SEO has been travelled a long way. In this journey, we have got many updates, many algorithms that changed the ways of search engine optimization. It has started its journey with human driven results. Does it sound crazy? Here, we go for a trip down the memory lane to list out some of the eventful changes in SEO that shaped the industry.

1. THE
HIST RY
OF SEO

2. THE WORLD
OF SEO HAS
CHANGED

3. Search Engines Used to
be Edited by humans
not Spiders

4. The future role
Of an SEO
is going to be
a lot more complex.

5. Let’s look back
on what's happened
over the past
two decades.

6. 1994

7. Meanwhile somewhere in
Washington,
Brain Pinkerton Creates
the First Crawler to index
entire pages. It generates a list
of the top 25 websites.

9. 1997

11. 1998

13. 1999

14. DANNY SULLIVAN
LAUNCHES THE
FIRST CONFERENCE
JUST FOR SEARCH.

15. In 1999, SEOs still have problems
with search engine updates.
Altavista relaunches its website
and changes its algorithm. Lot's
of sites disappear. It Became
known as Black Monday.

16. In 2000 Google launches
Paid Links Adwords as
CPM model.

17. Google also releases a PageRank
toolbar so SEOs can now record
their PageRank.

18. 2002

20. 2003

21. GOOGLE GETS INTO
CONTEXTUAL
ADVERTISING WITH
ADSENSE

22. PATRICK GAVIN
LAUNCHES
TEXT-LINK-ADS
GIVING USERS AN
EASY METHOD TO
BUY & SELL LINKS

24. 2004

26. AARON WALL RELEASES THE
FIRST PDF VERSION OF
SEOBOOK , ONE OF THE BEST
KNOWN BOOKS ON THE
SUBJECT OF SEARCH

28. Google Launches
“Google Analytics”
Giving SEOs an
Easy way to analyze
and track the
performance
Of their campaigns

30. IN 2006 GOOGLE
ANNOUNCES
THAT BMW IS
BANNED FOR USING
A TACTIC CALLED
CLOAKING.

31. XML Sitemaps launch and are
supported by all of the major
search engines.

32. 2008

33. Google Suggest launches.
This gives SEOs another tool
to help with keyword research

34. 2009

35. In 2009, social networks
are helping to provide
real-time results for users.
Google wants to make sure its
index can provide fresher results.

36. GOOGLE CAFFEINE
UPDATE MEANS
GOOGLE CAN
INDEX THE WEB
MORE OFTEN AND
PROVIDE FRESHER
RESULTS.

37. Google launches real-time
search including Twitter results.

38. It ends in 2011 when Google’s
deal with Twitter expired.

39. In 2010, the New York Times prints
a story about DecorEyes, a
company who uses bad service as
a way to capture high quality links
from user complaint websites and
help improve its search engine
rankings.

40. IN 2011, THE NEW YORK
TIMES PRINTS A STORY
OUTING JCPENNEYS
LINK BUILDING TACTICS,
WHICH THEY REFER TO
AS “BLACK-HAT”.

41. Google launches Panda. Its aim
is to prevent sites with low
quality content from
acquiring top-tier rankings.

43. 2012

44. GOOGLE RELEASES
PENGUIN TO PUNISH
WEBSITES THAT
ARE BUILDING LOW
QUALITY LINKS.

45. Link-building tactics like article
spinning, blog networks and
directories are all in the firing line.
Google releases a disavow tool to
help websites recover from
penalties due to bad links.

46. 2013

47. SEOMoz rebrands to Moz and
becomes an inbound
marketing company.
Inbound Marketing make
marketing people love.

49. May 19, 2014 - Google confirmed a major Panda update that
likely included both an algorithm update and a data refresh.
Officially, about 7.5% of English-language queries were affected.
While Matt Cutts said it began rolling out on 5/20, our data
strongly suggests it started earlier.
July 24, 2014 - Google’s local algorithm update, "Pigeon," took
flight around July 24, 2014, affecting U.S. English queries. Local
businesses have been scrambling to adjust, as some deal with the
fact that they’re no longer showing in the seven-pack local results at
all.
August 6, 2014 - Google Starts Giving A Ranking Boost To Secure
HTTPS/SSL Sites (SEL).

50. September 23, 2014 - Google announced a significant Panda
update, which included an algorithmic component. They
estimated the impact at 3-5% of queries affected. Given the "slow
rollout," the exact timing was unclear.
October 17, 2014 - Google Releases Penguin 3.0 — First
Penguin Update In Over A Year. Penguin targets sites deemed to be
spammy, especially those found in violation of Google’s guidelines
about linking.
October 21, 2014 - After More Than Two Years, Google Finally
Releasing New “Pirate Update” To Fight Piracy

52. April 21, 2015 - Google will release a significant new mobile-
friendly ranking algorithm “Mobilegeddon
“ that’s designed to give a boost to mobile-friendly pages in
Google’s mobile search results.
October 26, 2015 - Meet RankBrain: The Artificial
Intelligence That’s Now Processing Google Search Results
RankBrain, a machine-learning artificial intelligence that
Google’s been using to process a “very large fraction” of
search results per day.

53. Want Expert SEO Advice?
Contact weavers-web.com today..