Hong Kong University MSc degree course material on fundraising delivered on Feb 26, 09

1. Overview on Fundraising Methods HKU Dept of Social Work and Social Administration SW6218 Fund Raising and Proposal Development Feb 26, 2009

6. Why Plan? ” Those who fail to plan , plan to fail ” Benjamin Franklin 富蘭克林 (1706-1790)

11. Rosso’s Concentric Circles Henry Rosso and Associates, Achieving Excellence in Fund Raising: A Comprehensive Guide to Principles, Strategies, and Methods, San Francisco: Jossey-Bass Publishers, 1991, pg. 31. Donor’s Relations Clients Members Employees Volunteers General donors Former participants People with similar interests Manage-ment Staff Major Donors Board

14. The Pyramid of Giving

18. Red Cross – Flag Day

19. Po Leung Kuk – Credit card

20. WWF – Monthly Donation

21. World Vision – Gift catalog

22. SPCA - Petwalk

23. Oxfam – Musical Marathon

24. Senior Citizen Home Safety Association – Secret Angel Plan

28. HKU Foundation

29. HKU - Stanley Ho Alumni Challenge

30. HKU - Brick Campaign

31. 2. Capital Giving e.g. HK$10M Endowment Fund Gift Type Gift Amount # Gifts # Prospects Equaling Sub-Total Leadership HK$2,000,000 1 3 HK$2,000,000 HK$2,000,000 HK$1,000,000 2 6 HK$2,000,000 HK$4,000,000 Major HK$500,000 4 12 HK$2,000,000 HK$6,000,000 HK$250,000 6 18 HK$1,500,000 HK$7,500,000 HK$100,000 8 24 HK$800,000 HK$8,300,000 Special HK$50,000 12 36 HK$600,000 HK$8,900,000 HK$25,000 20 60 HK$500,000 HK$9,400,000 HK$10,000 35 105 HK$350,000 HK$9,750,000 General <HK$10,000 Many Many HK$250,000 HK$10,000,000

35. Tung Wah Group Hospitals – Property Donation

36. WSPA – Legacy

37. Adventist Hospital - ways of giving

44. Po Leung Kuk - Annual Dinner

46. UNICEF - Online Donation