The document discusses 6 trends that will change ecommerce in 2014 according to a presentation given at the DBA Conference on eCommerce in Istanbul, Turkey. The trends are: 1) mobile checkout will become easier and more secure, 2) mobile wallets will replace leather wallets, 3) B2B ecommerce will surpass B2C ecommerce in sales, 4) BRIC countries will expand their ecommerce markets, 5) sourcing and freelance platforms will grow, and 6) mobile ecommerce will continue rising in importance.
1. From Retail to eTail
“the 6 things that will change during 2014”
DBA Conference – Power of eCommerce
/ Istanbul / December 2013
Stefanos Falkonakis
eCommerce Marketing Manager / Reed Elsevier / www.elsevier.com
Digital Media Consultant / g360 / www.g360.gr
3. 1. Mobile checkout made easy and secure
Security
Simplicity
DBA Conference – Power of eCommerce
/ Istanbul / December 2013
Made easy
Stability
Stability
4. 2. Forget leather wallets, say hello to mobile wallets
DBA Conference – Power of eCommerce
/ Istanbul / December 2013
5. 3. B2B eCommerce to take over B2C eCommerce
Sales in Billions (Dollars)
820.5
680.6
572.5
2010
•
•
•
•
963
2013
2011
2012
Many B2B companies like Oracle, eCommerce will comprise 50% of their total sales.
In the US, B2B eCommerce is growing by over 34% annually.
Only 25% of B2B companies have an eCommerce website.
81% B2B procurers would choose a supplier that offers eCommerce over another that does not.
DBA Conference – Power of eCommerce
/ Istanbul / December 2013
6. 4. BRIC to expand
DBA Conference – Power of eCommerce
/ Istanbul / December 2013
7. 5. Say Hello to sourcing and freelancers
DBA Conference – Power of eCommerce
/ Istanbul / December 2013