E book 6197_70598268

The World Wide Web: Global Business at Your Computer

Preface / Introduction

The World Wide Web or http://www.domain.com is an essential component of global commerce not
only for Global Corporations and Local Businesses but also, for the home based business
owners/entrepreneurs who seeks that dream of achieving financial independence. Indeed, the web
makes business more efficient and a more intimate process, that requires constant adjustments in
connecting with the desired Target Market. In essence, the web is global business environment and
has its own rules, resources and tools which business is conducted. Allow me to offer you critical
information about the essential Tools, Training, Traffic and Resources, that will make your business
efforts on the World Wide Web more successful.

Table of Contents
1. Google Confirms Using Social Signals to Rank Websites
2. Website Blogging Why Not Take A Shot At It
3. Website Marketing Strategy For Getting Targeted Traffic
4. Website Marketing Tools
5. Web Affiliate Program and How It Can Benefit You
6. Web Marketing Tool
7. Web Search Engine Ranking
8. Web Search Engine Ranking How To Get To The Top
9. Web Search PPC NYC - Blast Your Bussiness Into The Stratosphre
10. Web SEO PPC - Passive Yet Agressive
11. Web SEO PPC NYC - Can Capture You Visotors
12. Web Site Traffic Generation Techniques


Google Confirms Using Social Signals to Rank Websites
Google's recent revelation that it uses social signals to rank websites has caused drastic aftershocks
in the online community. Networkers are busy changing their strategies to meet with the newest
ranking factor developed by the head honchos at Google.
Search engine Google recently came out into the open with the newest parameter it uses to rank
websites. Dubbed as social signals, this new method of website ranking has added to the growing
importance of the world of social networking and marketing. This system of ranking will see Google
use information from social networking portals such as Facebook and Twitter to assess the rank of
websites.
‘Social signals’ is a collective name accorded to methods used by social networking websites to
gauge online popularity. These include Facebook’s Likes, Twitter’s Retweets and Google’s Plus’
+1s. Among these, a definite leverage is commanded by Twitter’s Retweets, which are being
considered as the most emphatic method right now to build links. Twitter allows its content to be
retweeted a number of times, which adds up the social signals it sends. Google reveals that it uses
such social signals to rank websites on its search pages.
Google justifies its position by stating that social signals are the most accurate measure of a
website’s popularity. Social signals originate from users who genuinely like what they see and want
to share it with their circle of people. Google uses this viral marketing strategy to constantly rank
websites so that it can offer the most popular content to its users.
This revelation from the world’s biggest search engine has the search engine optimizers in a tizzy.
Over the last year, backlinks had turned out to be the most popular modus operandi of marketers to
optimize their websites. However, with the advent of social signals, backlinking has taken a
backseat. Online marketers are rapidly employing new methods to improve their websites from the
social networking point of view.
Plugins are being developed to measure the social signals accumulated by websites. Such plugins
gather data from popular social networking websites such as Facebook, Twitter, Google +, Digg,
StumbleUpon and others to get a dynamic measure of the popularity of websites. Plugins such as
Social Metrics Pro are compatible with specific blog platforms such as WordPress, and use methods
such as color coding to differentiate the more popular content from the less popular one.
However, while some online marketers are busy changing their tactics to fit into Google’s new
groove, there are a few who are unruffled. They hold the view that this is just another of Google’s
ever-changing policies, which will not affect the world of SEO much. At the same time, there are
others who are playing it safe and focusing on both backlinking as well as social signals to bring
their websites to the top of the heap.

http://www.SuccessRoute.biz Copyright Vaurn James - 2012 4 of 16


Website Blogging Why Not Take A Shot At It
Website blogging is one of the most common mediums out there today. It ranges from
professionally done sites which are run by many people, to personal, free journals that let people
stay updated on how their friends or interests are going. Making one is a snap of course ? many
websites offer free and easy to understand tutorials on how to make on and offer the webspace for
free as well. If you?re really new to the internet, you might actually disbelieve how easy it is to get
into it. Read on and discover how to get into website blogging.
First off, you probably should know what a blog or the concept of blogging really is. A blog is
anything online that provides commentaries or expositions on anything under the sun. It started out
as a form of online journal, and evolved into something much more powerful. If you can think about
it, someone?s probably interested in it and thus, you have an audience, somewhere out there in the
internet and you can blog to them.
Website blogging can begin from any number of sites. You could simple enter those words into a
search engine and you?ll get results that offer free and easy ways to get started. From there, you can
create a blog based on just about anything. Blogspot is a popular choice for the beginning blogger, as
it is free and offers an interface that is smooth and easily customized. In fact, website blogging
doesn?t get difficult until you see it as a business ? then of course, it gets complicated.
The foremost way that blogs get money is by becoming an affiliate to a bigger website. Making
money with an affiliate program and blogging would involve recommending products for a
commission of the sale price. Sounds simple? Your content, of course, has to be related in some way
to the product in question. If you?re an affiliate to a clothing store, perhaps your blog is a
commentary on modern clothing styles and the like.
Affiliates pay you for actual and objective ways that you?ve helped their business. They don?t just
pay you one time to have their link there for a specific amount of time ? they need concrete results to
come to them.
Money is getting scarcer, which is why many people are turning towards alternative sources of profit
to be had in these tough times. The internet is a great way to make money simply by talking about
your interests. Of course, there are some regulations and requirements but that?s to be expected in
any business that has the potential to change your life.
If you?re not sure about what they are and if this business of blogging is for you, a quick trip to a
search engine and a query on it will lead you to those regulations and requirements. Why not give it
a shot? All you need is a little wit and decent writing skills to get into website blogging.



Website Marketing Strategy For Getting Targeted Traffic
A website marketing strategy is the things you do to get targeted traffic to visit your corner of the
internet. There are many things you can do to get visitors. There is not one ?correct? procedure.
Instead, you need to look at your options and develop the website marketing strategy that works best
for you.
One website marketing strategy is to write articles and submit them to article directories. The best
thing about this approach is that you can do this with absolutely no money to start with. If you are
not good at writing, article marketing can still be cheaper than other kinds of advertising.
Write 25 articles (or have them written for you). Sign up for an account at EzineArticles.com and
submit the 10 articles (you can only submit 10 when you have a basic account. After those 10 are
approved, you will be upgraded and can submit more). Then, go over to Squidoo.com and create a
lens and put 5 of your articles on the lens. Then go over to HubPages.com and create a Hub with 5
articles. The final 5 articles should be submitted to multiple directories. One way to do this is
through iSnare.com which, for $2 each, will submit your articles to hundreds of directories.
Another website marketing strategy is to use pay per click marketing to get traffic to your website.
For this strategy, you will set up accounts with Google?s Adwords, Yahoo?s Search Marketing, or
some of the lesser known and cheaper options like 7Search.
The advantage of Pay Per Click marketing is that it works quickly. You should start seeing an
immediate stream of visitors to your website. The disadvantage is that unless you know what you
are doing, you can lose your shirt doing it. So, take the time to learn about PPC before starting, set
your initial click values low, and set a daily cap on the amount you are willing to spend before you
start.
Another website marketing strategy is called forum marketing. For some reason, many people do not
like to do forum marketing despite the fact that it is wonderfully effective. What you do is join a
forum that is relevant to your website. Initially, you should respond to other people?s posts with
good information. Then, you should start your own posts offering information or asking smart
questions. After you have 25 or so posts, create a signature with a link back to your site. Don?t be
blatant about it. When people consider you a valuable member of the forum, they will be curious
about what else you have to offer and will check your website out. These people will already be
pre-sold on you and will be open to whatever products or services you are selling.
There are many ways to get visitors to your website. You need to develop a website marketing
strategy to get traffic to your site.



Website Marketing Tools
390 10,500
Solid
There are several website marketing tools that you can use to promote your website and your
business. Many of these are free. You can put your website on Facebook and Twitter to gain
visibility and status. The popularity of Twitter has lead many software designers to develop ways to
automate Twitter marketing so you can find quite a few free and paid tools that have to do with that.
If you create a free blog on Wordpress or Blogger and write about topics that are relevant to your
business, you can then provide a link to your website at the end of each article or in a sidebar. Some
tools include software which can automate your blog postings and updates, for example.
You can also do article marketing. Again, write informative articles about your business and submit
them to the many article directories. Each article will then link back to your website or blog, creating
more backlinks and higher rankings by the search engines. Here is where you can benefit from the
many website marketing tools called article submitters. You can do this through a submission site or
pay for a software that duplicates your articles, makes the necessary changes to them so that they are
not considered the same by the search engines, and so that you don't get penalized, and then submits
them to the right article directories. You can advertise your website on the free advertising sites like
Craigslist or USFreeAds. There are certain tools that can help you do this automatically as well.
In order to do any of your website marketing, you will need to do keyword research. There are
several tools that can assist you here as well. For example, Google, Yahoo, and Bing all have free
tools that can help you find the keywords that you should be focusing on in your marketing. If you
want to get more details about these keywords, or to find them more quickly, you can then purchase
one of the many keyword research marketing tools that are on the market.
Videos are an extremely effective way to market your website today. YouTube is the most popular
but there are hundreds of other video sites where you can upload your videos. And you can also use
a free video submission tool to submit your videos to all of the sites.
Another of the solid website marketing tools to market your business is the press release. If done
correctly, a press release can get you immediate attention, leads and sales. Many online press release
sites are free and you can upgrade to get other services like having the release written for you and
keyword optimized.



Web Affiliate Program and How It Can Benefit You
Perhaps you?ve spent some time on the net, enough time to run into the term ?web affiliate
program?. You may have also seen that this could make people money, significant amounts of
money in fact, acting often as a passive source of income. It does of course, require maintenance, but
for the most part, it can handle itself for you.
A web affiliate program or associate programs as some people would call them, is a program that
takes full advantage of the internet to further create traffic and thus, income. It is a setup or an
agreement between two people or businesses by which payment is given only for traffic that results
in a purchase, a commission of sorts. The amount paid is usually agreed upon before hand and is
usually based on the amount of traffic sent over or a similar count.
Because of cookies, the more traffic that can be sent, the more money there is to be made.
Amazon?s founder, Jeff Bazos, initially created a web affiliate program to get more business into the
now world famous site. Affiliates made sure that Amazon got traffic ? for the traffic, they got paid
and Amazon made business. This set up allows for maximum exposure while at the same time
allowing you to focus on the services or the products that your site may be offering.
There are a number of payment setups. While they can vary, most of them offer a pay-per setup, or
payment upon an objective change. For the aforementioned Amazon.com example, it is a
pay-per-sale setup. It would be unfair if Amazon had to pay everyone who went to merely look ?
they only pay the affiliate once a sale has been made. Some sites may not actually be in sales and
instead, offer a pay per click setting. This is when the link to the main site from the affiliate site is
clicked. What they do or how much they do on the site itself is irrelevant. The affiliate is simply paid
for getting the person there.
Other programs include an internet based network marketing model, also known as a two-tier
program. A residual program on the other hand is a more long term setup. This means that a long as
a consumer sent to a site keeps purchasing or availing of services from that site the affiliate gets
paid. This is a rarely offered option, but a good one if you find it.
The internet?s a great place to make money if you know where to look. Luckily there are plenty of
people out there looking for more exposure, more ways to make sure that people know about their
product. In fact, it?s easier to get into an affiliate program rather than to get advertisers to run onto
your site. The payment setup the biggest reason that it?s easy to get into it ? after all, they don?t have
to pay unless they actually get some business. Now you know how a web affiliate program works
and probably, how to take advantage of it for yourself as well.



Web Marketing Tool
260 13,500
Good Examples of a
A web marketing tool (otherwise known as an internet marketing tool) is anything that you can use
to enhance your internet marketing efforts and results. There are many such tools available these
days as web marketing is becoming more and more of an essential process to all businesses.
A web marketing tool can be a website, a software program, an e-book, a course, a training
program, a system, or even an expert who can guide you along the way. These tools range in price
from completely free to very expensive. Choosing the right one depends on your business, the
amount of time you have to invest, and the amount of money you can afford to spend on the tool, in
addition to other aspects.
Web marketing can be comprised of many different marketing techniques, or it can consist of just
one or two. This also depends on where you're at in your business. If you're just starting out, you
should just stick with one part of the process until you fully understand that and have it working to
your advantage. Then you can move onto the next area. Also when you are just starting out, you
might be on a budget and focus on the free or low-cost tools. Here are a few examples of a web
marketing tool that you will need, no matter what your business.
First and foremost, you'll need a website. There are certain sites that will allow you to create one for
free and teach you how to do it as well. There are some restrictions on features, but if you're just
starting out, these will work fine until you're ready to move on to more advanced options. When you
are, you can get into all kinds of SEO software, systems, and consulting tools which will bring your
website up in ranking.
Second, you'll also want to look into autoresponders. There are some free versions of these as well.
But you can get a much more reliable service by investing 15 to 30 dollars a month on an
autoresponder. This is a crucial part of your business because it allows you to build a list of
customers and potential customers and to keep in touch with them on a regular basis. Some of the
many autoresponders are GetResponse, ResponseMagic, AWeber, Oprius, and Icontact. They
capture the data of visitors to your website so that you can email them with news, special offers, and
updates about your business.
Another key web marketing tool is the keyword research tool. Keywords are important no matter
what kind of marketing you do, so having a good tool will help you zone in on the best keywords for
your business. You can use any of the free keyword research tools offered by Google, Yahoo, or
Bing, or you can invest in some other tools that are on the market.



Web Search Engine Ranking
Increasing Your
Are you looking for ways to boost your web search engine ranking? If so, you need to learn the
basics of SEO (Search Engine Optimization) or hire someone to handle this part of your business.
Either way, you should be involved in this aspect since it is so important to its success.
Don't worry. When most newcomers to the net hear the term SEO (or even worse, Search Engine
Optimization), they get a deer-in-the-headlights sort of look. But SEO is really not complicated at
all. The concept is very simple. The methods that you can use to optimize your site can be
time-consuming and mundane, but they are not really hard to understand.
And there are many, many ways that you can increase your web search engine ranking. There really
is no "best way". They all work as long as you stick to them and do them consistently. But one of the
most popular ways of increasing your site's visibility is to write and distribute articles about the
products or services that you offer. Actually, the articles will not necessarily be directly about your
products or services. Rather, they will be focused on the terms that people are typing into their
search engine when they are looking for what you have to offer. These terms are called keywords,
and your articles will be based around all of the keywords that are relevantto your niche. Find the
keywords that you want to target at the Google Adwords Free Keyword Research tool. Write a
500-page article or so that includes one keyword in the title and then in 3% of the rest of the article.
Submit this article to EzineArticles.com and link it back to your website. It is important to remember
here that your link can only be included in your "bio box" or "resource box" that comes at the end of
the article. This short paragraph must compel the reader to click on the link. If you've written a good
article and can follow it up with the promise of more in your resource box, then your readers will
click.
The reason that you want people to click on your website link (besides the fact that you just want
visitors) is because you then start to establish what are called backlinks to your site. Backlinks are
important for web search engine ranking because they tell the search engines that others find it worth
their while to link to you. They key is that the links should come from high quality sites (such as
EzineArticles.com). If you get links from low-quality sites, this will not increase your rank, and it
might actually hurt it.
You can also look at your competitor sites and do some analysis to find what links they are getting
so that you can go for the same links. Backlinkwatch.com is one site that will show you the sites that
are providing backlinks to your competitors so you can then get into contact with these sites and
establish links as well.



Web Search Engine Ranking How To Get To The Top
Let me give you a bit of an idea of how a good web search engine ranking can get you to the top of
Google. You see, search engine optimization done properly is the best way for you to get ahead of
the game.
But, that?s only half the story. Bear with me because I?m going to answer a few of the most
commons questions surrounding increasing your web search engine ranking.
Listen up?
What is the best way to handle search engine optimization?
At this point, you can do one of two things. On one hand you can hire a company to handle all of
your search engine optimization needs. On the other hand, you can learn how to do it yourself by
reading articles on the Internet.
In addition to that, you will need to learn some html, and get a decent understanding of keyword
analysis. Look, it is important that your site is associated with the right category. This is the only
way you will be able to make sales.
What is the importance of keywords and back-links?
Here?s the real kicker: ranking high in Google has nothing to do with the style of your website.
Truth be told, your web search engine ranking is based on how well you rank for your keywords and
the number of relevant links coming to your site from pages with high ranks.
Stated differently, your goal is to out score the competition for the keywords you are targeting. In
addition to that, you need to have more links coming to your site with high page ranks.
Quite simply, search engine optimization centers around getting incoming links to your site.
More important than that, make sure your content is keyword rich before you submit it to search
engines. Oh yeah, one more thing. Paying close attention to Meta tags and adding a Google sitemap
is key to your success.
What?s all this worth to you? Incoming links to your site that have a high page rank will help shoot
your website to the top. Let?s take a closer look. If you are able to secure a site that has a page rank
of 7 pointing back to your site ? every 24 hours, Google?s algorithm will crawl your site.
Is there anything negative that can affect my web search engine ranking?
One thing I want to stress is that black hat SEO tactics can cause you more headaches than they are
worth. Make no mistake about it; some black hat techniques can get your site black listed in the
search engines. Up until recently, SEO companies, and seasoned webmasters used techniques that
allowed them to hide text, links, and set up link malls and link farms to catapult their site to the top
of the search engines. The search engines now frown on that technique and will de-index your site if
you try the same thing.
Let?s face it. Getting a high web search engine ranking will put you in the position to receive high
quality traffic to your site. Plus, optimizing your site is essential to making sales.



Web Search PPC NYC - Blast Your Bussiness Into The
Stratosphre
Web search ppc nyc ? not many people could make heads or tails of those four words together. After
all, at first glance, they seem to be a distorted collection of words accidentally put together. Of
course, that is mostly for the uninitiated. A number of people know what those words stand for and
they know how it could give your business the slight push that it needs to make it to the public
markets and yes, the big time.
Web search ppc nyc contains a familiar phrase in it ? web search. This is when a user takes full
advantage of various indexes and lists on the internet in order to find sites or web pages relevant to
the interest they are looking into or researching. Obviously, it has powerful academic uses.
Researchers can share data from different parts of the world, cutting down and almost removing the
delay in information transfer entirely.
Academic uses are only the tip of the iceberg. Just about any interest on the internet from mundane
to amazing now has a small following on the net. Even if there are only a few hundred people in the
world who share your interests, you can easily and with little monetary cost join together using the
internet and discuss and develop your knowledge.
PPC is another part of Web search ppc nyc that a webmaster might know of. It stands for pay per
click and is usually used in conjunction with the idea of advertising. This is basically a method of
payment wherein the advertisers don?t have to commit a large sum of money at the very beginning
of a campaign. After all, while you?re pretty much sure that someone?s tuning in at certain times in
the day on tv, you?re never really sure when someone?s looking at the website ? it?s simply not a
sure deal, and usually, the webmasters ask for the ads, not the other way around.
In the PPC part of web search PPC NYC or even when it?s used alone, this means that the
advertisers only pay for their exposure every time someone clicks on the ad. This is good for
everyone ? this allows even small time advertises to get their shot at the big time, as they don?t
immediately need massive capital to get the word out. It wasn?t always this way of course, but
changes had to be made to make sure that this new medium gave a fair chance and profit for hard
and savvy workers.
The NYC in web search PPC NYC is of course, New York City. Just about anyone who gets a look
at that acronym will think of New York City. Not surprising ? it?s well known for a large number of
things and among them, rising businesses. Many of these businesses are now involved in internet.
There is so much to be learned and gleaned from things that sound silly. After all, if they?re out
there, someone thought it was worth the effort. Web Search PPC NYC may seem weird, but it?s
something that you probably have to know.



Web SEO PPC - Passive Yet Agressive
Web SEO PPC is a set of words that anyone wanting to advertise on the internet should know. For
the uninformed, SEO stands for Search Engine Optimization and PPC stands for Pay Per Click.
These are two concepts that both advertisers, providers and webmasters should be very aware of. If
you?re a webmaster looking to passively make some money, this is definitely something you need to
know about.
With the internet becoming more and more common day by day, it?s not surprising that it?s
developing its own set of rules. Knowing these rules and the ways these rules were made and
considered can help someone new to the internet get into the groove as fast as possible.
The first concept in Web SEO PPC is Search Engine Optimization. As the name suggests, this
concept is the idea and effort to make sure that your website comes up first or at least on the first
page when people make a search related to your content or keywords. After all, if your website
comes up first, you?ll probably get clicked first.
There are many methods of implementing it, from adding articles to making the right keywords and
site descriptions. Most, if not all of them, take advantage of the how search engines are built and
function. Search engine optimizers are very familiar with the way a search engine determines
whether or not a site or relevant to a particular search string or not.
The second concept in Web SEO PPC is pay per click, which is fairly simply and innocuous in itself.
This basically means that advertisers don?t pay a webmaster right off the bat ? a visitor to the site
needs to actually click the ad for the webmaster to get paid. This is obviously very different from the
way advertising interacts with other media and a change that is understandably necessary.
The reasons are many, but the heart of this is that the internet is available everywhere, but not seen
everywhere. Advertisers cannot target a specific time, the way that they could on the air. They just
throw their ads out there and hope for the best. There isn?t even a guarantee that the site would be
viewed, the way that a television would be broadcasting.
Pay per click has a wide variety of versions, most of which change the qualifier. Some advertisers
look for an objectively measured change in the status and view of their product, ranging from more
traffic into another site or increased sales. Still others look into something more physical, from
money every sales lead generated and the like.
The importance of these concepts cannot be understated for a webmaster who wants to maximize
the profitability of their site. This is a whole new frontier for advertising campaigns, one that has yet
to be fully explored and exploited. Webmasters, old and new, need to pay attention and do the
legwork. It has only begun and known web seo ppc is the first step into getting ahead of the rest of
the competition.



Web SEO PPC NYC - Can Capture You Visotors
Web seo ppc nyc ? each term alone already carries with it a lot of meaning. Putting them together
gives it an entirely different angle, the way weaving together threads can form a shirt or a beautiful
tapestry. Each concept put together can lead to something profitable and a concept that webmasters
or businesses looking to make some profit should know.
Web Seo PPC NYC ? the first of these four terms is the web, referring to the World Wide Web or
the Internet. There?s no term more accurate that that ? the internet is truly worldwide. Knowing the
scope of a website?s existence can lead towards a proper approach towards internet marketing and
advertising. It can be easy to look at it through eyes that consider it too small to consider for real
advertising and its true ? some businesses, mostly service businesses, cannot quite take advantage of
it, especially at an early level.
The second part of the web seo ppc nyc combination is SEO or search engine optimization. This
isn?t exactly new, but it isn?t exactly common knowledge either. These are efforts to put your
website up there on the search engine results whenever someone types in something related to your
website or content. It?s a matter of designing the site itself in such a way that the website knows that
it?s what people will probably be looking for.
The third part of web seo ppc nyc is pay per click. This is a lot simpler than the previous two terms,
in that it is merely a form of controlling the money that advertisers pay. In most forms of
advertising, advertisers pay for a combination of air time and timing. On radio and television, they
pay before they get to go on the air. The internet handles this a little differently ? after all, it?s
technically always there and thus, there?s no real way of pricing ?air time?. Pay per click advertising
gives advertisers control as they only need to pay whenever someone actually clicks on their ads,
assuring that they?re definitively getting something for their advertising efforts before they pay for
it.
The last part of the web seo ppc nyc combo is of course, New York City, a melting pot of cultures
and businesses. There are a number of new businesses opening there, businesses that can offer the
services to people looking to take advantage of the internet. A quick trip to a search engine can go a
long way towards finding the right firm and finding the right firm can lead to more business and
then, more money.
The internet?s literally wide open with opportunities for people to take advantage of. With the way
the world is going money-wise, it would be intelligent to pursue as many opportunities as possible to
make money ? after all, who knows how far the downward spiral will continue.
There?s money and opportunity to be seized for the cunning and the web seo ppc nyc combination is
one that people in the United States can take advantage of.



Web Site Traffic Generation Techniques
Web site traffic generation is the second major step in the whole internet marketing process. You've
come up with a website or had one done for you, and now all you need to do is get traffic to that
website. There are literally hundreds of ways to do this, and the right way for you will depend on the
product or service you are offering, the amount of time you have, the types of traffic generation that
appeal to you, and your budget.
First of all, your site should be as "SEOed" (Search Engine Optimized) as possible. This insures that
you will get organic traffic just from people doing normal searches on the internet. You can hire
someone to do this for you, or you can take a training course on how this is done. There is also some
SEO software that will help you on this aspect of web site traffic generation.
The process can be complicated but in extremely general terms, SEO refers to using the right
keywords in the right places on your website in an appropriate manner, and having incoming links
into your website from other quality websites. If these two elements are in place, you will rank
higher with the search engines, come up more in search results, and get more traffic to your site.
Some free means of bringing in traffic to your site are Twitter, Facebook, YouTube or any of the
other video websites, UsFreeAds, CraigsList, online forums that are related to your products, free
blogging platforms like Blogger or Wordpress, safelists (depending on the product or service you
offer), keyword-targeted press releases, traffic exchanges, article submission to EzineArticles and
other article directories, and more.
If you have some money to spend, you can invest in PPC (pay-per-click) advertising on any of the
major search engines (Google, Yahoo, and MSN-Bing). The good thing about this kind of
advertising is that you only spend what you want to spend. You bid on certain keywords or keyword
phrases and then you get charged only when someone clicks on your ad. If you don't have a lot of
money to spend, make sure you choose the lower-searched keywords so that you can bid lower. You
can find all the statistics on keywords in the search engine free research tools.
Another paid options is Ezine advertising. Ezines are online magazines. If you can find one that is
targeted towards the particular market that you are trying to reach, you can place advertisements on
the newsletters that they send out to their subscribers. The most effective types of ezine ads are
called "solo ads" which means that your ad goes out alone (with no other ads) and with your own
email subject line, not a generic subject like "Newsletter number 20" for example. All of these
methods are extremely effective web site traffic generation techniques that you can start applying
right away.



Resource
Social Signals is one of the most impressive Wordpress plugins to hit the marketing in years. Grab it
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Republished with author's permission by Vaurn James http://SuccessRoute.biz.


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