BlaBlaCar is a long distance car sharing community, connecting drivers with empty seats and people looking for a ride. Our website and mobile apps allow drivers to publish a planned journey. Passengers can then search available offers, and get in touch with the driver of their choice. We provide a range of features to create a secure, reliable, trust-based community and easy connections between drivers and passengers. For instance, members specify how chatty they are on the scale “Bla”, “BlaBla” and “BlaBlaBla”, hence the name BlaBlaCar. Members rate one another after travelling together, allowing them to build trusted reputations in the community, and contact details are verified. BlaBlaCar is currently used by more than 500,000 people every month across Europe. The community, already numbering 2.5 million members, has been growing rapidly since 2009, in great part due to rising fuel costs and expensive rail fares. http://www.blablacar.com

1. EUROPAS
Nicolas Brusson @nbrusson

2. We connect drivers
and people looking for a ride
A search engine
travel site
A
trusted
community

3. ALONE CAR-SHARING
Cost of motoring
=
£30
£90 £30
£30

4. Less CO2 Social experience
Useful to people & planet
Less traffic Savings

5. BlaBlaCar is growing fast

6. … and disrupting road travel

7. BlaBlaCar is the European leader
European
market
shares
Share
of
trip
offers
on
main
routes
in
2012

8. Growth is powered by social WOM…
92%
of
our
traffic
is
natural
Our
Community
is
socially
acBve
Paid
8%
Free
Referral
200
000
Facebook
fans
20%
Organic
72%
10
000
Ambassadors
BlaBlaCar
Traffic
sources
in
2012
Google
AnalyBcs
data
Sept
2012

9. …and by strong media coverage
Major
TV,
radio
&
press
regularly
cover
BlaBlaCar
as
leaders
of
a
growing
social
phenomenon,
with
a
powerful
impact
on
acquisiBon.

10. We have a sustainable business model
ü 2,500,000 members (November 2012)
ü 500,000+ people transported monthly
ü 100%+ year-o-year growth
ü 5.0 million unique visits per month**
ü 50 million+ Pages views*
ü Commission based model
ü A mainstream travel option +
BlaBlaCar
is
the
only
car-­‐sharing
plaCorm
enDrely
moneDzed
by
online
booking.
* AdDecisive data Sept 2012
** Google Analytics Sept 2012