Internet Marketing Introduction with Bill Balderaz, founder of Webbed Marketing.

1. Search Engine Optimization – Being Found Online Bill Balderaz Webbed Marketing www.webbedmarketing.com

2. The Secret?

3. Provide a Meaningful User Experience

4. Meaningful

5. Result # 190

6. Meaningful

7. Not-so-Meaningful

10. Organic vs Paid Search Paid Search Organic Search

17. A well optimized page… Title tag

18. Keyword Ranking

19. Text heavy, keyword rich, original content

20. Keyword Ranking

21. Use of Keyword in Body Copy

22. Keyword Ranking

23. Headers, Bold, and Link Text

24. Keyword Ranking

25. Headers, Bold and Link Text

26. Keyword Use in URL

27. Keyword Use in URL?

28. Keyword Use in URL

29. Killer Title Tags

30. Keyword Ranking

31. Another Title Tag Example

32. Alt Tags

33. Online Personal Training

34. Alt Tags

35. Internal Linking

36. Keyword Ranking

37. Internal Linking

38. Other Ranking Factors

39. H1 Tags

40. Title, description and keyword tags Page Title: Irish Learning Alliance Meta Description: Irish Learning Alliance Meta Keywords: ila,ei,enterprise ireland,irish learning alliance,e-learning,ireland

41. Site Map

43. Wikipedia Title Tag Meta Description Keyword in URL

44. Wikipedia

45. Questions & Comments