 Call Girls in  Escort service book now
PARK STREET 💋 Call Girl 9827461493 Call Girls in Escort service book now
 
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwait
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai KuwaitThe Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwait
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwait
 
Call 7737669865 Vadodara Call Girls Service at your Door Step Available All Time
Call 7737669865 Vadodara Call Girls Service at your Door Step Available All TimeCall 7737669865 Vadodara Call Girls Service at your Door Step Available All Time
Call 7737669865 Vadodara Call Girls Service at your Door Step Available All Time
 
QSM Chap 10 Service Culture in Tourism and Hospitality Industry.pptx
QSM Chap 10 Service Culture in Tourism and Hospitality Industry.pptxQSM Chap 10 Service Culture in Tourism and Hospitality Industry.pptx
QSM Chap 10 Service Culture in Tourism and Hospitality Industry.pptx
 
Mckinsey foundation level Handbook for Viewing
Mckinsey foundation level Handbook for ViewingMckinsey foundation level Handbook for Viewing
Mckinsey foundation level Handbook for Viewing
 
Berhampur 70918*19311 CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Berhampur 70918*19311 CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDINGBerhampur 70918*19311 CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Berhampur 70918*19311 CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
 
Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024
 
Jual Obat Aborsi ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan Cytotec
Jual Obat Aborsi ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan CytotecJual Obat Aborsi ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan Cytotec
Jual Obat Aborsi ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan Cytotec
 
Nashik Call Girl Just Call 7091819311 Top Class Call Girl Service Available
Nashik Call Girl Just Call 7091819311 Top Class Call Girl Service AvailableNashik Call Girl Just Call 7091819311 Top Class Call Girl Service Available
Nashik Call Girl Just Call 7091819311 Top Class Call Girl Service Available
 
Uneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration PresentationUneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration Presentation
 
Challenges and Opportunities: A Qualitative Study on Tax Compliance in Pakistan
Challenges and Opportunities: A Qualitative Study on Tax Compliance in PakistanChallenges and Opportunities: A Qualitative Study on Tax Compliance in Pakistan
Challenges and Opportunities: A Qualitative Study on Tax Compliance in Pakistan
 
Paradip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Paradip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDINGParadip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Paradip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League City
 

Strategies for Blogging and Social Media Marketing