1. Experience on producing online products
for the international market
Phạm Hữu Ngôn
phamhuungon@gmail.com

2. Content
• Why should we choose the international market?
• Personnel challenges
• Technological challenges
• Management challenges

3. Why should we choose the
international market?
• From the perspective of a fair computer programmer:
• Vietnam market
• Salary : $400-$800
• Technology: Average, some are out-of-date
• Environment: A few chances to contact with
the professional world, mainly contact with people within
the company
• International market
• Salary: $1000-$1800
• Technology: New, updated
• Environment: work with foreign collogues, exchange and
training

4. Why should we choose the
international market?
• From the perspective of an engineer who has just started his
business
• Vietnam market
• Title: Founder
• Interests: high salary, own a lot of shares
• Authority: general, fair staff
• Market: domestic
• International market
• Title: Vietnam branch manager
• Interests: high salary, own less shares
• Authority: technology, good staff
• Market: international

5. Company Introduction
• Mirror.me
• Founder: a Vietnamese postgraduate
• Investors: Illinois Ventures, RPM Ventures, Serra Ventures,
Bill Tai
• Working team
• In the U.S: Product, UI, market
• In Vietnam: Technology

6. Personnel Challenges
• Criteria
• Programming skill + Product
• Honest, light - hearted
• Attitude > Ability
• Recruitment strategy
• Olympic alumni, ACM
• Friends + Introductions

7. Technological Challenges
• Take full advantage of the Cloud service
• Amazon EC2
• Amazon S3
• Use popular base or tools
• OS: Ubuntu
• Tools: Java, Eclipse
• Platform: Tomcat, Spring, Hibernate
• Database: MySQL, MongoDB
• Focus on improving product feature

8. Management Challenges
• Focus on individuals
• Best interests: high salary, stock options
• Working environment: active, salary paid based on completed work
• Get fired if not complete your work
• Management tools
• Google Apps
• JIRA Studio
• Github

9. Next Objectives
• Expand the technological teams in Vietnam
• Continue to perfect the working pattern
• Design in US, Made in VN
• 1 million members, the company will be worth $50 million.

10. Thank you
very much!