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ENGLISH FESTIVAL
An external event
Content
• Purpose
• Timeline
• HR plan
• Marketing plan
PURPOSE
• Bring a lot of fun to participants
• Create an English language rich environment
• Arouse participants’ interests in learning English through language games
• To develop leadership skills
TIMELINE

From 14:00 - 17:30
Introduction and • Introducing the festival and the BEC
preparation
club
• Introducing sponsors (if any)

14:00 – 14:15

Warm-up games

• Do some warm-up games

14:15 – 14:35

Main games

• There are some stalls placed in B11
Hall, participants go around and
enjoy games

14:35 – 15:35

Tea break

15:35 – 16:00

Warm-up games

• Do some warm-up games

16:00 – 16h20

Main games

• There are some stalls placed in B11
Hall, participants go around and
enjoy games

16h20 – 17h20

Closing

17h20 – 17h30
HR PLAN
• Logistic: venue and materials for festival
• Content: warm-up games and activity booth/stands
• Finance: the list of attendees and ticket price
• Marketing: offline and online marketing
• Technical: in charge of booths and activities
MARKETING PLAN
• Including
o Marketing online
o Desking
o Classtalk
o Selling tickets
• There is one fun fact of English on each leaflet

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  • 2. Content • Purpose • Timeline • HR plan • Marketing plan
  • 3. PURPOSE • Bring a lot of fun to participants • Create an English language rich environment • Arouse participants’ interests in learning English through language games • To develop leadership skills
  • 4. TIMELINE From 14:00 - 17:30 Introduction and • Introducing the festival and the BEC preparation club • Introducing sponsors (if any) 14:00 – 14:15 Warm-up games • Do some warm-up games 14:15 – 14:35 Main games • There are some stalls placed in B11 Hall, participants go around and enjoy games 14:35 – 15:35 Tea break 15:35 – 16:00 Warm-up games • Do some warm-up games 16:00 – 16h20 Main games • There are some stalls placed in B11 Hall, participants go around and enjoy games 16h20 – 17h20 Closing 17h20 – 17h30
  • 5. HR PLAN • Logistic: venue and materials for festival • Content: warm-up games and activity booth/stands • Finance: the list of attendees and ticket price • Marketing: offline and online marketing • Technical: in charge of booths and activities
  • 6. MARKETING PLAN • Including o Marketing online o Desking o Classtalk o Selling tickets • There is one fun fact of English on each leaflet