You can listen to our interview on "The Digital Doctor" radio station in LA that took place after we won here: https://drive.google.com/file/d/1SclOv2im3JK-GG4ndxrMCVFjfo5b8VIF/view?usp=sharing
Medical imaging software has serious limitations. During the National Windows 7 Incubation Week, we beat 4 Microsoft Partner Companies who had apps ready to show investors. We showed up on Monday & had the most points on Friday by Angel Investors & Venture Capitalists, and we didn't even have an app to start with!
(Kim Schmidt, Michael T. Roth, Gerardo Gonzalez Uscanga)
2. Team 5
• Michael Thomas Roth
Vertical Systems Integrator, Inland Empire
Industry Expertise in Manufacturing, Document Management, &
Financial Systems
• Kim Schmidt
Orange County MCP, MCAD.NET, Biological Science Major/Pre-
Med University of California, Irvine
• Gerardo Gonzalez
CEO of Literkynesis, Mexico City, Mexico
Microsoft Silverlight Partner
Expertise in UX (User Experience) & RIA’s (Rich Interactive
Interfaces)
3. The “State of the Art” Medical
Imaging Software has Serious
Limitations
• Medical imaging is over a 5.7B/yr market *
• 40% of medical workflow depends on medical imaging *
• This number is growing
• While useful, current imaging is little better than cave drawings
• Need for better tools to interact with this key diagnostic resource
• Today’s tools are unintuitive and often obfuscate key information
• Improved tools will:
• Increase diagnostic seed
• Leads to better productivity, collaboration, accuracy, & timeliness
• Allow patients and other caregivers to visualize and understand the representations
• Our product and the Windows 7 platform can make a key difference
Expert Advisor: Dr. Jeffrey Gross, M.D. (Spine fellowship trained Neurological Surgeon;
Diplomate, American Board of Neurological Surgery)
*Sources: IDC(2003), Frost & Sullivan(2003,2005,2006)
We are Team 5: myself Kim Schmidt, my partner here Michael Roth &our third partner, Gerardo Gonzalez, who resides in Mexico City My personalpast expertise was in the Pre-Med program at the University of California, Irvine, & my current expertise in application development puts our company in a unique position to address numerous existing deficiencies from a technological perspective for the medical industry
Medical imaging is over a 5.7B/yr market, & this market is steadily increasing 40% of medical workflow involves medical imagingThe current imaging technology is pervasive; however the tools to interact with the images are, quite frankly, archaic Today’s tools used on medical images are unintuitive, non-persistent, & lack critical functionality that is available with today’s technology Leveraging these technologies will result in vastly improved productivity, collaboration, & a quantum efficiency shift in medical arenasWindows 7 provides the platform that can extend, enhance & improve diagnostic accuracy & timeliness, as well as provide a comprehensive medical records paradigm shift
Medical records as they exist today, even if digitized on the desktop, are still fragmented & disparate. For example, a patient may have medical charts in numerous doctor’s offices & hospitals, their x-rays or other forms of medical imaging may reside in different locations, their lab work may be stapled to their charts. Many doctors carry recording devices for dictation, measurements taken on an x-ray are written in a chart, & communication with insurance companies involving all these disparate pieces of information is difficult. Most of all, this information is mostly static, with little or no interaction Now, with the Windows 7 operating system, all these different types of information – images, charts, voice, measurements, explanations the doctors give to patients about their condition – can all be embedded onto the x-ray, mri, or CT-scan itself & be automatically preserved, sent to insurance companies, & printed out for the patient or stored online for anyone with authorization to view In addition, Windows 7’s interactive touch & sensor capabilities make images & records interactive, allowing a doctor to rotate an image to view it at any angle, to annotate in multiple colors, to measure, or zoom in & out all with the touch of a finger, it allows loading of side-by-side comparisons of past & current images, even multiple images concurrently; & in particular interest to government & military personnel who work in the field, Windows 7 allows automatic adjustment of ambient light (think medicine in the battlefield in 110-degree Iraq). They can also crop an image & put it into a report And, in theory, it is now possible with Windows 7 to traverse the circulatory system video-game style, backing up if necessary to view particular suspicious tissue, taking actual measurements, etc, while traversing Ultimately, a patient will be able to walk into the doctor’s office, put their palm on the monitor, & the sensors built into the operating system will take the patient’s vital signs, eliminating the need to pay a nurse to perform this redundant task, thereby lowering the doctor’s overhead
Mike & I would like to give a special thank you to our Partner in Mexico City, Gerardo Gonzales Uscanga, for his expertise in creating rich interactive graphics & compelling user interfaces
This slide shows the “state of the art” medical imaging application. There are 3 companies who make imaging software for healthcare professionals; nothing makes 1 of the 3 stand out from the others