SlideShare ist ein Scribd-Unternehmen logo
1 von 25
Twitter workshop Stephen Waddington @wadds
Introduction How to Uses Getting started
What is Twitter?
What is a tweet?
How do you use it?
Third-party applications, mobile
Third-party applications, mobile
@reply
RT
What is a hashtag?
Monitoring a hashtag
Conversation around an event: HIGNFY
Research: Thorntons
Customer service: asos.com
Reputation management: BP
Networking: Loewy
Conferences: #TEDxBrighton
Local: #bristol
Trending topics
URL shorteners
Create social media guidelines
Register an account and build profile
Build your network
Listen, engage and contribute
Thank you

Weitere ähnliche Inhalte

Mehr von Stephen Waddington

Public relations in 2019
Public relations in 2019Public relations in 2019
Public relations in 2019Stephen Waddington
 
Unpacking the Facebook newsfeed algorithm
Unpacking the Facebook newsfeed algorithmUnpacking the Facebook newsfeed algorithm
Unpacking the Facebook newsfeed algorithmStephen Waddington
 
Public engagement and communications in 2018
Public engagement and communications in 2018Public engagement and communications in 2018
Public engagement and communications in 2018Stephen Waddington
 
A Public Relations Planning Toolkit: How to build effective external communic...
A Public Relations Planning Toolkit: How to build effective external communic...A Public Relations Planning Toolkit: How to build effective external communic...
A Public Relations Planning Toolkit: How to build effective external communic...Stephen Waddington
 
Platinum: Celebrating the CIPR at 70
Platinum: Celebrating the CIPR at 70Platinum: Celebrating the CIPR at 70
Platinum: Celebrating the CIPR at 70Stephen Waddington
 
Public relations in 2018
Public relations in 2018Public relations in 2018
Public relations in 2018Stephen Waddington
 
Public relations in 2017 trends deck
Public relations in 2017 trends deckPublic relations in 2017 trends deck
Public relations in 2017 trends deckStephen Waddington
 
Communication and media response to the Westminster Attack
Communication and media response to the Westminster AttackCommunication and media response to the Westminster Attack
Communication and media response to the Westminster AttackStephen Waddington
 
Exploring the mental wellbeing of the public relations profession
Exploring the mental wellbeing of the public relations professionExploring the mental wellbeing of the public relations profession
Exploring the mental wellbeing of the public relations professionStephen Waddington
 
Dissertation topics for media and public relations students
Dissertation topics for media and public relations studentsDissertation topics for media and public relations students
Dissertation topics for media and public relations studentsStephen Waddington
 
Public relations in 2017
Public relations in 2017Public relations in 2017
Public relations in 2017Stephen Waddington
 
Exploring the future impact of the internet on our relationship with organisa...
Exploring the future impact of the internet on our relationship with organisa...Exploring the future impact of the internet on our relationship with organisa...
Exploring the future impact of the internet on our relationship with organisa...Stephen Waddington
 
Public relations: grow up or get out
Public relations: grow up or get outPublic relations: grow up or get out
Public relations: grow up or get outStephen Waddington
 
What is public relations?
What is public relations?What is public relations?
What is public relations?Stephen Waddington
 
Exploring the public relations agency business | #FuturePRoof | ICCO | PRCA
Exploring the public relations agency business | #FuturePRoof | ICCO | PRCAExploring the public relations agency business | #FuturePRoof | ICCO | PRCA
Exploring the public relations agency business | #FuturePRoof | ICCO | PRCAStephen Waddington
 
Internet Marketing Workshop
Internet Marketing WorkshopInternet Marketing Workshop
Internet Marketing WorkshopStephen Waddington
 
Using Facebook Audience Insights for public relations planning
 Using Facebook Audience Insights for public relations planning Using Facebook Audience Insights for public relations planning
Using Facebook Audience Insights for public relations planningStephen Waddington
 
Public relations planning excercise
Public relations planning excercisePublic relations planning excercise
Public relations planning excerciseStephen Waddington
 
Public relations in 2016
Public relations in 2016Public relations in 2016
Public relations in 2016Stephen Waddington
 
The internet is a conversation
The internet is a conversationThe internet is a conversation
The internet is a conversationStephen Waddington
 

Mehr von Stephen Waddington (20)

Public relations in 2019
Public relations in 2019Public relations in 2019
Public relations in 2019
 
Unpacking the Facebook newsfeed algorithm
Unpacking the Facebook newsfeed algorithmUnpacking the Facebook newsfeed algorithm
Unpacking the Facebook newsfeed algorithm
 
Public engagement and communications in 2018
Public engagement and communications in 2018Public engagement and communications in 2018
Public engagement and communications in 2018
 
A Public Relations Planning Toolkit: How to build effective external communic...
A Public Relations Planning Toolkit: How to build effective external communic...A Public Relations Planning Toolkit: How to build effective external communic...
A Public Relations Planning Toolkit: How to build effective external communic...
 
Platinum: Celebrating the CIPR at 70
Platinum: Celebrating the CIPR at 70Platinum: Celebrating the CIPR at 70
Platinum: Celebrating the CIPR at 70
 
Public relations in 2018
Public relations in 2018Public relations in 2018
Public relations in 2018
 
Public relations in 2017 trends deck
Public relations in 2017 trends deckPublic relations in 2017 trends deck
Public relations in 2017 trends deck
 
Communication and media response to the Westminster Attack
Communication and media response to the Westminster AttackCommunication and media response to the Westminster Attack
Communication and media response to the Westminster Attack
 
Exploring the mental wellbeing of the public relations profession
Exploring the mental wellbeing of the public relations professionExploring the mental wellbeing of the public relations profession
Exploring the mental wellbeing of the public relations profession
 
Dissertation topics for media and public relations students
Dissertation topics for media and public relations studentsDissertation topics for media and public relations students
Dissertation topics for media and public relations students
 
Public relations in 2017
Public relations in 2017Public relations in 2017
Public relations in 2017
 
Exploring the future impact of the internet on our relationship with organisa...
Exploring the future impact of the internet on our relationship with organisa...Exploring the future impact of the internet on our relationship with organisa...
Exploring the future impact of the internet on our relationship with organisa...
 
Public relations: grow up or get out
Public relations: grow up or get outPublic relations: grow up or get out
Public relations: grow up or get out
 
What is public relations?
What is public relations?What is public relations?
What is public relations?
 
Exploring the public relations agency business | #FuturePRoof | ICCO | PRCA
Exploring the public relations agency business | #FuturePRoof | ICCO | PRCAExploring the public relations agency business | #FuturePRoof | ICCO | PRCA
Exploring the public relations agency business | #FuturePRoof | ICCO | PRCA
 
Internet Marketing Workshop
Internet Marketing WorkshopInternet Marketing Workshop
Internet Marketing Workshop
 
Using Facebook Audience Insights for public relations planning
 Using Facebook Audience Insights for public relations planning Using Facebook Audience Insights for public relations planning
Using Facebook Audience Insights for public relations planning
 
Public relations planning excercise
Public relations planning excercisePublic relations planning excercise
Public relations planning excercise
 
Public relations in 2016
Public relations in 2016Public relations in 2016
Public relations in 2016
 
The internet is a conversation
The internet is a conversationThe internet is a conversation
The internet is a conversation
 

KĂźrzlich hochgeladen

Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...
Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...
Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...Sheetaleventcompany
 
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...amitlee9823
 
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service BangaloreCall Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangaloreamitlee9823
 
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...amitlee9823
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityEric T. Tung
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756dollysharma2066
 
JAYNAGAR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
JAYNAGAR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRLJAYNAGAR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
JAYNAGAR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRLkapoorjyoti4444
 
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...lizamodels9
 
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwait
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai KuwaitThe Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwait
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwaitdaisycvs
 
Cracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptxCracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptxWorkforce Group
 
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...amitlee9823
 
Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1kcpayne
 
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876dlhescort
 
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service NoidaCall Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service Noidadlhescort
 
Falcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investorsFalcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investorsFalcon Invoice Discounting
 
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...lizamodels9
 
Phases of Negotiation .pptx
 Phases of Negotiation .pptx Phases of Negotiation .pptx
Phases of Negotiation .pptxnandhinijagan9867
 
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...rajveerescorts2022
 
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...allensay1
 

KĂźrzlich hochgeladen (20)

Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...
Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...
Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...
 
(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7
(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7
(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7
 
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
 
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service BangaloreCall Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
 
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League City
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
 
JAYNAGAR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
JAYNAGAR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRLJAYNAGAR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
JAYNAGAR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
 
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
 
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwait
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai KuwaitThe Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwait
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwait
 
Cracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptxCracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptx
 
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
 
Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1
 
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
 
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service NoidaCall Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
 
Falcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investorsFalcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investors
 
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
 
Phases of Negotiation .pptx
 Phases of Negotiation .pptx Phases of Negotiation .pptx
Phases of Negotiation .pptx
 
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
 
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
 

Hinweis der Redaktion

  1. We’re currently straddling a line between good and bad. The good is the benefit that social media can bring to organisations in terms of a motivated workforce and engaged customers. The bad is the gradual, or sometimes incredibly rapid, erosion of your corporate reputation. I want to discuss six areas where brands face an assault to their reputation online. In each case I’m going to describe the issue and share a live example from the past 12 months. It would be very easy to focus on the negative and so I also want to share how each of these issues could, in some instances was, turned around into a positive for the reputation of the organisation concerned.
  2. Twitter is a website, owned and operated by Twitter Inc., which offers a social networking and microblogging service, enabling its users to send and read other users' messages called tweets . Tweets are text-based posts of up to 140 characters displayed on the user's profile page. Tweets are publicly visible by default, however senders can restrict message delivery to their friends list. Users may subscribe to other author tweets—this is known as following and subscribers are known as followers . How do you do it? Twitter.com Tweetdeck Hootsuite Linking other networks
  3. Twitter is a website, owned and operated by Twitter Inc., which offers a social networking and microblogging service, enabling its users to send and read other users' messages called tweets . Tweets are text-based posts of up to 140 characters displayed on the user's profile page. Tweets are publicly visible by default, however senders can restrict message delivery to their friends list. Users may subscribe to other author tweets—this is known as following and subscribers are known as followers . How do you do it? Twitter.com Tweetdeck Hootsuite Linking other networks
  4. Explain: Tweet Retweet DM Hashtag TinyURLs
  5. Explain: Tweet Retweet DM Hashtag TinyURLs
  6. Explain: Tweet Retweet DM Hashtag TinyURLs
  7. Twitter is a website, owned and operated by Twitter Inc., which offers a social networking and microblogging service, enabling its users to send and read other users' messages called tweets . Tweets are text-based posts of up to 140 characters displayed on the user's profile page. Tweets are publicly visible by default, however senders can restrict message delivery to their friends list. Users may subscribe to other author tweets—this is known as following and subscribers are known as followers . How do you do it? Twitter.com Tweetdeck Hootsuite Linking other networks
  8. Twitter is a website, owned and operated by Twitter Inc., which offers a social networking and microblogging service, enabling its users to send and read other users' messages called tweets . Tweets are text-based posts of up to 140 characters displayed on the user's profile page. Tweets are publicly visible by default, however senders can restrict message delivery to their friends list. Users may subscribe to other author tweets—this is known as following and subscribers are known as followers . How do you do it? Twitter.com Tweetdeck Hootsuite Linking other networks
  9. Twitter is a website, owned and operated by Twitter Inc., which offers a social networking and microblogging service, enabling its users to send and read other users' messages called tweets . Tweets are text-based posts of up to 140 characters displayed on the user's profile page. Tweets are publicly visible by default, however senders can restrict message delivery to their friends list. Users may subscribe to other author tweets—this is known as following and subscribers are known as followers . How do you do it? Twitter.com Tweetdeck Hootsuite Linking other networks
  10. Twitter is a website, owned and operated by Twitter Inc., which offers a social networking and microblogging service, enabling its users to send and read other users' messages called tweets . Tweets are text-based posts of up to 140 characters displayed on the user's profile page. Tweets are publicly visible by default, however senders can restrict message delivery to their friends list. Users may subscribe to other author tweets—this is known as following and subscribers are known as followers . How do you do it? Twitter.com Tweetdeck Hootsuite Linking other networks