1. Women’s Business Development Council 2011 Strategic Plan

5. Strategic Areas of Focus Marketing Development Board Development H.R. Development Certification Program Development Financial Development Finance

6. Committee Members Financial Development Marketing Program Development Board Development Certification H.R. Finance Glenis Henriquez, Chair Andrew Gordon, Chair Lynn Griffith, Chair LaRae Floyd, Chair Sam Hines, Chair Shari Francis, Treasurer Anne Marie Richards, Co-Chair Glenis Henriquez, Co-Chair LaRae Floyd, Co - Chair Members: Members: Members: Leonor Duran Candice Angulo Glenis Henriquez Miguel Centeno Debra Paul Sam Hines Fred Pazmino Cassandra Wiggins Dr. Reggie Lewis Debra McCollough

7. Financial Development Committee

11. Marketing Committee

14. Programs Committee

18. Board Development Committee

22. Certification Committee

26. Human Resources Committee

30. Finance Committee

32. The Future

35. WBDC-FL Action Plan for Recruitment MARKETING & PROGRAMS focuses on the needs of the client and the need to satisfy the customer through the products produced because its what the customer wants. SALES focuses on the needs of the seller and the need to convert product to cash by influencing the customer to buy what the company has produced. RECRUIT Marketing & Programs will craft a package based on the products and services that the WBEs want as well as develop brand loyalty by the corporate sponsors because it is not about getting your target market to choose you over the competition, but it is about getting your prospects to see you as the only one that provides a solution to their needs.

36. Women’s Business Development Council 2011 Strategic Plan